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I am a Digital Marketing professional with over 2 years of experience executing successful marketing strategies. I specialize in SEO, social media, and advertising campaigns aimed at driving brand awareness and customer engagement. My background includes designing, launching, and managing Facebook and Google Ads campaigns, with a strong focus on optimizing performance and ROI. I am passionate about leveraging my skills and expertise to contribute to a forward-thinking team in a dynamic and challenging role. With proven capabilities in improving search engine rankings, generating quality leads, and creating engaging social media content, I strive to deliver comprehensive digital marketing strategies that maximize campaign effectiveness and impact.…I am a Digital Marketing professional with over 2 years of experience executing successful marketing strategies. I specialize in SEO, social media, and advertising campaigns aimed at driving brand awareness and customer engagement. My background includes designing, launching, and managing Facebook and Google Ads campaigns, with a strong focus on optimizing performance and ROI. I am passionate about leveraging my skills and expertise to contribute to a forward-thinking team in a dynamic and challenging role. With proven capabilities in improving search engine rankings, generating quality leads, and creating engaging social media content, I strive to deliver comprehensive digital marketing strategies that maximize campaign effectiveness and impact.

Sidan IP

Digital Marketer, Marketing Strategist, Performance Marketer, +4

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I am a Digital Marketing professional with over 2 years of experience executing successful marketing strategies. I specialize in SEO, social media, and advertising campaigns aimed at driving brand awareness and customer engagement. My background includes designing, launching, and managing Facebook and Google Ads campaigns, with a strong focus on optimizing performance and ROI. I am passionate about leveraging my skills and expertise to contribute to a forward-thinking team in a dynamic and challenging role. With proven capabilities in improving search engine rankings, generating quality leads, and creating engaging social media content, I strive to deliver comprehensive digital marketing strategies that maximize campaign effectiveness and impact.…I am a Digital Marketing professional with over 2 years of experience executing successful marketing strategies. I specialize in SEO, social media, and advertising campaigns aimed at driving brand awareness and customer engagement. My background includes designing, launching, and managing Facebook and Google Ads campaigns, with a strong focus on optimizing performance and ROI. I am passionate about leveraging my skills and expertise to contribute to a forward-thinking team in a dynamic and challenging role. With proven capabilities in improving search engine rankings, generating quality leads, and creating engaging social media content, I strive to deliver comprehensive digital marketing strategies that maximize campaign effectiveness and impact.

Available to hire

I am a Digital Marketing professional with over 2 years of experience executing successful marketing strategies. I specialize in SEO, social media, and advertising campaigns aimed at driving brand awareness and customer engagement. My background includes designing, launching, and managing Facebook and Google Ads campaigns, with a strong focus on optimizing performance and ROI.

I am passionate about leveraging my skills and expertise to contribute to a forward-thinking team in a dynamic and challenging role. With proven capabilities in improving search engine rankings, generating quality leads, and creating engaging social media content, I strive to deliver comprehensive digital marketing strategies that maximize campaign effectiveness and impact.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Malayalam

Fluent

Arabic

Beginner

Hindi

Intermediate

Tamil

Intermediate

Work Experience

Ads Specialist at BLUEIRIS SOFTWARE

June 30, 2025 - July 28, 2025

Generated quality leads based on target criteria, ensuring alignment with the company’s goals and contributing to a 35% lead-to-conversion rate. Optimized campaigns to improve ROAS, CPL, CTR, and conversion rates, achieving a 60% sales conversion from qualified leads. Developed, executed, and managed high-performing Meta ad campaigns. Maintained and updated lead databases to ensure accuracy and relevance. Collaborated with sales teams to develop effective lead nurturing strategies to enhance conversions. Created targeted audiences, messaging, and offers to maximize lead quality and conversion rates. Conducted research to identify trends, customer needs, and new lead generation opportunities across multiple markets. Provided regular performance reports on lead generation activities, lead quality, and conversion outcomes to management.

