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Hi! I'm Rhamana Lyra, a Graphic and Content Designer with a passion for crafting powerful visual narratives that connect and engage audiences. I specialize in creating cohesive key visuals across digital and print media, blending creativity with strategic insights to elevate brand presence. I've gained valuable experience leading multidisciplinary teams and utilizing AI tools to innovate visual content creation. Whether it's designing for social media, paid media, or offline advertisements, I aim to deliver impactful solutions that resonate and perform.…Hi! I'm Rhamana Lyra, a Graphic and Content Designer with a passion for crafting powerful visual narratives that connect and engage audiences. I specialize in creating cohesive key visuals across digital and print media, blending creativity with strategic insights to elevate brand presence. I've gained valuable experience leading multidisciplinary teams and utilizing AI tools to innovate visual content creation. Whether it's designing for social media, paid media, or offline advertisements, I aim to deliver impactful solutions that resonate and perform.

Rhamana Lyra

Art Director, Graphic Designer, Content Designer, +2

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Hi! I'm Rhamana Lyra, a Graphic and Content Designer with a passion for crafting powerful visual narratives that connect and engage audiences. I specialize in creating cohesive key visuals across digital and print media, blending creativity with strategic insights to elevate brand presence. I've gained valuable experience leading multidisciplinary teams and utilizing AI tools to innovate visual content creation. Whether it's designing for social media, paid media, or offline advertisements, I aim to deliver impactful solutions that resonate and perform.…Hi! I'm Rhamana Lyra, a Graphic and Content Designer with a passion for crafting powerful visual narratives that connect and engage audiences. I specialize in creating cohesive key visuals across digital and print media, blending creativity with strategic insights to elevate brand presence. I've gained valuable experience leading multidisciplinary teams and utilizing AI tools to innovate visual content creation. Whether it's designing for social media, paid media, or offline advertisements, I aim to deliver impactful solutions that resonate and perform.

Available to hire

Hi! I’m Rhamana Lyra, a Graphic and Content Designer with a passion for crafting powerful visual narratives that connect and engage audiences. I specialize in creating cohesive key visuals across digital and print media, blending creativity with strategic insights to elevate brand presence.

I’ve gained valuable experience leading multidisciplinary teams and utilizing AI tools to innovate visual content creation. Whether it’s designing for social media, paid media, or offline advertisements, I aim to deliver impactful solutions that resonate and perform.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

Portuguese

Fluent

Work Experience

Graphic Designer & Art Director at Yes! Cosmetics

July 31, 2025 - July 28, 2025

Conducted market trend and social media behavior research to inform strategic content planning and increase brand engagement. Innovated the visual creation process by integrating AI tools, optimizing workflows, and expanding the image library for digital campaigns. Developed graphic and motion design assets for social media, paid media, and digital visual merchandising, ensuring visual consistency and high performance.

Mid-Level Graphic Designer at RioMar Recife Shopping Mall

September 30, 2024 - July 28, 2025

Developed and adapted key visuals and graphic assets for both online and offline campaigns. Created and implemented the complete visual identity for the “Expo Preta” (2nd and 3rd editions) from concept to application across various media. Produced motion design content, created storyboards for video spots, and managed file preparation for print media.

Junior-Level Graphic Designer at RioMar Recife Shopping Mall

June 30, 2019 - July 28, 2025

Created visual identity guides and social media templates. Contributed to designing and formatting newsletters and developed the complete visual identity for the first edition of “Expo Preta.” Designed and adapted visual assets for institutional campaigns such as “RioMar Prepaid Card” and the Agro Fair. Produced graphic and motion design content for social media channels.

Design Intern at RioMar Recife Shopping Mall

December 31, 2018 - July 28, 2025

Created graphic and motion design assets for social media, gained experience in newsletter layout, and developed templates and institutional presentations. Adapted key visuals for campaigns across various platforms, both online and offline.

Marketing Intern at RioAve Construction Company

June 30, 2019 - July 28, 2025

Supported campaign approvals and delivery processes with the advertising agency. Created graphic materials focused on internal marketing and collaborated in organizing internal events, contributing to more engaging and well-structured internal communication initiatives.

Freelancer Graphic Designer at One 8020 Ads Agency

April 30, 2019 - July 28, 2025

Managed content production and planning, creating assets for social media as well as offline media materials. Oversaw client social media profiles focusing on performance, engagement, and maintaining consistent digital communication.