I'm Vero Neira, a digital marketing professional with a global outlook, shaped by 10 years of experience in the Middle East and currently completing a Master's in Digital Marketing in Madrid. I bring a strategic and hands-on approach to SEO, SEM, social media, and content creation, delivering campaigns that boost visibility, generate qualified traffic, and drive conversions. With a background in Graphic Design and photography, I create visually compelling and user-focused content tailored for digital platforms. Adaptable, analytical, and results-driven, I thrive in fast-paced environments where creativity meets performance.

Vero Neira

I'm Vero Neira, a digital marketing professional with a global outlook, shaped by 10 years of experience in the Middle East and currently completing a Master's in Digital Marketing in Madrid. I bring a strategic and hands-on approach to SEO, SEM, social media, and content creation, delivering campaigns that boost visibility, generate qualified traffic, and drive conversions. With a background in Graphic Design and photography, I create visually compelling and user-focused content tailored for digital platforms. Adaptable, analytical, and results-driven, I thrive in fast-paced environments where creativity meets performance.

Available to hire

I’m Vero Neira, a digital marketing professional with a global outlook, shaped by 10 years of experience in the Middle East and currently completing a Master’s in Digital Marketing in Madrid.

I bring a strategic and hands-on approach to SEO, SEM, social media, and content creation, delivering campaigns that boost visibility, generate qualified traffic, and drive conversions. With a background in Graphic Design and photography, I create visually compelling and user-focused content tailored for digital platforms. Adaptable, analytical, and results-driven, I thrive in fast-paced environments where creativity meets performance.

