Hi! I’m Natalie, a passionate content producer and social media strategist based in Tampa. I specialize in crafting engaging promotional content, managing influencer-style campaigns, and driving brand visibility across digital platforms. I'm bilingual in English and Spanish, which helps me connect with diverse audiences. I have a background in human communication and mass culture from the University of Central Florida, and I’ve worked with brands like HSN and Barstool Sports to create impactful social media campaigns and coordinate events. I love working cross-functionally and thrive in collaborative environments that fuel creativity and strategic growth.

Natalie Maillo

Hi! I’m Natalie, a passionate content producer and social media strategist based in Tampa. I specialize in crafting engaging promotional content, managing influencer-style campaigns, and driving brand visibility across digital platforms. I'm bilingual in English and Spanish, which helps me connect with diverse audiences. I have a background in human communication and mass culture from the University of Central Florida, and I’ve worked with brands like HSN and Barstool Sports to create impactful social media campaigns and coordinate events. I love working cross-functionally and thrive in collaborative environments that fuel creativity and strategic growth.

Available to hire

Hi! I’m Natalie, a passionate content producer and social media strategist based in Tampa. I specialize in crafting engaging promotional content, managing influencer-style campaigns, and driving brand visibility across digital platforms. I’m bilingual in English and Spanish, which helps me connect with diverse audiences.

I have a background in human communication and mass culture from the University of Central Florida, and I’ve worked with brands like HSN and Barstool Sports to create impactful social media campaigns and coordinate events. I love working cross-functionally and thrive in collaborative environments that fuel creativity and strategic growth.

See more

Experience Level

Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
See more

Language

English
Fluent
Spanish; Castilian
Advanced

Work Experience

Content Producer at HSN
July 31, 2025 - July 30, 2025
Collaborated cross-functionally with marketing, production, and brand partner teams to execute influencer-style storytelling and high-impact campaigns. Produced creative promotional content across social, web, and TV that supported product launches, driving brand visibility, product awareness, and informative messaging. Managed end-to-end production to ensure content reflected each product’s message and identity across various industries.
Campus Student Viceroy Intern at Barstool Sports
August 31, 2024 - July 30, 2025
Managed posting schedule for Knights Chicks TikTok account, focusing on crafting content submissions that align with Barstool brand voice, values, and aesthetic while adapting to emerging platform trends. Monitored post performance and account analytics to refine content strategies for maximum engagement, reach, and virality. Promoted apparel campaigns by modelling and photographing branded products through original curated content and community engagement.
Marketing & Events Coordinator at Zupp
April 30, 2024 - July 30, 2025
Created and tracked event budgets to ensure cost-effective campaign execution and maximize ROI. Strategized and managed brand activations in collaboration with partners and vendors to drive app downloads and increase user acquisition. Wrote copy, designed, and scheduled retention marketing materials including emails and push notifications. Led post-event analysis and reporting to measure success and inform future strategy.
Social Media Marketing Intern at Zupp
December 31, 2023 - July 30, 2025
Fostered relationships with local micro-influencers and student brand ambassadors to amplify campaign reach and credibility. Conceptualized and created innovative content that increased engagement, reach, and app downloads through viral performance. Assisted in planning and executing events that fostered relationships with partners and students.
Social Media Coordinator at Tom James Clothing Company
December 31, 2022 - July 30, 2025
Strategized and sent promotional texts, emails, and social media content to increase revenue and referrals. Tracked and reported sales data to management and measured performance to inform future sales strategies.

Education

Bachelor of Human Communication at University of Central Florida
January 1, 2020 - May 31, 2024

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Software & Internet, Consumer Goods