I’m a graphic designer specialised in branding and packaging design. At P&G, I create labels and enhance product identities in the hair care sector, while also leading the optimization and modernization of Aussie’s entire visual identity and brand book. My background includes over three years in food & beverage design, plus experience across Switzerland and Romania. Fluent in English and German, and a native Romanian speaker, I’m currently based in Zürich, expanding my expertise in advanced motion techniques. I thrive in dynamic creative environments and love bringing innovative ideas to life through visually compelling design.…

Daniela Anastase

I’m a graphic designer specialised in branding and packaging design. At P&G, I create labels and enhance product identities in the hair care sector, while also leading the optimization and modernization of Aussie’s entire visual identity and brand book. My background includes over three years in food & beverage design, plus experience across Switzerland and Romania. Fluent in English and German, and a native Romanian speaker, I’m currently based in Zürich, expanding my expertise in advanced motion techniques. I thrive in dynamic creative environments and love bringing innovative ideas to life through visually compelling design.…

Available to hire

I’m a graphic designer specialised in branding and packaging design. At P&G, I create labels and enhance product identities in the hair care sector, while also leading the optimization and modernization of Aussie’s entire visual identity and brand book. My background includes over three years in food & beverage design, plus experience across Switzerland and Romania.
Fluent in English and German, and a native Romanian speaker, I’m currently based in Zürich, expanding my expertise in advanced motion techniques. I thrive in dynamic creative environments and love bringing innovative ideas to life through visually compelling design.

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Language

English
Fluent
German
Advanced
Romanian, Moldavian, Moldovan
Fluent

Work Experience

Visual Designer at Coffee Coaching Club
December 31, 2023 - August 1, 2025
Developed visual design assets to elevate brand presence and customer engagement in the coffee coaching industry, including digital and print layouts.
Experienced Graphic Designer at Procter & Gamble
January 1, 2023 - Present
Brand identity, packaging design, and product visuals for consumer goods.
Social Content Designer at EMIRAL Media Production
January 1, 2023 - October 4, 2025
Produced social media content and graphics for campaigns across platforms.
Experienced Graphic Designer at Procter & Gamble
January 1, 2023 - Present
Led graphic design projects across packaging, branding, and digital media for Switzerland market.
Social Content Designer at EMIRAL Media Production
January 1, 2023 - October 4, 2025
Created social content and campaign visuals for Romania-based production company; contributed to branding.
Graphic Designer at Procter & Gamble
January 1, 2023 - Present
Working as a graphic designer creating visual content and designs that align with brand guidelines, enhancing product packaging and promotional materials in a professional global company setting.
Visual Designer at Coffee Coaching Club
January 1, 2022 - October 4, 2025
Created visual assets, branding and UI/UX elements for web presence and marketing.
Visual Designer at Coffee Coaching Club
January 1, 2022 - October 4, 2025
Designed visual identities and UI/UX assets for the Bern-based coffee coaching platform; produced marketing visuals.
Layout Designer at Sankom SA
January 1, 2021 - October 4, 2025
Layout design for packaging and branding across product lines.
Layout Designer at Sankom SA
January 1, 2021 - October 4, 2025
Responsible for layout design and visual branding for packaging and marketing materials across brands.
Layout Designer at Sankom SA
December 31, 2018 - August 1, 2025
Responsible for layout design of various print and digital materials, collaborating with teams to ensure clarity and aesthetic appeal in projects.
Social Content Designer at EMIRAL Media Production
December 31, 2016 - August 1, 2025
Designed social media content and graphics to support marketing campaigns and client engagement efforts in a media production environment.

Education

Bachelor of Arts (Hons) at UNArte Bucharest
January 1, 2013 - December 31, 2016
Diploma in Graphic Art at Academy of Fine Arts "Nicolae Tonitza"
January 1, 2008 - December 31, 2013
Bachelor of Fine Arts (Hons) Fashion & Textil Design at UNArte Bucharest
January 1, 2013 - January 1, 2016
Highschool - Graphic Art at Academy of Fine Arts "Nicolae Tonitza"
January 1, 2008 - January 1, 2013
Language Course German C1 at Language Course
January 1, 2016 - January 1, 2018
School of Motion Advanced Motion Methods at School of Motion
January 1, 2016 - January 1, 2018
Bachelor of Fine Arts (Hons) Fashion & Textile Design at UNArte Bucharest
January 1, 2013 - January 1, 2016
High School - Graphic Art at Academy of Fine Arts "Nicolae Tonitza"
January 1, 2008 - January 1, 2013
German Language Course (C1/B1/A1) at Language Course
January 1, 2016 - January 1, 2018
Advanced Motion Methods at School of Motion
January 1, 2021 - October 4, 2025

Qualifications

Advanced Motion Methods
January 1, 2021 - August 1, 2025
Language Course German A1-C1, English B2-C1
January 1, 2016 - December 31, 2018
German Language Certificate C1
January 1, 2016 - January 1, 2018
School of Motion Advanced Motion Methods
January 1, 2016 - January 1, 2018

Industry Experience

Consumer Goods, Media & Entertainment, Retail, Professional Services, Other, Software & Internet, Education, Manufacturing
    Portfolio 2025
    Explore a curated selection of projects I’ve worked on in recent years—I look forward to hearing your thoughts! pdf graphicdesigner illustrator brandidentity portfolio…