Looks like you have JavaScript disabled. For the full Twine experience, you will need to re-enable it.

Hi, I'm Iman, a passionate digital marketing strategist and client campaign manager with hands-on experience in scaling brands and boosting online sales. I love using AI tools and creative strategies to enhance content creation and make marketing more efficient. I've successfully managed campaigns, collaborated with influencers, and driven social media growth, especially on Instagram. I enjoy bringing creativity and analytical thinking together to build effective marketing solutions. Outside work, I’m a fan of surfing, kayaking, and cultural travel, always eager to explore new ideas and experiences.…Hi, I'm Iman, a passionate digital marketing strategist and client campaign manager with hands-on experience in scaling brands and boosting online sales. I love using AI tools and creative strategies to enhance content creation and make marketing more efficient. I've successfully managed campaigns, collaborated with influencers, and driven social media growth, especially on Instagram. I enjoy bringing creativity and analytical thinking together to build effective marketing solutions. Outside work, I’m a fan of surfing, kayaking, and cultural travel, always eager to explore new ideas and experiences.

Iman OUHADDOU

Digital Marketer, Content Creator, Marketing Strategist, +2





Hi, I'm Iman, a passionate digital marketing strategist and client campaign manager with hands-on experience in scaling brands and boosting online sales. I love using AI tools and creative strategies to enhance content creation and make marketing more efficient. I've successfully managed campaigns, collaborated with influencers, and driven social media growth, especially on Instagram. I enjoy bringing creativity and analytical thinking together to build effective marketing solutions. Outside work, I’m a fan of surfing, kayaking, and cultural travel, always eager to explore new ideas and experiences.…Hi, I'm Iman, a passionate digital marketing strategist and client campaign manager with hands-on experience in scaling brands and boosting online sales. I love using AI tools and creative strategies to enhance content creation and make marketing more efficient. I've successfully managed campaigns, collaborated with influencers, and driven social media growth, especially on Instagram. I enjoy bringing creativity and analytical thinking together to build effective marketing solutions. Outside work, I’m a fan of surfing, kayaking, and cultural travel, always eager to explore new ideas and experiences.

Available to hire

Hi, I’m Iman, a passionate digital marketing strategist and client campaign manager with hands-on experience in scaling brands and boosting online sales. I love using AI tools and creative strategies to enhance content creation and make marketing more efficient. I’ve successfully managed campaigns, collaborated with influencers, and driven social media growth, especially on Instagram.

I enjoy bringing creativity and analytical thinking together to build effective marketing solutions. Outside work, I’m a fan of surfing, kayaking, and cultural travel, always eager to explore new ideas and experiences.

Skills

Experience Level

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

English

Advanced

French

Advanced

Arabic

Fluent

Work Experience

CO-CREATOR & DIGITAL MARKETING MANAGER at PURE CLOTHING BRAND

March 31, 2025 - July 30, 2025

Initiated and led the digital growth of PURE Clothing. Scaled Instagram audience from 1,200 to 10K through organic content, targeted campaigns, and influencer collaborations. Boosted online sales by +35% through Meta Ads optimization (targeting, testing, scaling) and performance tracking (ROAS, CTR, CPC...). Used AI tools (ChatGPT, Canva AI, PhotoRoom, RemoveBG, copywriting AIs) to enhance content creation and marketing efficiency. Managed B2B collaborations with suppliers and agencies for photoshoots and marketing activations. Used Notion for campaign planning, performance tracking, and content calendar management.

SECTION MANAGER at KOTON MOROCCO

September 30, 2020 - July 30, 2025

Led in-store operations across multiple departments, including sales, inventory, merchandising, and team supervision. Actively contributed to customer success through direct client interaction at checkout, team coaching, and resolution of complaints to ensure satisfaction and loyalty. Implemented local retention strategies such as loyalty promotions and personalized service initiatives. Collaborated with the mall’s community manager to align store marketing with mall-wide events and optimize foot traffic. Supported the opening of KOTON Kenitra by assisting in store layout, staff training, and launch campaign planning.

SPORT LEADER at DECATHLON MOROCCO

July 4, 2019 - July 30, 2025

Grew from cashier to Sport Leader, developing strong customer service skills through daily client interaction and issue resolution. Contributed to the launch of Click & Collect, a key customer success initiative enhancing the in-store experience for online shoppers. Created in-store content for social media aligned with Decathlon's digital engagement strategy.

Co-Creator & Digital Marketing Manager at PURE Clothing Brand

March 31, 2025 - July 30, 2025

Initiated and led the digital growth of PURE Clothing, scaling Instagram from 1,200 to 10K organically through content, campaigns, and influencer collaborations. Boosted online sales by over 35% via optimized Meta Ads and performance tracking, utilizing AI tools like ChatGPT and Canva AI to enhance content creation. Managed B2B collaborations for photoshoots and marketing activations, and used Notion for campaign planning and content calendar management.

Section Manager at KOTON Morocco

September 30, 2020 - July 30, 2025

Led in-store operations across sales, inventory, merchandising, and team supervision. Enhanced customer success with direct client interaction, team coaching, and complaint resolution. Implemented local retention strategies including loyalty promotions and personalized service, collaborated with mall community manager to coordinate marketing events, and supported opening of KOTON Kenitra with store layout, staff training, and launch campaign planning.

Sport Leader at Decathlon Morocco

July 4, 2019 - July 30, 2025

Progressed from cashier to Sport Leader by developing strong customer service skills through daily interaction and issue resolution. Contributed to launching Click & Collect service improving in-store experience for online shoppers. Created in-store social media content aligned with Decathlon's digital engagement strategy.