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As a marketing professional, my approach is simple — it’s all about getting people’s attention. We don’t just buy the "stuff" we see; we buy when we are moved or intrigued enough to say, 'Oh yes, I need that for myself.' With my content expertise, I aim to create that exact feeling for companies to attract the right clients and customers through high-quality digital assets. With years of experience handling social media, influencer collaborations, content creation, and strategy development across diverse brands and agencies, I excel at driving engagement and growing brand presence organically. I’m passionate about using creative storytelling and strategic marketing to deliver impactful results.…As a marketing professional, my approach is simple — it’s all about getting people’s attention. We don’t just buy the "stuff" we see; we buy when we are moved or intrigued enough to say, 'Oh yes, I need that for myself.' With my content expertise, I aim to create that exact feeling for companies to attract the right clients and customers through high-quality digital assets. With years of experience handling social media, influencer collaborations, content creation, and strategy development across diverse brands and agencies, I excel at driving engagement and growing brand presence organically. I’m passionate about using creative storytelling and strategic marketing to deliver impactful results.

Sindhuja Modali

Social Media Manager, Content Strategist, Copywriter, +2

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As a marketing professional, my approach is simple — it’s all about getting people’s attention. We don’t just buy the "stuff" we see; we buy when we are moved or intrigued enough to say, 'Oh yes, I need that for myself.' With my content expertise, I aim to create that exact feeling for companies to attract the right clients and customers through high-quality digital assets. With years of experience handling social media, influencer collaborations, content creation, and strategy development across diverse brands and agencies, I excel at driving engagement and growing brand presence organically. I’m passionate about using creative storytelling and strategic marketing to deliver impactful results.…As a marketing professional, my approach is simple — it’s all about getting people’s attention. We don’t just buy the "stuff" we see; we buy when we are moved or intrigued enough to say, 'Oh yes, I need that for myself.' With my content expertise, I aim to create that exact feeling for companies to attract the right clients and customers through high-quality digital assets. With years of experience handling social media, influencer collaborations, content creation, and strategy development across diverse brands and agencies, I excel at driving engagement and growing brand presence organically. I’m passionate about using creative storytelling and strategic marketing to deliver impactful results.

Available to hire

As a marketing professional, my approach is simple — it’s all about getting people’s attention. We don’t just buy the “stuff” we see; we buy when we are moved or intrigued enough to say, ‘Oh yes, I need that for myself.’ With my content expertise, I aim to create that exact feeling for companies to attract the right clients and customers through high-quality digital assets.

With years of experience handling social media, influencer collaborations, content creation, and strategy development across diverse brands and agencies, I excel at driving engagement and growing brand presence organically. I’m passionate about using creative storytelling and strategic marketing to deliver impactful results.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Language

English

Fluent

Hindi

Advanced

Telugu

Fluent

Tamil

Advanced

French

Intermediate

Work Experience

Senior Social Media & Content Manager at Simplia

March 31, 2025 - July 28, 2025

Established & led the social media & content vertical at Simplia, an AI content marketing agency, serving 500+ diverse high-paying clients from North America. Set up content strategy for Meta Ads, Google Ads & Social Media to generate hot leads. Created GTM decks, client presentations, and executed content post feedback. Hired and mentored over 50 graphic designers, social media managers, and video editors. Responsible for content strategy and high-quality visual output.

Assistant Social Media Manager at Simplilearn Edtech

July 31, 2023 - July 28, 2025

Managed social media strategy, calendar planning, design ideation, and content execution for brand channels like Instagram, LinkedIn, Twitter, and Facebook US. Created various formats including carousels, reels, testimonials, memes, and news content. Executed end-to-end influencer campaigns, assisted online reputation management, and drafted strategy decks, video scripts, and moderated LinkedIn webinars. Recognized as 'The Promising Star' for dedication.

Social Media Manager at Tailor and Circus

June 30, 2021 - July 28, 2025

Managed social media calendars and executed content on Instagram, Facebook, and Twitter for a progressive, inclusive, sustainable, body-positive clothing brand. Increased average engagement from 150 to 2000 likes and reach from 20k to 40k per post. Handled influencer onboarding, budget negotiation, content strategy, and scripting. Organized end-to-end photoshoots for new product launches.