See more

Language

English
Advanced
Spanish; Castilian
Fluent

Work Experience

Digital Marketing Consultant - University Practice at Top Position
June 30, 2025 - August 1, 2025
Contributed to both internal initiatives and client-facing projects by applying AI-driven solutions to enhance digital marketing strategies, conducting SEO audits, preparing reports on digital reputation and search engine visibility, and publishing SEO-optimized articles on digital media platforms. Utilized tools such as Semrush, WordPress, ChatGPT, Google Analytics, SEOquake, Moz, Google PageSpeed Insights, Ahrefs, and Small SEO Tools.
Digital Marketing Consultant - University Practice at Top Position – Digital Marketing Agency
June 1, 2025 - September 30, 2025
During university internship, contributed to internal and client projects to improve Google search rankings; implemented content optimization strategies with keyword refinement, enhanced internal linking, and executed link-building; conducted SEO audits, prepared reputation reports, and published optimized articles; used Semrush, WordPress, ChatGPT, Google Analytics, SEOquake, Moz, Google PageSpeed Insights, Ahrefs, Small SEO Tools; collaborated on email marketing, banners and advertising.
Digital Marketing Consultant at Top Position – Digital Marketing Agency
June 1, 2025 - September 30, 2025
Internship focused on improving website rankings via content optimization, keyword refinement, internal linking, and link-building campaigns. Conducted SEO audits, prepared digital reputation reports, and published optimized articles for online media. Used Semrush, WordPress, ChatGPT, Google Analytics, SEOquake, Moz, Google PageSpeed Insights, Ahrefs, and Small SEO Tools, achieving increased visibility and relevance in search engines. Also collaborated on email marketing, web banners and advertising.
Marketing & Public Relations Manager at Al Aali Mall, Bahrain
October 31, 2024 - August 1, 2025
Responsible for driving the mall’s marketing initiatives, from strategy development to execution, enhancing brand visibility and customer engagement. Led marketing activities that increased foot traffic, brand loyalty, and business growth; developed and executed an advertising campaign with a car raffle generating 4,000 leads; implemented social media strategies that increased followers and captured customer data; boosted sales by 20% through targeted marketing initiatives; oversaw the WordPress site ensuring SEO and user optimization; managed email marketing campaigns, increasing engagement and retention.
Marketing & Public Relations Manager at Al Aali Mall
October 1, 2024 - September 30, 2025
Led marketing initiatives to boost visibility and engagement. Developed and executed an advertising campaign including a car raffle generating 4,000 new leads; implemented social media strategies increasing follower base and capturing customer data; boosted sales by 20%; oversaw WordPress site optimization for SEO; managed email marketing; managed Meta ads; created campaign reports using Google Analytics and Meta.
Marketing & Public Relations Manager at Al Aali Mall
October 1, 2024 - September 30, 2025
Led marketing strategy and execution to boost brand visibility and customer engagement. Drove campaigns including a car raffle generating 4,000 new leads, implemented social media strategies, increased follower data capture, and boosted sales by 20%. Oversaw the mall’s WordPress site, managed email marketing, digital advertising on Meta, and produced campaign reports using Google Analytics and Meta.
Photography & Social Media Management at Art Lounge, Bahrain
December 31, 2022 - August 1, 2025
Directed the social media team, ensuring media and copy were posted according to calendar; assisted in creating social media strategies; as Photographer and Social Media Manager, created visually compelling content, captured and edited high-quality photos for fashion e-commerce, restaurant social media, corporate brand identities, and promotional materials; created reports of Meta advertising campaigns.
Photography & Digital Marketing at Art Lounge
January 1, 2022 - September 30, 2025
Directed the team to sustain multiple brands' digital presence; contributed to social media strategy to improve engagement; created visually compelling content for fashion, restaurant, corporate branding and promos; managed main group restaurant website ensuring up-to-date content and SEO; created and managed social media advertising campaigns; monitored KPIs and produced monthly reports.
Photography & Digital Marketing at Art Lounge
January 1, 2022 - September 30, 2025
Directed the team to maintain multiple brands’ digital presence. Contributed to social media strategy for increased engagement and brand visibility. Produced high-quality photographs for fashion e-commerce, restaurant social media, and promotional materials; monitored Meta advertising performance and managed social content calendars.
Digital Marketing & Content Creator at Lanterns Restaurant, Bahrain
December 31, 2018 - August 1, 2025
Managed social media accounts enhancing brand presence and engagement; captured and edited high-quality photos for social media, promotional materials, and website; maintained and optimized restaurant group website for content and SEO; developed and executed social media advertising campaigns targeting potential customers and increasing engagement.
Digital Marketing & Content Creator at Lanterns Restaurant, Bahrain
January 1, 2018 - September 30, 2025
Managed social media for a group of restaurants, improving engagement and visibility; produced photography for social media and promotional materials; maintained and optimized the main restaurant website; developed and executed social media ads; monitored KPIs and monthly reports.
Digital Marketing - Content Creation at Lanterns Restaurant
January 1, 2018 - September 30, 2025
Managed social media for a group of restaurants, produced and edited photos for social media and website, ensured content was up-to-date and SEO-friendly, and developed social media advertising campaigns. Monitored KPI’s and prepared monthly reports.
Creative & Copywriter at McCann Erickson, Nicaragua
December 31, 2014 - August 1, 2025
Drove creative strategies and produced innovative ideas for advertising campaigns across media; developed visual elements; directed designers in material execution; wrote radio and video scripts; conceptualized offline and online activities to enhance campaign reach and impact.
Creative & Copywriter at McCann Erickson, Nicaragua
January 1, 2014 - September 30, 2025
Drove creative strategies for brands; directed designers; developed ideas and concepts for campaigns; created promotional messages; wrote scripts for radio and video; conceptualized offline and online activities to enhance reach and impact.
Creative & Copywriter at McCann Erickson, Nicaragua
January 1, 2014 - September 30, 2025
Drove creative strategies for advertising campaigns, directed designers, wrote radio and video scripts, and crafted promotional messages to effectively communicate brand narratives.

Education

Master's in Digital Marketing, Social Media and Communications at UCJC, Madrid
February 1, 2025 - December 31, 2025
Bachelor's in Graphic Desing at Universidad Nacional Politecnica, Nicaragua
January 1, 2007 - December 31, 2012
Master in Digital Marketing, Social Media & Communication at Universidad Camilo José Cela, Madrid
February 1, 2025 - December 1, 2025
BA in Graphic Design at Universidad Nacional Politécnica, Nicaragua
January 1, 2007 - January 1, 2012
Master in Digital Marketing, Social Media & Communication at Universidad Camilo José Cela
February 1, 2025 - December 1, 2025
BA in Graphic Design at Universidad Nacional Politécnica, Nicaragua
January 1, 2007 - January 1, 2012

Qualifications

Google Digital Marketing & E-Commerce
November 1, 2024 - November 19, 2024
Webdesign Html - Css
January 1, 2013 - December 31, 2013
Google Digital Marketing & E-Commerce Google Career Certificates
November 19, 2024 - September 30, 2025
Webdesign Html - Css
January 1, 2013 - September 30, 2025
Google Digital Marketing & E-Commerce
November 19, 2024 - September 30, 2025
Webdesign Html - Css
January 1, 2013 - January 1, 2013

Industry Experience

Media & Entertainment, Retail, Travel & Hospitality, Professional Services, Education, Software & Internet