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I am a CIM qualified marketer with a passion for engaging directly with customers and industry professionals. Ambitious and detail-oriented, I pride myself on my strong communication skills that help me thrive whether I'm collaborating with teams or working independently. I'm proficient in a variety of marketing platforms such as Hubspot, Salesforce, Marketo, and Google Analytics, which allows me to craft integrated marketing strategies that drive real results. Throughout my career, I've led website redesigns, managed customer marketing programs, and developed campaigns that boost lead generation and brand engagement. I enjoy staying updated with the latest marketing trends and continuously refining my approaches to maximize effectiveness. Building meaningful connections with both customers and stakeholders is what motivates me every day.…I am a CIM qualified marketer with a passion for engaging directly with customers and industry professionals. Ambitious and detail-oriented, I pride myself on my strong communication skills that help me thrive whether I'm collaborating with teams or working independently. I'm proficient in a variety of marketing platforms such as Hubspot, Salesforce, Marketo, and Google Analytics, which allows me to craft integrated marketing strategies that drive real results. Throughout my career, I've led website redesigns, managed customer marketing programs, and developed campaigns that boost lead generation and brand engagement. I enjoy staying updated with the latest marketing trends and continuously refining my approaches to maximize effectiveness. Building meaningful connections with both customers and stakeholders is what motivates me every day.

Andrea Martin

Marketer, Marketing Strategist, Marketing Automation Specialist, +2

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I am a CIM qualified marketer with a passion for engaging directly with customers and industry professionals. Ambitious and detail-oriented, I pride myself on my strong communication skills that help me thrive whether I'm collaborating with teams or working independently. I'm proficient in a variety of marketing platforms such as Hubspot, Salesforce, Marketo, and Google Analytics, which allows me to craft integrated marketing strategies that drive real results. Throughout my career, I've led website redesigns, managed customer marketing programs, and developed campaigns that boost lead generation and brand engagement. I enjoy staying updated with the latest marketing trends and continuously refining my approaches to maximize effectiveness. Building meaningful connections with both customers and stakeholders is what motivates me every day.…I am a CIM qualified marketer with a passion for engaging directly with customers and industry professionals. Ambitious and detail-oriented, I pride myself on my strong communication skills that help me thrive whether I'm collaborating with teams or working independently. I'm proficient in a variety of marketing platforms such as Hubspot, Salesforce, Marketo, and Google Analytics, which allows me to craft integrated marketing strategies that drive real results. Throughout my career, I've led website redesigns, managed customer marketing programs, and developed campaigns that boost lead generation and brand engagement. I enjoy staying updated with the latest marketing trends and continuously refining my approaches to maximize effectiveness. Building meaningful connections with both customers and stakeholders is what motivates me every day.

Available to hire

I am a CIM qualified marketer with a passion for engaging directly with customers and industry professionals. Ambitious and detail-oriented, I pride myself on my strong communication skills that help me thrive whether I’m collaborating with teams or working independently. I’m proficient in a variety of marketing platforms such as Hubspot, Salesforce, Marketo, and Google Analytics, which allows me to craft integrated marketing strategies that drive real results.

Throughout my career, I’ve led website redesigns, managed customer marketing programs, and developed campaigns that boost lead generation and brand engagement. I enjoy staying updated with the latest marketing trends and continuously refining my approaches to maximize effectiveness. Building meaningful connections with both customers and stakeholders is what motivates me every day.

Skills

Experience Level

Expert

Expert

Expert

Expert

Intermediate

Language

English

Fluent

Work Experience

Senior Marketing Manager at Sodexo UK & Ireland

April 1, 2024 - Present

Led a comprehensive website redesign to enhance brand messaging and user experience; developed integrated marketing strategies with budget management, agency selection, and channel mix to drive lead generation; aligned sales tools and presentations for executive audiences using a consultative approach; collaborated across teams to synchronize campaigns and editorial calendars; acted as primary liaison for digital marketing platforms such as Pardot and Salesforce; monitored segment performance through CRM database and drove marketing attribution; managed external agencies and ensured adherence to timelines, brand guidelines, and budget.

Customer Marketing Manager at Oracle NetSuite

December 31, 2023 - July 29, 2025

Managed customer marketing programs including SuiteFounder initiatives for brands like Deliciously Ella and Cheeky Panda; delivered sales materials such as customer quotes, case studies, and videos; launched nurture programs for new customers promoting upsell opportunities; executed demand generation activities including webinars; grew customer email base significantly and increased webinar attendance; managed post-Covid in-person events surpassing attendance targets.

Marketing Manager (Risk) at S&P Global

January 31, 2022 - July 29, 2025

Managed content development aligned with market trends and customer needs; optimized digital footprint for content discoverability; created customer-focused content for campaigns across web, social media, and email; produced sales enablement materials communicating value propositions.

Marketing Manager for UK & Ireland at Coface UK and Ireland

June 30, 2021 - July 29, 2025

Implemented marketing automation processes including A/B testing and lead scoring; developed customer journeys to enhance pipeline growth and retention; created and launched a new product generating new business; managed regional communications, webinars, and marketing collateral; revamped website leading to increased lead generation; boosted social media presence significantly.

Customer Marketing Manager at The Access Group

January 31, 2019 - July 29, 2025

Implemented customer reference programs to support business strategies; managed production of case studies, testimonials, and videos; ran regular customer reference projects aligned with business goals.

Senior Marketing Specialist at ACI Worldwide

February 28, 2018 - July 29, 2025

Executed retention campaigns using Marketo along with webinars, social media, and third-party channels; managed marketing collateral and microsites for customer support and product leads.

Marketing Campaign Manager at Tungsten Network Corporation

July 31, 2016 - July 29, 2025

Led campaign teams working with major clients such as Unilever and Aviva; developed and managed campaigns aligned with business objectives; achieved significant supplier onboarding and early engagement wins in multiple markets.

Marketing Campaign Manager at UIA (Insurance) Ltd

November 30, 2014 - July 29, 2025

Managed end-to-end marketing campaigns across various channels including TV, radio, and digital; led retention campaigns and competitor analysis to reduce churn; managed and developed junior marketing staff.

Marketing Executive at Various Companies

March 31, 2011 - July 29, 2025

Performed diverse marketing tasks across various companies to support marketing efforts and campaigns.