Hi, I'm Tej Shah—resourceful and execution-oriented Project Manager and UGC Strategist with 6+ years leading high-volume creative production across agency and in-house settings. I excel at managing end-to-end workflows—from intake and scoping to delivery and post-mortems—across social, digital, video, and integrated campaigns. I enjoy optimizing processes, scaling teams, and balancing strategic oversight with hands-on execution, including creator management, filming, editing, and performance-driven optimization. I thrive in cross-functional, time-zone-spanning environments and love partnering with creators to deliver content that drives CTR, retention, and ROAS.

Tej Shah

Hi, I'm Tej Shah—resourceful and execution-oriented Project Manager and UGC Strategist with 6+ years leading high-volume creative production across agency and in-house settings. I excel at managing end-to-end workflows—from intake and scoping to delivery and post-mortems—across social, digital, video, and integrated campaigns. I enjoy optimizing processes, scaling teams, and balancing strategic oversight with hands-on execution, including creator management, filming, editing, and performance-driven optimization. I thrive in cross-functional, time-zone-spanning environments and love partnering with creators to deliver content that drives CTR, retention, and ROAS.

Available to hire

Hi, I’m Tej Shah—resourceful and execution-oriented Project Manager and UGC Strategist with 6+ years leading high-volume creative production across agency and in-house settings. I excel at managing end-to-end workflows—from intake and scoping to delivery and post-mortems—across social, digital, video, and integrated campaigns.

I enjoy optimizing processes, scaling teams, and balancing strategic oversight with hands-on execution, including creator management, filming, editing, and performance-driven optimization. I thrive in cross-functional, time-zone-spanning environments and love partnering with creators to deliver content that drives CTR, retention, and ROAS.

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Work Experience

Senior Digital Producer (Account & Project Management) at BAM Strategy
July 31, 2025 - July 30, 2025
Led cross-functional teams including creative, strategy, media, and organic social to execute integrated campaigns across various channels for clients such as Sanofi US, New York Life Investment, McMaster University, and Hudson Yards. Acted as the primary day-to-day client lead managing over 13 high-volume integrated campaigns annually. Managed project lifecycles from inception to delivery, including scoping, budgets, timelines, and resource allocation, ensuring deliverables met quality standards and client objectives. Mentored junior team members to enhance workflow efficiency and team performance.
Marketing Lead at The Villa Life
October 1, 2022 - July 30, 2025
Collaborated with the CMO to lead website development by coordinating with developers, designers, and stakeholders through Figma, aligning with brand strategy. Partnered with copywriters and a paid media agency to create compelling content and developed marketing assets such as infographics, email campaigns, paid ads, and short-form videos. Ensured consistent brand presence across social platforms to boost brand visibility and drive traffic.
Marketing Associate at Ren Capital Group
September 1, 2021 - July 30, 2025
Provided marketing services including email marketing strategy design and execution, engaging website development on Wix and Shopify, and social media management to drive engagement and conversions. Collaborated with Infiniti Printing & Packaging to execute targeted email campaigns and organic social strategies enhancing brand visibility and customer engagement.
Founder and Project Manager at WOO Video
October 1, 2024 - July 30, 2025
Founded and led Woo Video, a UGC-focused agency overseeing end-to-end video production by sourcing creators, briefing, scripting, supervising creation and editing, and delivering impactful social video content aligned with client goals and platform trends.
Founder and Project Manager at WOO Video
June 1, 2022 - October 1, 2024
Founded and scaled a short-form content agency producing 400+ UGC-style videos for TikTok, Instagram Reels, YouTube Shorts, and Meta Ads. Sourced, recruited, and managed creators; oversaw end-to-end production workflows including briefs, editing, feedback, and approvals. Led a team of creators, editors, and strategists to produce storytelling-driven content, improving CTR, retention, and ROAS across campaigns. Filmed, edited, and tested content personally, creating performance-driven scripts, hooks, and messaging for direct-response campaigns. Implemented AI-assisted workflows (ChatGPT, Envato AI) to streamline scripting, editing, and creator communication, boosting production speed and scalability.
Senior Digital Producer (Account Lead and Project Management) at BAM Strategy
October 1, 2022 - July 1, 2025
Oversaw complex creative projects for high-profile campaigns, including Hudson Yards and New York Life Times Square OOH campaigns, coordinating 15+ designers, copywriters, motion editors, and developers across multiple concurrent workstreams. Managed end-to-end project lifecycle for 13+ simultaneous campaigns, ensuring 100% on-time delivery and alignment with client KPIs. Built detailed project plans, resourcing models, and timelines; maintained routing, version tracking, QA, and technical spec compliance, ensuring all deliverables met exacting standards. Partnered with cross-functional teams to produce 300+ social, digital, video, display, and OOH assets, translating briefs into actionable tasks that maintained creative vision and quality. Led recurring internal and client-facing status meetings, flagging risks early and resolving blockers, resulting in reduced delivery delays by 25%. Developed dashboards and reporting tools to increase project visibility and support data-driven decis
Marketing Lead at The Villa Life
September 1, 2021 - October 1, 2022
Led website development project, coordinating between designers, developers, and stakeholders in Figma to ensure brand alignment. Partnered with agencies, copywriters, and internal stakeholders to create campaign assets, including infographics, email campaigns, and paid ads. Supported cross-channel launches by aligning creative with brand strategy and campaign goals.

Education

Bachelor of Business Administration at Bangalore University
January 1, 2017 - December 31, 2017

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Financial Services, Education, Professional Services, Retail, Software & Internet