Hi, I'm Christopher Miranda, a results-driven marketing and SEO professional with over 8 years of experience. I have a passion for digital marketing strategies, including SEO, content marketing, and analytics. I enjoy collaborating with teams and clients to create effective strategies that boost organic growth and enhance user engagement. I’m highly skilled in using SEO analytical tools and have foundational coding knowledge in HTML, CSS, and JavaScript. I continuously seek to improve my skills and love working cross-functionally to ensure a user-focused and data-driven approach to marketing and SEO projects.

Christopher Miranda

Hi, I'm Christopher Miranda, a results-driven marketing and SEO professional with over 8 years of experience. I have a passion for digital marketing strategies, including SEO, content marketing, and analytics. I enjoy collaborating with teams and clients to create effective strategies that boost organic growth and enhance user engagement. I’m highly skilled in using SEO analytical tools and have foundational coding knowledge in HTML, CSS, and JavaScript. I continuously seek to improve my skills and love working cross-functionally to ensure a user-focused and data-driven approach to marketing and SEO projects.

Available to hire

Hi, I’m Christopher Miranda, a results-driven marketing and SEO professional with over 8 years of experience. I have a passion for digital marketing strategies, including SEO, content marketing, and analytics. I enjoy collaborating with teams and clients to create effective strategies that boost organic growth and enhance user engagement.

I’m highly skilled in using SEO analytical tools and have foundational coding knowledge in HTML, CSS, and JavaScript. I continuously seek to improve my skills and love working cross-functionally to ensure a user-focused and data-driven approach to marketing and SEO projects.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate

Language

English
Fluent

Work Experience

Senior SEO Strategist at Critical Mass
October 1, 2024 - Present
Collaborated with the client to develop and execute the SEO roadmap for the Johnson & Johnson career site to boost organic growth and attract top talent by optimizing search channels. Supported the redesign and CMS site migration by implementing SEO best practices, including redirects and migration planning. Provided practical recommendations to improve metadata, address technical issues, and optimize on-page elements, increasing search visibility and user engagement. Conducted monthly technical and performance audits to identify key issues and prioritize recommendations based on impact and effort.
SEO Consultant (Part-time) at Durable
April 30, 2025 - July 28, 2025
Worked closely with the content team to perform keyword research and recommend targeted topics to enhance organic visibility. Performed site audits and competitor analysis, delivering prioritized actionable recommendations that resulted in a 15% increase in organic users and a 5% increase in organic signups and purchases. Collaborated with developers to resolve critical technical SEO issues such as broken internal links, hreflang tags, and redirects. Tracked and reported user acquisition from search and LLM channels, providing insights for data-driven optimization strategies.
Senior SEO Specialist at SurveyMonkey
October 1, 2024 - July 28, 2025
Contributed to an 8% increase in non-branded organic traffic and a 5% boost in organic signups through keyword research, technical SEO fixes, core web vitals optimization, internal linking improvements, and enhancing user experience. Conducted a detailed website audit and collaborated with engineering teams to implement a technical SEO roadmap that reduced crawl errors and optimized site architecture. Used analytics tools like Google Analytics, Search Console, and SEMrush for actionable SEO insights and developed plans to counter organic session declines. Partnered with cross-department teams to integrate SEO best practices and created an SEO dashboard for organizational use.
Product Owner, Technical SEO at Canada Goose
January 1, 2024 - July 28, 2025
Collaborated with developers and product teams to prioritize and manage technical website optimizations that reduced over 50,000 crawling and indexing errors by half. Enhanced information architecture and navigation, leading to a 21% increase in international organic users. Educated cross-functional teams on e-commerce and international SEO best practices and provided ongoing recommendations to key stakeholders in product management, development, marketing, and e-commerce to ensure continuous optimization.
SEO Content Manager at Properly
November 1, 2022 - July 28, 2025
Developed a streamlined process to scale blog content, achieving a 118% increase in website users. Collaborated with designers, developers, product managers, and marketing teams to ensure a search- and user-focused website. Created a comprehensive keyword research strategy for the blog and forecasted traffic for the coming year. Managed agency and writer content and backlinks to ensure adherence to SEO best practices.
SEO Strategist at ParseHub
April 1, 2022 - July 28, 2025
Produced compelling content via keyword and competitor research, attracting new international users and increasing engagement and conversion rates, resulting in a 125% increase in new organic users. Edited branded videos for YouTube channels, leading to 5000 new subscribers in one year and a 45% conversion from YouTube users. Negotiated and secured backlink opportunities to improve domain authority and audience reach. Worked with developers to ensure technical website optimization including robots.txt, sitemap.xml, and internal linking.

Education

Bachelor of Management at University of Lethbridge
January 1, 0000 - December 31, 0000

Qualifications

Google Analytics Individual Qualification
January 1, 0000 - December 31, 0000
Certified Scrum Product Owner
January 1, 0000 - December 31, 0000

Industry Experience

Software & Internet, Retail, Consumer Goods, Professional Services, Healthcare