I am a creative and attentive professional with strong experience in design, sales, and copywriting for international organizations. My work combines branding knowledge, market understanding, and a critical ability to create impactful content that drives sales and nurtures long-term client relationships. I take pride in setting my own objectives and initiatives to consistently exceed expectations. With a diverse background ranging from fashion design to content writing and social media management, I've developed expertise in creating relevant, engaging, and SEO-friendly content across various platforms while mentoring junior team members and collaborating globally. I am passionate about using creativity and market insights to make a difference in every project I undertake.

Jasmine Lebrun

I am a creative and attentive professional with strong experience in design, sales, and copywriting for international organizations. My work combines branding knowledge, market understanding, and a critical ability to create impactful content that drives sales and nurtures long-term client relationships. I take pride in setting my own objectives and initiatives to consistently exceed expectations. With a diverse background ranging from fashion design to content writing and social media management, I've developed expertise in creating relevant, engaging, and SEO-friendly content across various platforms while mentoring junior team members and collaborating globally. I am passionate about using creativity and market insights to make a difference in every project I undertake.

Available to hire

I am a creative and attentive professional with strong experience in design, sales, and copywriting for international organizations. My work combines branding knowledge, market understanding, and a critical ability to create impactful content that drives sales and nurtures long-term client relationships. I take pride in setting my own objectives and initiatives to consistently exceed expectations.

With a diverse background ranging from fashion design to content writing and social media management, I’ve developed expertise in creating relevant, engaging, and SEO-friendly content across various platforms while mentoring junior team members and collaborating globally. I am passionate about using creativity and market insights to make a difference in every project I undertake.

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Experience Level

Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
French
Fluent
Greek, Modern
Fluent

Work Experience

Copywriter at SkillOnNet (previously KPAX)
October 31, 2023 - July 31, 2025
Created copy for all marketing activities within a client network of over 50 online gambling and casino companies globally, including Offer Pages, Emails, Banners, SMS Communications, and Push Notifications. Wrote daily content for new slot game releases and promotions across regions. Managed content proofreading, naming suggestions, compliance with regulations, HTML coding on copy, content testing, and conversion improvements. Delivered copywriting training to Content Managers seeking to improve writing skills.
Copywriter at SkillOnNet (previously KPAX)
October 31, 2023 - July 31, 2025
Responsible for copy creation across marketing activities within a global client network of online gambling and casino companies. Created copy for Offer Pages, Emails, Banners, SMS Communications, and Push Notifications. Wrote daily promotional content for new slot game releases and weekly promotions for different regions. Managed internal content including proofreading, naming suggestions, and compliance coordination with Compliance and CRM teams. Applied HTML coding, performed testing, improved offers based on conversion data, and provided copywriting training for Content Managers.
Content Writer at XM
October 1, 2023 - Present
Responsible for social media content and other communication mediums, campaigns, and website content. Collaborated with the Social Media team to research and create engaging content for Instagram, Facebook, Twitter, TikTok, LinkedIn, and Telegram. Created voiceover and on-screen video scripts, performed proofreading and editing before compliance checks, provided paid ad content, and SEO-friendly Online Reputation Management content. Integrated AI systems to enhance content quality, liaised with global teams, and mentored junior members in content creation best practices.
Content Writer at XM
October 1, 2023 - Present
In charge of social media content and assisting with communication mediums, campaigns, and website content. Responsible for creating engaging content for company social media accounts on a monthly calendar basis, including Instagram, Facebook, Twitter, TikTok, LinkedIn, and Telegram. Created voiceover and on-screen scripts for videos, wrote YouTube descriptions, proofread and edited content before compliance checks, provided paid ad content, created SEO-friendly reputation management content on platforms like Quora and Medium, integrated AI systems to improve content quality and efficiency, collaborated globally with teams, and mentored junior content creators.
Account Manager - Freelance Copywriter at Investment Hub, London, UK
May 31, 2021 - July 31, 2025
Brought in new clients including founders and executives and managed service expectations. Led over 150 strategy-setting meetings with business owners. Coordinated international marketing campaigns using paid advertising on LinkedIn and Facebook, analyzed campaign outcomes to improve results. Managed newsletter content creation and copywriting.
Investment Hub / Account Manager - Freelance Copywriter at Investment Hub, London, UK
May 31, 2021 - July 31, 2025
Brought in new clients, mainly founders and high-level executives, managing service expectations. Led over 150 strategy meetings with business owners. Coordinated international marketing campaigns using paid advertising on LinkedIn and Facebook, analyzed campaign outcomes to improve results. Created newsletter content and copywriting for the company, becoming the first client.
Freelance Copywriter / Social Media Manager at Self-Employed
May 1, 2018 - Present
Supported companies with marketing material, social media posts, and creative content. Developed monthly schedules to increase organic traffic and market influence. Conducted market research to understand prospects’ psychology and communication style, tailoring product messaging to specific needs with benefits and features.
Freelance Copywriter / Social Media Manager
May 1, 2018 - Present
Assisted companies with marketing material, social media posts, and creative content. Offered monthly post schedules to increase organic traffic and market influence. Conducted extensive market research to understand prospects’ psychology and communication, helping clients connect products with their audience using sophisticated benefit-feature messaging.
Social Media Assistant at Snowman NY, Manhattan, NY, USA
June 30, 2015 - July 31, 2025
Contributed to the brand's blog and social media by writing articles. Assisted the brand in connecting with retailers and organizing trunk shows.
Assistant Designer at Lemlem, Manhattan, NY, USA
June 30, 2015 - July 31, 2025
Assisted in design areas including fittings, sampling, styling, photoshoots, trend forecasting, research, and print design for the next collection using hand-made and CAD methods. Redesigned e-commerce site and logo.
Social Media Assistant at Snowman NY, Manhattan, NY, USA
June 30, 2015 - July 31, 2025
Contributed to the brand's blog and social media by writing articles. Helped connect the brand with retailers and trunk shows.
Assistant Designer at Lemlem, Manhattan, NY, USA
June 30, 2015 - July 31, 2025
Assisted in all design-related areas including fittings, sampling, styling, photoshoots, trend forecasting, research, and creating hand-made and CAD-made prints for collections. Redesigned e-commerce site and logo.

Education

BA (Hons) Fashion Design at University of Salford, UK
January 1, 2013 - December 31, 2016
Apolytirion at 1st Senior High School of Vrilissia, Athens, Greece
January 1, 2013 - December 31, 2013
BA (Hons) at University of Salford, UK
January 1, 2013 - December 31, 2016
Apolytirion at 1st Senior High School of Vrilissia, Athens, Greece
January 1, 2013 - December 31, 2013

Qualifications

Professional Copywriting Course by Tamsin Henderson, B2B Copywriter
January 1, 2018 - December 31, 2018
Certificate of Attendance in Street Fashion short course
January 1, 2011 - December 31, 2011
Professional Copywriting Course by Tamsin Henderson, B2B Copywriter
January 1, 2018 - December 31, 2018
Certificate of Attendance in Street Fashion short course
January 1, 2011 - December 31, 2011

Industry Experience

Gaming, Media & Entertainment, Retail, Professional Services, Software & Internet