Hi, I'm Aspen Bohan Yang, a passionate marketing analyst and digital content creator based in Los Angeles. With a strong foundation in integrated marketing and a knack for producing engaging TikTok content, I enjoy combining data insights and creative storytelling to boost brand visibility and customer engagement. I thrive in dynamic environments where I can collaborate with influencers, analyze platform trends, and lead teams to create impactful marketing campaigns. I hold master's degrees in Integrated Marketing and Teaching English to Speakers of Other Languages, which have equipped me with both analytical and communication skills. Whether managing live streams or crafting compelling brand narratives, I'm dedicated to delivering measurable results and cultivating vibrant online communities.…

Aspen Bohan Yang

Hi, I'm Aspen Bohan Yang, a passionate marketing analyst and digital content creator based in Los Angeles. With a strong foundation in integrated marketing and a knack for producing engaging TikTok content, I enjoy combining data insights and creative storytelling to boost brand visibility and customer engagement. I thrive in dynamic environments where I can collaborate with influencers, analyze platform trends, and lead teams to create impactful marketing campaigns. I hold master's degrees in Integrated Marketing and Teaching English to Speakers of Other Languages, which have equipped me with both analytical and communication skills. Whether managing live streams or crafting compelling brand narratives, I'm dedicated to delivering measurable results and cultivating vibrant online communities.…

Available to hire

Hi, I’m Aspen Bohan Yang, a passionate marketing analyst and digital content creator based in Los Angeles. With a strong foundation in integrated marketing and a knack for producing engaging TikTok content, I enjoy combining data insights and creative storytelling to boost brand visibility and customer engagement. I thrive in dynamic environments where I can collaborate with influencers, analyze platform trends, and lead teams to create impactful marketing campaigns.

I hold master’s degrees in Integrated Marketing and Teaching English to Speakers of Other Languages, which have equipped me with both analytical and communication skills. Whether managing live streams or crafting compelling brand narratives, I’m dedicated to delivering measurable results and cultivating vibrant online communities.

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Experience Level

Intermediate
Intermediate
Intermediate
Intermediate
Intermediate

Language

English
Fluent
Chinese
Advanced

Work Experience

Digital Marketing Specialist, Team Leader at GBCS Group
August 31, 2024 - July 31, 2025
Led a content team in producing branded social media assets, focusing on consistent messaging and brand voice management across platforms. Conducted performance tracking and trend analysis using Semrush, optimizing content strategy based on user behavior and engagement metrics. Spearheaded creative ideation sessions to enhance content optimization and audience reach, achieving a 15% increase in community engagement.
Real Estate Marketing Specialist at USWOO Reality
March 31, 2023 - July 31, 2025
Developed strong client relationships and provided tailored real estate consulting solutions, resulting in a 15% increase in lead conversion. Analyzed housing market trends and marketing strategies, refining approaches that increased user conversion by 20%. Utilized Excel for data management and reporting, enhancing the effectiveness of marketing strategies.

Education

Master of Art at New York University
January 1, 2021 - May 31, 2022
Bachelor of Art at Northwest University
September 1, 2016 - June 30, 2020

Qualifications

Add your qualifications or awards here.

Industry Experience

Media & Entertainment, Retail, Real Estate & Construction, Education, Professional Services