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I am a creative and ecommerce strategy lead specializing in email and SMS retail marketing channels. I manage both direct and dotted line reports and have driven record-breaking performance, including the strongest Cyber Monday in my company's history. I generate over $30 million in revenue annually through targeted campaigns to a large customer base. With extensive experience in art direction, concepting, merchandising, and campaign optimization, I collaborate with creative, branding, merchant, copywriting, and coding teams to ensure alignment and maximize campaign success. I am skilled in using various design and analytic tools to lead testing, analysis, and continual improvement of marketing efforts.…I am a creative and ecommerce strategy lead specializing in email and SMS retail marketing channels. I manage both direct and dotted line reports and have driven record-breaking performance, including the strongest Cyber Monday in my company's history. I generate over $30 million in revenue annually through targeted campaigns to a large customer base. With extensive experience in art direction, concepting, merchandising, and campaign optimization, I collaborate with creative, branding, merchant, copywriting, and coding teams to ensure alignment and maximize campaign success. I am skilled in using various design and analytic tools to lead testing, analysis, and continual improvement of marketing efforts.

Mark Hoehner

Creative Director, Art Director, Designer, +3

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I am a creative and ecommerce strategy lead specializing in email and SMS retail marketing channels. I manage both direct and dotted line reports and have driven record-breaking performance, including the strongest Cyber Monday in my company's history. I generate over $30 million in revenue annually through targeted campaigns to a large customer base. With extensive experience in art direction, concepting, merchandising, and campaign optimization, I collaborate with creative, branding, merchant, copywriting, and coding teams to ensure alignment and maximize campaign success. I am skilled in using various design and analytic tools to lead testing, analysis, and continual improvement of marketing efforts.…I am a creative and ecommerce strategy lead specializing in email and SMS retail marketing channels. I manage both direct and dotted line reports and have driven record-breaking performance, including the strongest Cyber Monday in my company's history. I generate over $30 million in revenue annually through targeted campaigns to a large customer base. With extensive experience in art direction, concepting, merchandising, and campaign optimization, I collaborate with creative, branding, merchant, copywriting, and coding teams to ensure alignment and maximize campaign success. I am skilled in using various design and analytic tools to lead testing, analysis, and continual improvement of marketing efforts.

Available to hire

I am a creative and ecommerce strategy lead specializing in email and SMS retail marketing channels. I manage both direct and dotted line reports and have driven record-breaking performance, including the strongest Cyber Monday in my company’s history. I generate over $30 million in revenue annually through targeted campaigns to a large customer base.

With extensive experience in art direction, concepting, merchandising, and campaign optimization, I collaborate with creative, branding, merchant, copywriting, and coding teams to ensure alignment and maximize campaign success. I am skilled in using various design and analytic tools to lead testing, analysis, and continual improvement of marketing efforts.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Jira

Intermediate

Language

English

Fluent

Work Experience

Senior Digital Marketing Manager at Z Gallerie

December 31, 2024 - July 29, 2025

Creative and ecommerce strategy lead for email and SMS retail marketing channels. Managed direct and dotted line reports. Drove strongest CyberMonday in company’s history. Generated $30 million+ revenue per year through 14+ weekly emails to 800K customers. Provided art direction, concepting, and merchandising for all emails and SMS, including automated and personalized messages. Tracked and analyzed key metrics for continual optimization and led A/B testing. Partnered with leaders to ensure creative alignment and optimal timing of campaigns. Coordinated with merchant, copywriting, and coding teams. Tools used included Sketch, Figma, Adobe Creative Cloud, Google Analytics, Microsoft Suite, Listrak, and Slack.

Senior Digital Marketing Manager at Z Gallerie

January 1, 2024 - August 25, 2025

As design lead for the email marketing program, I led creative efforts for the company's strongest Cyber Monday to date. I collaborated with merchandising and web marketing teams to develop email marketing strategies aimed at exceeding KPIs. I designed and implemented a new email template library and supported cross-channel marketing programs.

Senior Email Designer at Pottery Barn

December 31, 2020 - July 29, 2025

Design lead for the email marketing program. Led creative for company’s strongest Cyber Monday to date. Participated in planning and developing email marketing in collaboration with merchandising and web marketing teams to meet or exceed KPIs. Designed and implemented new email template library, and supported cross-channel marketing programs. Tools used included Sketch, Adobe Creative Cloud, Smartsheet, and Monday.

Senior Email Designer at Pottery Barn

January 1, 2020 - August 25, 2025

Served as visual design lead for high-visibility marketing initiatives including seasonal and thematic campaigns along with multi-channel assets. Designed emails that generated over $500K per week and created site assets such as homepage slideshows, promo banners, and animations. Elevated creative quality and ensured rigorous brand consistency.

Senior Marketing Designer at Restoration Hardware

December 31, 2019 - July 29, 2025

Visual design lead for high-visibility marketing initiatives, including seasonal and thematic campaigns and multi-channel assets. Designed emails generating over $500k per week. Created site assets including homepage, slideshows, promo banners, and animations. Elevated creative quality and innovation while ensuring rigorous brand consistency. Tools used included Adobe Creative Cloud, Trello, Airtable, and Slack.

Senior Marketing Designer at Restoration Hardware

January 1, 2019 - August 25, 2025

Worked as UX and visual designer across multiple luxury sub-brands including RH Baby & Child, RH Teen, and RH Modern. Partnered with merchant, IT/development, and marketing teams. Led site refresh and developed visual style guidelines. Designed interface for POS iPad app for in-store sales reps.

Visual Designer, UX at Restoration Hardware

December 31, 2017 - July 29, 2025

UX and visual designer for multiple RH.com luxury sub-brands such as RH Baby & Child, RH Teen, and RH Modern. Partnered with merchant, IT/dev, and marketing teams. Led site refresh and development of visual style guidelines. Designed interface for POS iPad app used by in-store sales reps. Tools used included Adobe Creative Suite, OmniGraffle, Jira, and Slack.

Visual Designer, UX at Restoration Hardware

January 1, 2017 - August 25, 2025

Performed UX and visual design duties supporting various digital projects. Collaborated closely with cross-functional teams. Focused on visual design and user experience enhancements.