Sreekanth Nilakantan

Digital Marketing Manager at Jumeirah

Surpassed revenue target for the luxury brand by driving an incremental $5M through 50+ full-funnel campaigns. Led agency partnerships in planning and delivering integrated marketing strategies, which grew ROI from 3 to 10. Increased repeat bookings by 20% at a 10% lower cost-per-action across MEN A, EU and APAC markets.

Digital Marketing Manager at Jumeirah

Exceeded revenue targets for the luxury brand by driving an incremental $5M through 50+ full-funnel campaigns; led agency partnerships in planning and delivering integrated marketing strategies, growing ROI from 3x to 10x; increased repeat bookings by 20% with a 10% lower cost-per-action across MEN A, EU and APAC markets.

Digital Marketing Manager at Jumeirah

Surpassed revenue target for the luxury brand by driving an incremental $5M through 50+ full funnel campaigns; led agency partnerships in planning and delivering integrated marketing strategies.

Performance Director at Interpublic Group | IPG

Successfully grew Amazon’s advertiser relationships from 2 to 5 partners, achieving over 50% YoY increase in traffic. Led full-funnel media planning and execution with $16M IL for EU5 markets, scaling brand awareness by 25%. Spearheaded targeted ABM campaigns for the product that increased account conversions by 30% YoY.

Performance Director at Interpublic Group | IPG

Grew Amazon’s advertiser relationships from 2 to 5 partners, achieving over 50% YoY traffic growth; led full-funnel media planning and execution with $16M IL for EU 5 markets, scaling brand awareness by 25%; spearheaded targeted ABM campaigns for the product, increasing account conversions by 30% YoY.

Performance Director at Interpublic Group|IPG

Successfully grew Amazon’s advertiser relationships from 2 to 5 partners, achieving over 50% YoY increase in traffic. Led full-funnel media planning and execution with $16M IL for EU 5 markets, scaling brand awareness by 25%. Spearheaded targeted ABM campaigns for the product that increased account conversions by 30% YoY.

Digital Account Manager at Dentsu International

Oversaw digital transformation for Mondelez International and Beiersdorf with monthly budgets of £1M. Implemented joint business plans for efficiency opportunities, ensuring alignment with global stakeholders.

Digital Account Manager at Dentsu International

Oversaw digital transformation for Mondelez International and Beiersdorf with monthly budgets of £1M; implemented joint business plans for efficiency opportunities, ensuring alignment with global stakeholders.

Digital Account Manager at Dentsu International

Oversaw digital transformation for Mondelez International and Beiersdorf with monthly budgets of £1M. Implemented joint business plans for efficiency opportunities, ensuring alignment with global stakeholders.

Digital Marketing Specialist at Making Science

Developed automated optimization tools with engineers using Google Ads API, saving over 2 hours daily for CBS. Utilized SQL for managing large data sets (over 10 million keywords) and Google Scripts to improve performance.

Digital Marketing Specialist at Making Science

Developed automated optimization tools with engineers using Google Ads API, saving over 2 hours daily; utilized SQL for managing large data sets (over 10 million keywords) and Google Scripts to improve performance.

Digital Marketing Specialist at Making Science

Developed automated optimization tools with engineers using Google Ads API, saving over 2 hours daily for CBS. Utilized SQL for managing large datasets (over 10 million keywords) and Google Scripts to improve performance.

Digital Marketing Executive at Project One Sky

Integrated personalised content strategies enhancing the customer journey and improving leads generated by 40% YoY. Developed SEO/SEM strategies and optimized the website using Zapier, resulting in a 30% traffic increase.

Digital Marketing Executive at Project One Sky

Integrated personalized content strategies enhancing customer journeys and boosting leads generated by 40% YoY; developed SEO/SEM strategies and optimized the website using Zapier, resulting in a 30% increase in traffic.

Digital Marketing Executive at Project One Sky

Integrated personalised content strategies enhancing the customer journey and improving leads generated by 40% YoY. Developed SEO/SEM strategies and optimized the website using Zapier, resulting in a 30% traffic increase.

Digital Analyst at Goldman Sachs

Planned acquisition growth campaigns and A/B tests, improving demand generation conversion rate by 15%. Enhanced client satisfaction by leveraging data analytics to optimize campaigns, driving a 30% increase in ROI.

Digital Analyst at Goldman Sachs

Launched acquisition growth campaigns and A/B tests, improving demand and generation conversion rates by 15%; leveraged data analytics to optimize campaigns, driving a 30% increase in ROI and higher client satisfaction.