Available to hire
I started my professional journey as a teaching instructor where I developed effective communication and leadership abilities while helping students improve their academic performance.
Later, I transitioned into digital marketing, gaining hands-on experience in campaign strategy, market analysis, and social media management. I am passionate about combining data-driven insights with creativity to support organizational growth and continuous learning.
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
Urdu
Fluent
English
Fluent
Panjabi, Punjabi
Fluent
Work Experience
Digital Marketing Manager (Social Media Ads Specialist) at Falcons EdTech
August 1, 2024 - PresentCreated and managed multi-channel ad campaigns (Meta Ads, Google Ads, LinkedIn Ads) generating high-quality leads. Achieved 20–30% improvement in ad conversion rates through A/B testing and audience segmentation. Used Google Analytics and platform insights to refine targeting and improve ROI. Developed ad copy, video/image creatives, and optimized landing pages for better CTR. Trained and mentored junior marketers in paid campaign execution and reporting. Managed monthly ad budgets and maintained detailed performance dashboards.
Digital Marketing Manager (Social Media Ads Specialist) at Falcons Edtech
August 1, 2024 - PresentCreated and managed multi-channel ad campaigns (Meta Ads, Google Ads, LinkedIn Ads) generating high-quality leads. Achieved 20–30% improvement in ad conversion rates through A/B testing and audience segmentation. Used Google Analytics and platform insights to refine targeting and improve ROI. Developed ad copy, video/image creatives, and optimized landing pages for better CTR. Trained and mentored junior marketers in paid campaign execution and reporting. Managed monthly ad budgets and maintained detailed performance dashboards.
Teaching Instructor
December 31, 2018 - December 31, 2018Developed effective communication and leadership abilities while helping students improve their academic performance.
Teaching Instructor at Private Academy
December 31, 2018 - December 31, 2018Conducted engaging classes and maintained a positive learning environment. Designed lesson plans and assessment methods to enhance student understanding. Provided mentorship and academic guidance to improve student performance. Developed strong communication and leadership skills through classroom management.
Education
Bachelor of Science at The Islamia University of Bahawalpur
January 1, 2021 - December 31, 2025Intermediate in Computer Science at Board of Intermediate and Secondary Education (BISE) Bahawalpur
January 1, 2019 - December 31, 2021Matriculation in Science at Board of Intermediate and Secondary Education (BISE) Bahawalpur
January 1, 2016 - December 31, 2018Bachelor of Science in Economics at The Islamia University of Bahawalpur
January 1, 2021 - December 31, 2025Intermediate in Computer Science (ICS) at Board of Intermediate and Secondary Education (BISE) Bahawalpur
January 1, 2019 - December 31, 2021Matriculation in Science at Board of Intermediate and Secondary Education (BISE) Bahawalpur
January 1, 2016 - December 31, 2018Bachelor of Science in Economics at The Islamia University of Bahawalpur
January 1, 2019 - December 31, 2023Master of Philosophy in Economics at The Islamia University of Bahawalpur
January 1, 2024 - October 29, 2025Higher Secondary School Certificate (Pre-Engineering) at Government Degree College, Loralai (BISE Quetta)
January 11, 2030 - October 29, 2025Bachelor of Science in Economics at The Islamia University of Bahawalpur
January 1, 2019 - December 31, 2023Master of Philosophy in Economics at The Islamia University of Bahawalpur
January 1, 2024 - October 29, 2025Higher Secondary School Certificate (Pre-Engineering) at Government Degree College, Lorai – BISE Quetta
January 11, 2030 - October 29, 2025Qualifications
Industry Experience
Media & Entertainment, Professional Services, Education, Software & Internet, Retail
Experience Level
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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