I am a passionate UI/UX and Product Designer with extensive experience directing and scaling high-performing design and development teams. I specialize in creating user-centric solutions including CRO-optimized landing pages, re-branding, and packaging design. Working closely with cross-functional teams, I develop innovative strategies that boost conversions and enhance user experience. I leverage AI-powered design tools such as n8n, Flair AI, and Midjourney to streamline workflows and increase efficiency. Committed to user research and usability testing, I thrive on improving digital products with measurable impact, like increasing website conversion rates by 25% and driving marketing success through engaging, well-designed assets.

Viktoriya Lyushnenko

I am a passionate UI/UX and Product Designer with extensive experience directing and scaling high-performing design and development teams. I specialize in creating user-centric solutions including CRO-optimized landing pages, re-branding, and packaging design. Working closely with cross-functional teams, I develop innovative strategies that boost conversions and enhance user experience. I leverage AI-powered design tools such as n8n, Flair AI, and Midjourney to streamline workflows and increase efficiency. Committed to user research and usability testing, I thrive on improving digital products with measurable impact, like increasing website conversion rates by 25% and driving marketing success through engaging, well-designed assets.

Available to hire

I am a passionate UI/UX and Product Designer with extensive experience directing and scaling high-performing design and development teams. I specialize in creating user-centric solutions including CRO-optimized landing pages, re-branding, and packaging design. Working closely with cross-functional teams, I develop innovative strategies that boost conversions and enhance user experience.

I leverage AI-powered design tools such as n8n, Flair AI, and Midjourney to streamline workflows and increase efficiency. Committed to user research and usability testing, I thrive on improving digital products with measurable impact, like increasing website conversion rates by 25% and driving marketing success through engaging, well-designed assets.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert

Language

English
Advanced
Russian
Fluent
Ukrainian
Fluent

Work Experience

Head of Design at Slash LTD
April 1, 2022 - Present
Scope of work: - Directed and scaled a high-performing design and development team to create and implement innovative, user-centric solutions including CRO-optimized landing pages, re-branding, digital and printed designs, and packaging. - Successfully migrated the company’s primary website to a new design system, improving usability. - Developed and implemented a strong design system and guidelines ensuring brand flexibility. Led user research and usability testing projects, increasing website conversion rate by 25%. - Leveraged AI-powered design tools such as n8n, Flair AI, and Midjourney to make processes more efficient. Created visually appealing ad banners for marketing campaigns, achieving a 30% increase in click-through rates. - Developed upselling landing pages which led to a 20% growth in sales. Led user research and designed top-rated mobile app interfaces for yoga routines. Collaborated closely with cross-functional teams to design packaging aligned with brand identity.
UX/UI Designer at Wire Salad
April 1, 2022 - August 22, 2025
Improved user interaction and satisfaction by analyzing performance metrics (bounce rates, time-on-page) and running A/B design experiments, which increased session duration by 15%. Conducted user research to create detailed personas and user journey maps, leading to more targeted visual content and significantly increased user engagement. Developed cohesive graphics, layouts, and prototypes that enhanced brand identity, improved user experience, and streamlined the design process for cross-functional teams.
UX/UI Designer at 57 West
July 1, 2020 - August 22, 2025
Scope of work: - Worked on UX/UI design projects contributing to improved digital product offerings. - Responsibilities and achievements are not fully detailed in the provided data.
Head of Design at Slash LTD
April 1, 2022 - Present
Directed and scaled a high-performing design and development team creating innovative, user-centric solutions such as CRO-optimized landing pages, re-branding, digital, printed designs and packaging. Successfully migrated the company's primary website to a new design system, improving usability. Developed and implemented strong design systems and brand guidelines to assure brand flexibility. Led user research and usability testing projects which increased website conversion rate by 25%. Leveraged AI-powered design tools like n8n, Flair AI, and Midjourney to make design processes more efficient. Created visually appealing ad banners resulting in a 30% increase in click-through rates. Developed upselling landing pages with Replo, leading to a 20% growth in sales. Designed top-rated mobile app interfaces for yoga routines supporting marketing and upsell strategies. Worked closely with cross-functional teams to design packaging for health, wellness, and beauty products aligned with brand i
UX/UI Designer at Wire Salad
April 1, 2022 - August 22, 2025
Improved user interaction and satisfaction by analyzing performance metrics such as bounce rates and time on page. Ran A/B design experiments leading to a 15% increase in session duration. Conducted user research to develop detailed personas and user journey maps, resulting in more targeted visual content and significantly increased user engagement. Developed cohesive graphics, layouts, and prototypes that enhanced brand identity, improved user experience, and streamlined the design process for cross-functional teams.
UX/UI Designer at 57 West
July 1, 2020 - August 22, 2025
Worked on UX/UI design tasks contributing to overall user experience improvements and brand identity enhancement.

Education

Bachelor of Software Engineering at Odesa Polytechnic National University
September 1, 2017 - April 1, 2023
UX/UI Designer at Beetroot Academy
September 1, 2017 - May 1, 2018
Bachelor of Software Engineering at Odesa Polytechnic National University
September 1, 2017 - April 1, 2023
UX/UI Designer at Beetroot Academy
September 1, 2017 - May 1, 2018

Qualifications

UX/UI Designer
September 1, 2017 - June 1, 2018
Software Engineer
September 1, 2017 - May 1, 2023

Industry Experience

Software & Internet, Consumer Goods, Retail, Healthcare, Media & Entertainment

Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert