Independent graphic designer specializing in packaging design, printable products, and web visuals. Founder and manager, I guide clients to define needs and visual direction, build brand identities, and develop packaging concepts including 3D mockups, print-ready files, and printer coordination. With long experience in fashion and accessories importing and head design roles, I also bring strong leadership and project management skills—covering concept development, trend research, technical sheet creation, sample coordination, and cross-team collaboration from idea to final production.…

Julie Houle

Independent graphic designer specializing in packaging design, printable products, and web visuals. Founder and manager, I guide clients to define needs and visual direction, build brand identities, and develop packaging concepts including 3D mockups, print-ready files, and printer coordination. With long experience in fashion and accessories importing and head design roles, I also bring strong leadership and project management skills—covering concept development, trend research, technical sheet creation, sample coordination, and cross-team collaboration from idea to final production.…

Available to hire

Independent graphic designer specializing in packaging design, printable products, and web visuals. Founder and manager, I guide clients to define needs and visual direction, build brand identities, and develop packaging concepts including 3D mockups, print-ready files, and printer coordination.

With long experience in fashion and accessories importing and head design roles, I also bring strong leadership and project management skills—covering concept development, trend research, technical sheet creation, sample coordination, and cross-team collaboration from idea to final production.

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Skills

Experience Level

Language

English
Fluent
French
Fluent

Work Experience

Head Designer (clothing; accessories; packaging) / VP at SIENABLÜ (Importer Agent)
December 31, 2023 - July 31, 2025
Managed the internal design team and freelancers. Created content for social media and website. Conducted client meetings to understand needs and advise on projects. Conducted trends research and developed new concepts. Prepared and presented materials to clients. Responsible for designing artworks, printing documents and detailed tech packs. Verified and corrected samples with customers and suppliers. Managed overseas product development, price negotiation, order placement, and deadlines. Collaborated with customers' purchasing, marketing, and production teams. Managed customer follow-ups, sales (including prospecting), customer service, and document preparation. Worked with clients such as Laura Canada, La Senza Girl, Shiseido, Fruits & Passion, L’Oréal Canada, Aldo, and others on clothing, swimwear, packaging, and promotional items.
Head Designer / Vice President at SIENABLÜ
January 1, 2023 - October 21, 2025
Led internal and external design teams and drove full collection development from concept to final mockups and technical sheets. Conducted trend research and created concept presentations for clients. Coordinated overseas product development and sample management, collaborating closely with purchasing, marketing, and production. Managed timelines, project tracking, and design quality assurance, while contributing to communications, sales, prospecting, customer service, and invoicing to support business growth.
Freelancer – Independent Graphic Designer at Independent Graphic Design Business
January 1, 2023 - Present
Freelance graphic design professional specializing in packaging concepts, printable products, and web visuals. Founded and managed an independent design business, guiding clients from initial needs and visual direction to final deliverables. Responsibilities include creating brand identities (logos, business cards, catalogs, sales sheets), producing visuals for websites, social media, and advertising campaigns, developing packaging concepts with 3D mockups, and preparing print files while coordinating with printers to ensure top-quality results. Contributes to brand image enhancement and visual consistency for clients, ensuring cohesive branding across multiple touchpoints.
Head Designer / Vice President at SIENABLÜ (Import Agent)
January 1, 2023 - October 21, 2025
Supervised internal and external design teams; Full collection development from concept to final mockups and technical sheets; Trend research and concept presentations to clients; Coordinated overseas product development and sample management; Close collaboration with purchasing, marketing, and production departments; Managed timelines, project tracking, and design quality assurance; Contributed to communications, sales, prospecting, customer service, and invoicing.
Freelancer – Independent Graphic Designer
January 1, 2023 - Present
Specialized in packaging design, printable products, and web visuals; Founder and manager of an independent graphic design business; Meeting with clients and guiding them to define their needs and visual direction; Designing brand identities (logos, business cards, catalogs, sales sheets, etc.); Creating visuals for websites, social media, and advertising campaigns; Developing packaging concepts and producing 3D mockups; Preparing print files and coordinating with printers to ensure final quality; Contributing to brand image enhancement and visual consistency for clients.
SELF-EMPLOYED WORKER - Graphic designer specializing in packaging at Self-Employed
January 1, 2023 - Present
Meetings with clients to establish their needs and advise them on their projects. Design of logos, business cards, sale sheets, visual documents, advertising pages, packaging and bag design. Production of artworks, development of technical sheets and printing documents.
Head Designer (fashion) at M.O.D.A. FOLIO (Importer Agent)
December 31, 2006 - July 31, 2025
Managed the design team and all customer design projects. Collaborated with the sales team on samples, trends, and colors. Prepared seasonal trend boards and presented to customers. Designed clothing and fashion accessories and elaborated detailed tech packs. Managed samples and feedback, coordinating corrections with suppliers. Designed the MODA folio line sold at The Bay. Responsible for overseas product development. Collaborated closely with sales team and clients. Worked with customers such as Boutiques Marie Claire, Shirmax, The Bay, Zellers, and Cirque du Soleil on clothing and promotional clothing product development.
Head Designer / Vice President at SIENABLÜ (Import Agent)
January 1, 2006 - January 1, 2023
Led design for clothing, accessories, and packaging. Supervised internal and external design teams and managed full collection development from concept through final mockups and technical sheets. Conducted trend research and delivered concept presentations to clients, coordinated overseas product development and sample management, and collaborated closely with purchasing, marketing, and production teams. Managed timelines, project tracking, and design quality assurance, and contributed to communications, sales, prospecting, customer service, and invoicing.
Head Designer at M.O.D.A. Folio (Import Agent)
January 1, 2006 - October 21, 2025
Supervised design teams and private label projects. Conducted trend research, concept development, and client presentations. Designed fashion garments and accessories, created technical sheets, and managed supplier communications and samples. Led overseas product development and ensured alignment with brand requirements, contributing to sales and product strategy.
Head Designer at M.O.D.A. Folio (Import Agent)
January 1, 2006 - October 21, 2025
Supervised design team and private label projects; Trend research, concept development, and client presentations; Designed fashion garments and accessories, created technical sheets; Communicated with suppliers and managed samples; Developed the MODA Folio line sold at La Baie (Hudson’s Bay); Fully coordinated overseas product development.
Assistant Product Manager (swimwear for girls, maternity and sport’s line) at CHRISTINA AMERICA
December 31, 2002 - July 31, 2025
Prepared trend presentations, style catalogs, and tech packs. Created styles in computer systems and managed order and production sheet entry. Prepared price sheets for product development manager. Assisted product manager in swimwear development. Researched new accessories and print techniques working with local suppliers. Assisted in organizing fashion shows and presentation events.
Head Designer at M.O.D.A Folio (Import Agent)
January 1, 2002 - January 1, 2006
Supervised the design team and private-label projects for fashion and accessories. Performed trend research, concept development, and client presentations. Designed garments and accessories, created technical sheets, communicated with suppliers, and managed samples. Developed the MODA Folio line sold at La Baie (Hudson’s Bay) and coordinated overseas product development end-to-end.
Assistant Product Manager Swimwear at Christina America
January 1, 2002 - October 21, 2025
Prepared trend presentations, style catalogs, and technical sheets. Assisted the product manager in collection development, researched innovative accessories and printing techniques, and helped organize fashion shows and promotional events.
Assistant Product Manager at Christina America
January 1, 2002 - October 21, 2025
Prepared trend presentations, style catalogs, and technical sheets; Assisted the product manager in collection development; Researched innovative accessories and printing techniques; Contributed to organizing fashion shows and promotional events.
Assistant Product Manager at Christina America
January 1, 2000 - January 1, 2002
Supported swimwear product management by preparing trend presentations, style catalogs, and technical sheets. Assisted in collection development, researched innovative accessories and printing techniques, and helped organize fashion shows and promotional events.

