I am a passionate Digital Content and SEO Specialist with over 4 years of experience. I love creating engaging content and using data-driven SEO strategies to help businesses grow their online presence. I believe in the power of storytelling to build strong connections with audiences and stakeholders. I'm skilled in technical SEO, content creation, and digital design, and I enjoy working in multinational environments where I can adapt, learn, and contribute to successful projects. Whether it's optimizing websites or managing social media accounts, I aim to deliver impactful results and continuous improvement.

Arzu Alakbarli

I am a passionate Digital Content and SEO Specialist with over 4 years of experience. I love creating engaging content and using data-driven SEO strategies to help businesses grow their online presence. I believe in the power of storytelling to build strong connections with audiences and stakeholders. I'm skilled in technical SEO, content creation, and digital design, and I enjoy working in multinational environments where I can adapt, learn, and contribute to successful projects. Whether it's optimizing websites or managing social media accounts, I aim to deliver impactful results and continuous improvement.

Available to hire

I am a passionate Digital Content and SEO Specialist with over 4 years of experience. I love creating engaging content and using data-driven SEO strategies to help businesses grow their online presence. I believe in the power of storytelling to build strong connections with audiences and stakeholders.

I’m skilled in technical SEO, content creation, and digital design, and I enjoy working in multinational environments where I can adapt, learn, and contribute to successful projects. Whether it’s optimizing websites or managing social media accounts, I aim to deliver impactful results and continuous improvement.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate

Language

English
Fluent
Turkish
Fluent
Azerbaijani
Fluent
German
Beginner
Turkmen
Beginner

Work Experience

Content & SEO Specialist at Optimal Components
August 1, 2023 - Present
Conducting research for writing articles, building backlinks and managing off-page SEO strategies, implementing on-page and technical SEO strategies, maintaining relationships with stakeholders, developing content strategies including keyword research, managing social media accounts.
Content & SEO Specialist at Marmara Group
November 1, 2024 - July 31, 2025
Developed content strategies including keyword research and SEO optimization; created, organized, and managed content aligned to strategies.
International Youth Worker at Bolu Provincial Directorate of Youth and Sports (European Solidarity Corps Project)
December 1, 2023 - July 31, 2025
Built connections with different stakeholders, organized training initiatives to improve participants' skills, provided mentoring support and resolved emergencies, managed volunteer and stakeholder documentation and contract preparation, created social media content. Achievements include improving participant engagement by 10% and increasing social media visitors by 30%.
Content & SEO Specialist at Medya Turk Digital Media Agency
August 1, 2022 - July 31, 2025
Built backlinks and managed off-page SEO strategies, implemented on-page and technical SEO strategies, identified KPIs for projects, managed PR strategies to increase brand visibility, built and maintained relationships with stakeholders, coordinated team work in project execution. Achieved a 25% increase in brand visibility through a successful PR campaign.
Content & SEO Specialist at Pate Bakery
January 5, 2023 - July 31, 2025
Contributed to the development of content, marketing and PR strategies, analyzed market trends using data-driven insights, managed media and stakeholder relations. Achieved a 40% increase in sales through campaigns.

Education

Bachelor at Azerbaijan University of Languages
January 1, 2018 - December 31, 2022

Qualifications

Study Visit in Türkiye: Rural Youth Work
January 1, 2024 - December 31, 2024
Navigating On-Page and Technical SEO: A Semrush Deep Dive
January 1, 2024 - December 31, 2024
The Fundamentals of Digital Marketing
January 1, 2023 - December 31, 2023
Social Media Marketing
January 1, 2023 - December 31, 2023
SEO Toolkit
January 1, 2023 - December 31, 2023

Industry Experience

Education, Government, Non-Profit Organization, Retail