I am a very dedicated and reliable person who thrives at challenging levels. I identify and resolve problems efficiently in an innovative manner, and I am an experienced Digital Marketer specialized in Paid Social Marketing. I enjoy creating promotional campaigns and managing social media strategies that drive success for startups, SMEs, and international brands. With a background spanning social media marketing freelancing to senior paid social analyst roles, I have developed strong skills in campaign management, client communication, and data analysis. I look forward to leveraging my expertise to contribute to impactful marketing strategies.

Naa'irah Khodabocus

I am a very dedicated and reliable person who thrives at challenging levels. I identify and resolve problems efficiently in an innovative manner, and I am an experienced Digital Marketer specialized in Paid Social Marketing. I enjoy creating promotional campaigns and managing social media strategies that drive success for startups, SMEs, and international brands. With a background spanning social media marketing freelancing to senior paid social analyst roles, I have developed strong skills in campaign management, client communication, and data analysis. I look forward to leveraging my expertise to contribute to impactful marketing strategies.

Available to hire

I am a very dedicated and reliable person who thrives at challenging levels. I identify and resolve problems efficiently in an innovative manner, and I am an experienced Digital Marketer specialized in Paid Social Marketing. I enjoy creating promotional campaigns and managing social media strategies that drive success for startups, SMEs, and international brands.

With a background spanning social media marketing freelancing to senior paid social analyst roles, I have developed strong skills in campaign management, client communication, and data analysis. I look forward to leveraging my expertise to contribute to impactful marketing strategies.

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Experience Level

Intermediate
Intermediate

Language

English
Advanced
French
Advanced

Work Experience

Social Media Marketing Freelancer at Freelancer
December 31, 2020 - July 29, 2025
Content creation and creation of promotional campaigns for clients including Napco, Homedecor, Pandellie, and UI/UX solutions.
Marketing Strategist, Community Manager (Intern) at Advertus
December 31, 2022 - July 29, 2025
Conducted market research, social media strategy planning and implementation, monthly report analysis, copywriting, data analysis, and on-site client meetings.
Traffic Manager at Linkeo
December 31, 2022 - July 29, 2025
Managed daily projects and over 50 accounts, created and optimized Google and Facebook ads, handled display ads and GA4, responded to client queries and campaign issues, and analyzed campaign data.
Senior Paid Social Analyst at Publicis Global Delivery
January 1, 2025 - July 29, 2025
Set up and optimized campaigns across all social media platforms including Meta, Snapchat, Twitter, Pinterest, TikTok, and LinkedIn. Created media plans, managed monthly reports and advanced analysis. Handled projects for clients such as Swarovski, Mondelez, SNCF, Nestlé, International Olympic Committee, and Longchamp.
Freelancer at Freelancer
January 1, 2025 - Present
Managed META & TikTok ads, Google Ads and GA4, developed media strategies through to reporting for startups, SMEs, and international brands.

Education

SC, HSC at Vacoas State Secondary School
January 1, 2006 - December 31, 2015
BSc Hons Marketing with Business Management at University of Mauritius
January 1, 2018 - December 31, 2022

Qualifications

Office Procedures Training
January 1, 2017 - December 31, 2018

Industry Experience

Media & Entertainment, Professional Services, Consumer Goods, Retail, Software & Internet

Experience Level

Intermediate
Intermediate

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