Education

ACS at LaSalle College
January 1, 1998 - December 31, 2000
DVS in starting a business at CFP DES RIVERAINS DVS
January 1, 2023 - October 21, 2025
Private course in Adobe Illustrator and Photoshop at M.O.D.A FOLIO
January 1, 2002 - October 21, 2025
Semi-private English course at Christina America
January 1, 2001 - October 21, 2025
ACS in Fashion Design at LaSalle College
January 1, 1998 - January 1, 2000
CFP - DVS in starting a business at CFP DES RIVERAINS
January 1, 2023 - October 21, 2025
Private course in Adobe Illustrator and Photoshop at M.O.D.A FOLIO
January 1, 2002 - October 21, 2025
Semi-private English course at Christina America
January 1, 2001 - October 21, 2025
ACS in Fashion Design at LaSalle College
January 1, 1998 - January 1, 2000
Starting a business (DVS) at CFP des Riveraine(s)
January 1, 2023 - July 23, 2026
Training at M.O.D.A Folio
January 1, 2002 - January 1, 2002
English course at Christina Améria
January 1, 2001 - January 1, 2001
Fashion Design (ACS) at LaSalle College
January 1, 1998 - January 1, 2000
starting a business (DVS) at CFP DES RIVERAINS DVS
January 1, 2023 - January 1, 2023
Adobe Illustrator & Photoshop private course at M.O.D.A FOLIO
January 1, 2002 - January 1, 2002
English course (semi-private) at Christina AMÉRICA
January 1, 2001 - January 1, 2001
Fashion Design (ACS) at LaSalle College
January 1, 1998 - January 1, 2000

Qualifications

DVS in starting a business
January 1, 2023 - December 31, 2023
Private lessons in Adobe Illustrator and Photoshop
January 1, 2002 - December 31, 2002
Semi-private English lessons
January 1, 2001 - December 31, 2001
DVS in starting a business
January 1, 2023 - October 21, 2025
CFP - DES RIVERAINS DVS in starting a business
January 1, 2023 - October 21, 2025
Adobe Illustrator and Photoshop training
January 1, 2002 - October 21, 2025
Semi-private English course
January 1, 2001 - October 21, 2025
ACS in Fashion Design
January 1, 1998 - January 1, 2000

Industry Experience

Retail, Consumer Goods, Manufacturing, Professional Services, Media & Entertainment, Other, Wholesale & Distribution

Skills

Experience Level