Social Media & Content Manager at Muse Wearables

January 31, 2021 - July 28, 2025

Handled social media channels like YouTube, Blogs, Instagram, and Facebook for the world's first payment-enabled hybrid smartwatch. Assisted launch strategy, scripting, promotions, and campaigns. Partnered with Baseline Ventures for a web series that reached 17.6 million with 1.7 million views and increased engagement on Muse socials by 17%. Worked with notable personalities.

Social Media & BD Manager at Ampme App

June 30, 2020 - July 28, 2025

Managed social media and business development for a patented AI-based music application. Achieved 'Best Performing BD' throughout tenure with 142+ million social media views and reduced CPTV of $1.8. Managed influencer and meme marketing, cost negotiations, and content execution. Accountable for a $5,000 weekly budget focused on Instagram viral marketing.

Community Management & CSR Intern at Zify Carpool

November 30, 2017 - July 28, 2025

Represented a sustainable car-pooling brand in Paris at Web2Day digital event. Helped get the company recognized by the United Nations for collectively saving 60,000 tons of CO2 emissions. Drafted blogs, made brand decks, handled email marketing and strategic brand partnerships during internship.

Senior Social Media & Content Manager at Simplia

March 31, 2025 - July 28, 2025

Established and led the social media & content vertical at Simplia, an AI-driven content marketing agency. Served over 500 diverse, high-paying clients from North America while managing a large team. Developed content strategies for Meta Ads, Google Ads, and Social Media to generate warm leads. Created comprehensive go-to-market decks, client presentations and executed content updates post client feedback. Hired and strategically mentored over 50 graphic designers, social media managers, and video editors. Responsible for content strategy and high-quality visual outputs.

Ast Social Media Manager at Simplilearn Edtech

July 31, 2023 - July 28, 2025

Managed social media strategy, calendar planning, design ideation, and content execution for multiple brand channels including Instagram, LinkedIn, Twitter, and Facebook targeting US audience. Created varied content formats like carousels, reels, topicals, memes, and testimonials. Led end-to-end influencer campaigns with notable influencers and generated significant engagement and shares. Assisted in online reputation management and coordinated cross-functional collaborations across social, ORM, design, legal, video editing, and content teams. Recognized as 'The Promising Star' for dedication and consistent performance. Managed sub-domain partnership content with major universities.

Social Media Manager at Tailor and Circus

June 30, 2021 - July 28, 2025

Handled social media calendars and executed content on Instagram, Facebook, and Twitter for a progressive, inclusive, unisex, and sustainable body-positive clothing brand. Successfully increased average engagement from 150 to 2000 likes and expanded post reach from 20k to 40k organically. Managed influencer onboarding, budget negotiations, content strategizing, and scripting. Collaborated with key influencers and organized end-to-end photoshoots for product launches including model scouting and budgeting.

Social Media & Content Manager at Muse Wearables

January 31, 2021 - July 28, 2025

Managed social media channels including YouTube, blogs, Instagram, and Facebook for the world’s first payment-enabled hybrid smartwatch brand. Assisted with launch strategies, scripting, promotions, and campaigns around Muse CUE tech-wearable. Partnered with Baseline Ventures for a web series that achieved over 17.6 million in reach and 1.7 million views, contributing to a 17% increase in social engagement. Worked with notable personalities to amplify brand presence.

Social Media & BD Manager at Ampme App

June 30, 2020 - July 28, 2025

Managed social media and business development for a patented AI-based music application investing millions in advertising. Achieved the 'Best Performing BD' award. Recorded over 142 million social media views with a reduced cost per thousand views of $1.8. Oversaw influencer and meme marketing, cost negotiations, and end-to-end content execution. Managed a weekly budget of $5,000 dedicated to Instagram viral marketing campaigns, generating between 10-15 million views monthly.

Community Management & CSR Intern at Zify Carpool

November 30, 2017 - July 28, 2025

Represented a sustainable car-pooling brand at major digital events. Contributed to strategic brand partnerships, drafted blogs, created brand decks, and managed email marketing campaigns. Helped the company gain recognition at the United Nations for collectively saving 60,000 tons of CO2 emissions. Enjoyed vibrant work culture during the internship in Paris.