Hi, I’m Sopo, a results-driven Digital Marketing Specialist with over four years of experience across SEO, e-commerce, and performance-driven online marketing. I help brands grow their online presence by combining data-led strategy, creative thinking, and a deep understanding of user behavior. I’ve worked on boosting organic visibility, improving conversion paths, and supporting brand growth through content strategy, search optimization, and cross-channel collaboration. Comfortable managing multiple projects and working with diverse teams, I focus on delivering measurable impact that aligns marketing efforts with business goals. I’m passionate about building marketing strategies that balance technical expertise with compelling storytelling and strong user experience. Whether supporting e-commerce growth, improving digital performance, or contributing to integrated marketing campaigns, I bring a strategic, analytical, and adaptable approach to driving sustainable results.

Sopo Tabagari

Hi, I’m Sopo, a results-driven Digital Marketing Specialist with over four years of experience across SEO, e-commerce, and performance-driven online marketing. I help brands grow their online presence by combining data-led strategy, creative thinking, and a deep understanding of user behavior. I’ve worked on boosting organic visibility, improving conversion paths, and supporting brand growth through content strategy, search optimization, and cross-channel collaboration. Comfortable managing multiple projects and working with diverse teams, I focus on delivering measurable impact that aligns marketing efforts with business goals. I’m passionate about building marketing strategies that balance technical expertise with compelling storytelling and strong user experience. Whether supporting e-commerce growth, improving digital performance, or contributing to integrated marketing campaigns, I bring a strategic, analytical, and adaptable approach to driving sustainable results.

Available to hire

Hi, I’m Sopo, a results-driven Digital Marketing Specialist with over four years of experience across SEO, e-commerce, and performance-driven online marketing. I help brands grow their online presence by combining data-led strategy, creative thinking, and a deep understanding of user behavior.

I’ve worked on boosting organic visibility, improving conversion paths, and supporting brand growth through content strategy, search optimization, and cross-channel collaboration. Comfortable managing multiple projects and working with diverse teams, I focus on delivering measurable impact that aligns marketing efforts with business goals.

I’m passionate about building marketing strategies that balance technical expertise with compelling storytelling and strong user experience. Whether supporting e-commerce growth, improving digital performance, or contributing to integrated marketing campaigns, I bring a strategic, analytical, and adaptable approach to driving sustainable results.

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Experience Level

Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent
Georgian
Fluent
Spanish; Castilian
Beginner

Work Experience

SEO Outreach Specialist at DigiTech Marketing
January 1, 2025 - Present
Managed high-volume outreach operations by executing 500-1,000 weekly emails across multiple client campaigns. Secured 400+ high-quality backlinks through targeted outreach and relationship building, achieving strategic cost savings of 20-40% via negotiations. Coordinated 12 concurrent link-building projects ensuring timely delivery and maintained strong relationships with webmasters, bloggers, and content creators for ongoing collaboration.
SEO Specialist at Constellation
January 31, 2025 - July 30, 2025
Developed comprehensive content clusters for themes like "aesthetic lines" and "Instagram captions", preparing SEO briefs for 120+ articles. Collaborated with copywriters and designers to produce SEO-optimized content and managed on-page SEO including meta titles/descriptions and internal linking. Oversaw SEO strategy for multiple websites, conducted performance analysis, and implemented data-driven improvements leading to a 40-50% increase in organic traffic.
UX/UI Designer & Web Developer at Freelance Project
May 31, 2025 - July 30, 2025
Designed and developed a full 24-page e-commerce website for a US-based cosmetics brand using the Wix platform. Focused on user experience design with conversion-optimized layouts and implemented mobile-first responsive design. Successfully managed project delivery within a 3-week timeline meeting all client requirements.
E-commerce SEO Consultant at Freelance Project
March 31, 2023 - July 30, 2025
Optimized Shopify product pages by improving meta titles, descriptions, keyword alignment, and internal linking. Supported technical SEO tasks such as image alt tagging and page structure reviews. Contributed to a 10-15% traffic increase and improved organic visibility for key product categories through collaborative SEO efforts.
Digital Advertiser & SEO Specialist at Social Boost
January 31, 2024 - July 30, 2025
Managed multi-platform advertising campaigns across Meta, Bing, LinkedIn, and Pinterest. Conducted keyword research, developed and implemented on-page and off-page SEO strategies, and analyzed website performance data for continuous improvements. Led market research to optimize targeting and performed lead generation through targeted outreach.
Communication Manager at Korelko
May 31, 2022 - July 30, 2025
Developed and executed a comprehensive communications strategy for the college and managed stakeholder engagement across departments.
Social Media Manager / Copywriter at Georgians.gr
December 31, 2022 - July 30, 2025
Created and executed social media strategies, produced engaging content to boost audience engagement, and ensured consistent brand messaging across digital channels.

Education

Bachelor's Degree at Cardiff Metropolitan University
January 1, 2015 - December 31, 2019

Qualifications

Professional Certificate in SEO/SEM
January 11, 2030 - January 31, 2023

Industry Experience

Professional Services, Software & Internet, Retail, Gaming, Media & Entertainment