Hi, I'm Juan Echeverri, a passionate and creative Social Media Specialist with over 4 years of experience in video production, digital marketing, and brand storytelling. I specialize in growing brand visibility and engagement across popular platforms like Instagram, TikTok, YouTube, and Facebook. I love combining my skills in SEO, content strategy, and paid advertising to create targeted campaigns that truly make an impact. I have a strong background in both audio and video production, having worked on a variety of projects from product videography to educational music videos. My goal is to craft engaging stories through multimedia content that resonates with audiences and helps brands connect with their customers in meaningful ways.

Juan Echeverri

Hi, I'm Juan Echeverri, a passionate and creative Social Media Specialist with over 4 years of experience in video production, digital marketing, and brand storytelling. I specialize in growing brand visibility and engagement across popular platforms like Instagram, TikTok, YouTube, and Facebook. I love combining my skills in SEO, content strategy, and paid advertising to create targeted campaigns that truly make an impact. I have a strong background in both audio and video production, having worked on a variety of projects from product videography to educational music videos. My goal is to craft engaging stories through multimedia content that resonates with audiences and helps brands connect with their customers in meaningful ways.

Available to hire

Hi, I’m Juan Echeverri, a passionate and creative Social Media Specialist with over 4 years of experience in video production, digital marketing, and brand storytelling. I specialize in growing brand visibility and engagement across popular platforms like Instagram, TikTok, YouTube, and Facebook. I love combining my skills in SEO, content strategy, and paid advertising to create targeted campaigns that truly make an impact.

I have a strong background in both audio and video production, having worked on a variety of projects from product videography to educational music videos. My goal is to craft engaging stories through multimedia content that resonates with audiences and helps brands connect with their customers in meaningful ways.

See more

Language

English
Fluent
Spanish; Castilian
Fluent

Work Experience

Freelance Videographer & Photo Editor at Amanda’s Photography
May 31, 2025 - July 29, 2025
Created engaging product videos including cinematography, lighting, editing, and motion graphics. Produced 10 interactive educational music videos for YouTube focusing on learning through singing and dancing by providing camera operation, audio recording, editing, and mixing. Delivered professional photo editing services for clients such as daycares, dance studios, and weddings.
Video Editor at Empowered Futures
March 31, 2025 - July 29, 2025
Edited marketing and promotional videos to effectively convey brand messages. Collaborated with graphic designers and 3D animators to create cohesive visual content. Volunteered with the non-profit organization to support young adults in building confidence and launching careers.
Content Creator & Social Media Specialist at Career Abroad
February 28, 2025 - July 29, 2025
Created engaging social media ads and managed posts and paid advertising campaigns on Google and Meta platforms. Implemented targeted marketing strategies to reach specific audiences, drive engagement, and generate leads.
YouTube Content Creator & Video Editor at Retro Space & Retro Politics
September 1, 2024 - Present
Produced high-quality, engaging videos on space and geopolitics, utilizing advanced editing techniques to enhance storytelling and audience retention. Strategically optimized content for SEO, thumbnails, and social media promotion, successfully increasing views, watch time, and subscriber count.
Social Media Content Creator Freelance at Faculty of Media, Art & Design
April 30, 2024 - July 29, 2025
Created social media content for various events such as WIL event, inclusivity video advertisement for Ostome Fashion, and a Diversity, Collaboration and Innovation Business Conference at Durham College.
Video Production Peer Tutor at Durham College
April 30, 2024 - July 29, 2025
Assisted students mainly with video capture and video editing courses involving workflow reviews, shortcuts, framing, composition, camera settings, and recording techniques.
Audio Recording Engineer at Talea Estudio
February 28, 2022 - July 29, 2025
Set up and verified equipment functionality before sessions. Studied musicians’ styles to provide optimal engineering support. Recorded on-site during live shows and controlled microphones and sound levels to produce high-quality audio tracks for clients.
Co-Founder & Social Media Marketer at La Vida en Rosa
May 31, 2021 - July 29, 2025
Built and managed Instagram-based beauty and self-care product business. Executed paid ad strategies, giveaways, and promotional campaigns that increased brand visibility and sales. Fostered strong relationships with followers through interactive content and strategic offers.

Education

Diploma at Durham College
January 1, 2024 - December 31, 2024
Bachelor's degree at University of San Buenaventura
January 1, 2022 - December 31, 2022

Qualifications

Certificate of Completion: Music Made Easy
June 30, 2014 - June 30, 2014
Certificate of Completion: Project Management for Creative Projects
February 27, 2024 - February 27, 2024
Certificate of Completion: Motion Design in After Effects
April 13, 2024 - April 13, 2024

Industry Experience

Media & Entertainment, Non-Profit Organization, Education, Retail, Professional Services