I am a bilingual digital marketing graduate with a Master's degree and a passion for creating innovative marketing strategies. I thrive in dynamic environments and enjoy working as a team player to deliver creative solutions that drive growth. My strong analytical skills and adaptability allow me to tackle challenges effectively while contributing positively to any team. With experience across content marketing, communication management, and event organization, I bring a blend of digital expertise and hands-on management skills. I’m excited to leverage my knowledge in SEO, social media, and data analytics to help businesses achieve their marketing goals while continuously developing my skills in this ever-evolving field.

Rachael Ngugi

I am a bilingual digital marketing graduate with a Master's degree and a passion for creating innovative marketing strategies. I thrive in dynamic environments and enjoy working as a team player to deliver creative solutions that drive growth. My strong analytical skills and adaptability allow me to tackle challenges effectively while contributing positively to any team. With experience across content marketing, communication management, and event organization, I bring a blend of digital expertise and hands-on management skills. I’m excited to leverage my knowledge in SEO, social media, and data analytics to help businesses achieve their marketing goals while continuously developing my skills in this ever-evolving field.

Available to hire

I am a bilingual digital marketing graduate with a Master’s degree and a passion for creating innovative marketing strategies. I thrive in dynamic environments and enjoy working as a team player to deliver creative solutions that drive growth. My strong analytical skills and adaptability allow me to tackle challenges effectively while contributing positively to any team.

With experience across content marketing, communication management, and event organization, I bring a blend of digital expertise and hands-on management skills. I’m excited to leverage my knowledge in SEO, social media, and data analytics to help businesses achieve their marketing goals while continuously developing my skills in this ever-evolving field.

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Experience Level

Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent
French
Advanced
Swahili
Fluent

Work Experience

Cofounder and Communications Manager at Global African Career Collective
August 1, 2024 - Present
Developed content marketing strategies to boost traffic, engagement, and lead generation. Managed communications across multiple platforms including Facebook and LinkedIn. Led email marketing initiatives such as newsletters and automated workflows. Analyzed performance metrics to refine strategies and report insights. Organized local, in-person events in collaboration with local authorities.
Marketing and Communications Intern at Tektronix EMEA
September 30, 2024 - July 30, 2025
Supported the marketing team in promoting products and services both offline and online. Managed content creation and management using Widen portal and SharePoint. Created digital assets such as flyers and brochures. Used Oracle for data analysis to track marketing performance. Organized local and international events including webinars and trade shows. Conducted competitive analysis and reported on social media performance.
Communications Assistant at Bilingual International School of Paris
July 31, 2022 - July 30, 2025
Organized in-person events and managed social media networks, focusing on Instagram. Prepared and distributed school newsletters.
Community Manager & Copywriter at Alternative Agency, Nairobi, Kenya
January 31, 2018 - July 30, 2025
Developed content strategies and created content for social media. Managed influencer relationships and social media campaign analytics using KPIs. Coordinated with journalists and PR agencies to ensure accurate brand representation.

Education

Bachelor of Business Information Technology at Multimedia University of Kenya
September 1, 2012 - April 30, 2016

Qualifications

Google Search Ads
May 1, 2024 - May 31, 2024
Label Handimanagement
July 1, 2024 - July 31, 2024

Industry Experience

Media & Entertainment, Education, Non-Profit Organization, Professional Services, Travel & Hospitality