Renato Marini
I currently reside in Lugano, Switzerland, and I am passionate about digital marketing, project management, and leveraging modern technologies like AI to drive growth and innovation.
About
I currently reside in Lugano, Switzerland, and I am passionate about digital marketing, project management, and leveraging modern technologies like AI to drive growth and innovation. With over 10 years of experience, I’ve had the opportunity to lead strategic campaigns, collaborate with global teams, and deliver impactful digital solutions across various industries.
I thrive in cross-functional environments and love to mentor professionals and companies to launch successful products and services. Outside of work, I am passionate about animals and nature, inspired by my upbringing around a veterinary environment, which fuels my commitment to sustainability and animal welfare.
- 8 years' experience
- Joined July 2025
Skills· 11
Languages
- ItalianFluent
- EnglishFluent
- Spanish; CastilianIntermediate
- PortugueseBeginner
Industry experience
- Software & Internet
- Professional Services
- Healthcare
- Manufacturing
- Telecommunications
Work experience· 5 roles
Leading marketing and communication strategies to boost brand visibility and drive growth remotely. Responsibilities include developing communication strategies for clients, managing a small team, creating business plans, overseeing online content, coordinating with sales and other departments, and utilizing AI-driven analytics for market insights and campaign optimization.
Integrating modern full-stack technologies and AI-driven insights, providing strategic and hands-on support beyond traditional digital marketing. Leading project delivery and optimization for SMEs across Europe, developing digital transformation strategies, fostering cross-functional collaboration to integrate AI and automation, and delivering corporate training and mentoring.
Led the global content marketing strategy for Field Service Management solutions, enhancing brand awareness and lead generation during scale-up. Optimized product content, managed co-marketing and co-innovation campaigns, drove strategic partnerships, led a global customer reference program, and monitored campaign performance to maximize ROI.
Education
Certifications and awards
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