Hi, I'm Evita Irvine, a multidisciplinary Graphic Designer with over 15 years of experience creating impactful visual communications. I specialize in blending strategic thinking with creative execution to develop campaigns that engage and convert across digital and print platforms. With strong skills in branding, motion graphics, video production, and digital marketing, I enjoy leading creative teams and collaborating with stakeholders to deliver seamless and on-brand results. Currently, I manage creative and digital marketing efforts at the Australian Gift & Homewares Association, overseeing major campaigns and event communication. I’m passionate about producing content that connects brands with audiences and continually exploring new ways to optimize visual storytelling and digital presence.

Evita Irvine

Hi, I'm Evita Irvine, a multidisciplinary Graphic Designer with over 15 years of experience creating impactful visual communications. I specialize in blending strategic thinking with creative execution to develop campaigns that engage and convert across digital and print platforms. With strong skills in branding, motion graphics, video production, and digital marketing, I enjoy leading creative teams and collaborating with stakeholders to deliver seamless and on-brand results. Currently, I manage creative and digital marketing efforts at the Australian Gift & Homewares Association, overseeing major campaigns and event communication. I’m passionate about producing content that connects brands with audiences and continually exploring new ways to optimize visual storytelling and digital presence.

Available to hire

Hi, I’m Evita Irvine, a multidisciplinary Graphic Designer with over 15 years of experience creating impactful visual communications. I specialize in blending strategic thinking with creative execution to develop campaigns that engage and convert across digital and print platforms. With strong skills in branding, motion graphics, video production, and digital marketing, I enjoy leading creative teams and collaborating with stakeholders to deliver seamless and on-brand results.

Currently, I manage creative and digital marketing efforts at the Australian Gift & Homewares Association, overseeing major campaigns and event communication. I’m passionate about producing content that connects brands with audiences and continually exploring new ways to optimize visual storytelling and digital presence.

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Experience Level

Expert
Intermediate
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Work Experience

Creative & Digital Manager at Australian Gift & Homewares Association
June 30, 2025 - July 31, 2025
Responsible for overseeing marketing, creative, and communications output for the AGHA brand and its two internationally known events - the Melbourne and Sydney Gift Fairs. Led the marketing and communications team to ensure consistent, high-quality visual and written content across brand, events, programs, and campaigns. Managed integrated campaigns across print, digital ads, organic social media, and event signage. Developed the AGHA Academy educational webinar program brand and promoted cross-channel. Oversaw editorial and creative production of the AGHA Industry Magazine, managing layout, article planning, advertising acquisition, and stakeholder management. Handled end-to-end production of various marketing materials including POS, magazines, brochures, signage, video, motion graphics, image editing, ad assets, social media, EDMs, and website maintenance with UX and SEO improvements. Liaised with external creatives and managed workflows using Asana, ISSUU, Canva, and Adobe CC. Imp
Senior Creative & Graphic Designer at Australian Gift & Homewares Association
September 1, 2023 - July 31, 2025
Supported creative direction and execution for AGHA brand and event marketing. Delivered integrated campaigns across digital platforms and print media. Developed brand guidelines and templates. Led creative production of marketing collateral, including video and motion graphics. Managed social media content and EDMs. Worked on website maintenance and SEO strategy. Collaborated with team and stakeholders to deliver branded content.
Freelance Creative Director & Designer at Various Clients
January 1, 2021 - July 31, 2025
Delivered brand development and marketing solutions for fashion, corporate, and NFP clients. Worked with notable brands like Louis Vuitton, Aje, and Zephyr + Zulu. Produced animated content and managed social media marketing strategies. Designed SEO-optimized websites using WordPress and Squarespace.
Senior Graphic Designer at SBS Media
December 31, 2020 - July 31, 2025
Delivered digital campaigns for major clients such as Dell and Amazon. Created animated PowerPoint presentations for government and stakeholders. Contract was extended due to strong performance and initiative.
Senior Graphic & Visual Designer at McGrath Foundation
September 30, 2020 - July 31, 2025
Developed national campaigns including Pink Stumps Day and the Pink Test. Created creative assets for TV, digital, stadium, and merchandise. Led the creative direction for the Pull On Your Socks campaign and enhanced donation outcomes. Redesigned supporter resources and improved digital ad performance.
Graphic Designer at Inner West Council (Ashfield, Leichhardt and Marrickville Councils)
February 28, 2018 - July 31, 2025
Engaged full-time onsite for Communications, Engagement and Events, later contributing on freelance projects. Designed print and digital collateral to support Environment & Waste, Arts, Culture, Heritage, and Community programs. Supported key internal communications during council integration. Collaborated within established briefing structures and liaised directly on the Land & Property Strategy initiative evaluating large assets.

Education

Bachelor of Graphic Design & New Media at University of Wollongong
January 1, 1999 - December 31, 2002

Qualifications

Cert IV in Small Business Management
January 1, 2014 - December 31, 2014
Certificate in Adobe Animate (HTML5)
January 1, 2019 - December 31, 2019
Certificate in Social Media Marketing
January 1, 2021 - December 31, 2021

Industry Experience

Media & Entertainment, Retail, Non-Profit Organization, Government, Education