Sindhuja Modali
As a marketing professional, my approach is simple — it’s all about getting people’s attention.
About
As a marketing professional, my approach is simple — it’s all about getting people’s attention. We don’t just buy the “stuff” we see; we buy when we are moved or intrigued enough to say, ‘Oh yes, I need that for myself.’ With my content expertise, I aim to create that exact feeling for companies to attract the right clients and customers through high-quality digital assets.
With years of experience handling social media, influencer collaborations, content creation, and strategy development across diverse brands and agencies, I excel at driving engagement and growing brand presence organically. I’m passionate about using creative storytelling and strategic marketing to deliver impactful results.
- 7 years' experience
- Joined July 2025
Skills· 9
Languages
- EnglishFluent
- HindiAdvanced
- TeluguFluent
- TamilAdvanced
- FrenchIntermediate
Industry experience
- Media & Entertainment
- Education
- Consumer Goods
- Software & Internet
- Non-Profit Organization
- Retail
Work experience· 12 roles
Established and led the social media & content vertical at Simplia, an AI-driven content marketing agency. Served over 500 diverse, high-paying clients from North America while managing a large team. Developed content strategies for Meta Ads, Google Ads, and Social Media to generate warm leads. Created comprehensive go-to-market decks, client presentations and executed content updates post client feedback. Hired and strategically mentored over 50 graphic designers, social media managers, and video editors. Responsible for content strategy and high-quality visual outputs.
Established & led the social media & content vertical at Simplia, an AI content marketing agency, serving 500+ diverse high-paying clients from North America. Set up content strategy for Meta Ads, Google Ads & Social Media to generate hot leads. Created GTM decks, client presentations, and executed content post feedback. Hired and mentored over 50 graphic designers, social media managers, and video editors. Responsible for content strategy and high-quality visual output.
Managed social media strategy, calendar planning, design ideation, and content execution for multiple brand channels including Instagram, LinkedIn, Twitter, and Facebook targeting US audience. Created varied content formats like carousels, reels, topicals, memes, and testimonials. Led end-to-end influencer campaigns with notable influencers and generated significant engagement and shares. Assisted in online reputation management and coordinated cross-functional collaborations across social, ORM, design, legal, video editing, and content teams. Recognized as 'The Promising Star' for dedication and consistent performance. Managed sub-domain partnership content with major universities.
Education
Certifications and awards· 8
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