Digital Marketing Executive at CUREOCITY HEALTH TECH LLP

May 31, 2024 - July 28, 2025

Spearheaded SEO initiatives including on-page and off-page optimization, resulting in improved search engine rankings and increased organic website traffic. Designed, launched, and managed Facebook Ads campaigns, achieving significant improvements in lead generation and conversion rates. Executed audience targeting strategies, conducted A/B tests, and implemented campaign optimizations within Facebook Ads to maximize performance and ROI. Developed comprehensive digital marketing strategies integrating SEO and paid advertising efforts to achieve maximum campaign effectiveness. Conducted technical site audits to resolve website performance and SEO issues, improving overall site health. Managed and curated social media accounts to increase brand awareness and audience engagement. Created visually compelling designs using Canva for social media and promotional materials. Edited marketing videos and reels for campaigns and brand storytelling, enhancing viewer engagement and content reach.

Ads Specialist at BLUEIRIS SOFTWARE

June 30, 2025 - July 28, 2025

Generated quality leads based on target criteria, ensuring alignment with the company’s goals and contributing to a 35% lead-to-conversion rate. Optimized campaigns to improve ROAS, CPL, CTR, and conversion rates, achieving a 60% sales conversion from qualified leads. Developed, executed, and managed high-performing Meta ad campaigns. Maintained and updated lead databases for campaign targeting accuracy. Collaborated with sales teams to enhance lead nurturing strategies and conversions. Created targeted audiences, messaging, and offers to maximize lead quality and conversion. Conducted research to identify trends and opportunities in multiple markets. Provided regular performance reports to management.

Digital Marketing Executive at CUREOCITY HEALTH TECH LLP.

May 31, 2024 - July 28, 2025

Spearheaded SEO initiatives including on-page and off-page optimization, resulting in improved search engine rankings and increased organic traffic. Designed, launched, and managed Facebook Ads campaigns with significant improvements in lead generation and conversion rates. Executed audience targeting, A/B testing, and campaign optimizations to maximize ROI. Developed comprehensive digital marketing strategies integrating SEO and paid advertising campaigns. Conducted technical site audits to resolve performance issues and SEO challenges. Managed social media accounts with engaging content to boost brand awareness. Created visual designs using Canva for social media and promotional materials. Edited marketing videos and reels to enhance viewer engagement.

Digital Marketing Executive at Cureocity Health Tech LLP

June 1, 2024 - Present

Led and executed Search Engine Optimization initiatives including on-page, off-page, and technical SEO to improve search engine rankings and increase organic website traffic. Designed, launched, and managed Facebook Ads campaigns resulting in significant improvements in lead generation and conversion rates. Conducted audience targeting strategies, A/B tests, and campaign optimizations within Facebook Ads to maximize performance and ROI. Developed comprehensive digital marketing strategies integrating SEO and paid advertising efforts to maximize campaign effectiveness. Conducted technical site audits to identify and resolve website performance issues, improving overall site health. Managed and curated social media accounts creating engaging content to increase brand awareness and audience engagement. Created visually compelling designs using Canva for social media, promotional materials, and ad creatives, and edited marketing videos and reels to enhance viewer engagement and content rea

Digital Marketing Specialist at Blueiris Software, Dubai, UAE

May 31, 2024 - August 5, 2025

Managed and optimized high-performing Meta and Google Ads campaigns with focus on PPC campaign management, budget management, and performance tracking. Collaborated with the sales team to develop and implement effective lead nurturing strategies enhancing conversions. Created targeted audiences, messaging, and offers to maximize lead quality and conversion rates. Conducted research to identify trends, customer needs, and opportunities to generate leads in multiple markets. Provided regular performance reports on lead generation activities, lead quality, and conversion outcomes to management.

Education

Bachelor of Business Administration at JDT Islam Arts and Science College

June 1, 2020 - March 31, 2023

Higher Secondary Education at M.M.V.H.S.S, Parappil

May 1, 2018 - June 30, 2020

Bachelor of Business Administration at JDT Islam Arts and Science College

June 1, 2020 - March 31, 2023

Higher Secondary Education at M.M.V.H.S.S, Parappil

May 1, 2018 - June 30, 2020

Bachelor of Business Administration - Marketing at JDT Islam Arts and Science College, Calicut

June 1, 2020 - March 1, 2023

Higher Secondary Education at M.M.V.H.S.S, Parappil, Calicut

May 1, 2018 - June 1, 2020

Digital Marketing Internship at Codestrat Business School

August 1, 2024 - October 31, 2024