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Hi, I'm Carmine Zaccaro, a Senior Social Media and Content Strategist with a passion for crafting engaging editorial content and managing impactful social media campaigns. Over the years, I've developed expertise in creating video content, copywriting, and trend scouting, while also managing advertising partnerships and media plans. I thrive on collaboration and mentoring junior team members, helping them grow in strategy, production, and workflow coordination. With experience in event management and extensive knowledge of tools like Photoshop and Premiere Pro, I aim to deliver quality content that drives audience engagement and KPI growth.…Hi, I'm Carmine Zaccaro, a Senior Social Media and Content Strategist with a passion for crafting engaging editorial content and managing impactful social media campaigns. Over the years, I've developed expertise in creating video content, copywriting, and trend scouting, while also managing advertising partnerships and media plans. I thrive on collaboration and mentoring junior team members, helping them grow in strategy, production, and workflow coordination. With experience in event management and extensive knowledge of tools like Photoshop and Premiere Pro, I aim to deliver quality content that drives audience engagement and KPI growth.

Carmine Zaccaro

Social Media Manager, Content Creator, Marketing Strategist, +2

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Hi, I'm Carmine Zaccaro, a Senior Social Media and Content Strategist with a passion for crafting engaging editorial content and managing impactful social media campaigns. Over the years, I've developed expertise in creating video content, copywriting, and trend scouting, while also managing advertising partnerships and media plans. I thrive on collaboration and mentoring junior team members, helping them grow in strategy, production, and workflow coordination. With experience in event management and extensive knowledge of tools like Photoshop and Premiere Pro, I aim to deliver quality content that drives audience engagement and KPI growth.…Hi, I'm Carmine Zaccaro, a Senior Social Media and Content Strategist with a passion for crafting engaging editorial content and managing impactful social media campaigns. Over the years, I've developed expertise in creating video content, copywriting, and trend scouting, while also managing advertising partnerships and media plans. I thrive on collaboration and mentoring junior team members, helping them grow in strategy, production, and workflow coordination. With experience in event management and extensive knowledge of tools like Photoshop and Premiere Pro, I aim to deliver quality content that drives audience engagement and KPI growth.

Available to hire

Hi, I’m Carmine Zaccaro, a Senior Social Media and Content Strategist with a passion for crafting engaging editorial content and managing impactful social media campaigns. Over the years, I’ve developed expertise in creating video content, copywriting, and trend scouting, while also managing advertising partnerships and media plans.

I thrive on collaboration and mentoring junior team members, helping them grow in strategy, production, and workflow coordination. With experience in event management and extensive knowledge of tools like Photoshop and Premiere Pro, I aim to deliver quality content that drives audience engagement and KPI growth.

Skills

Experience Level

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Italian

Fluent

English

Advanced

Work Experience

Social Media Manager at Skuola.net

December 31, 2017 - August 1, 2025

Wrote editorial and social content for the student community. Planned and published content, engaged community members, and analyzed performance metrics. Executed digital marketing projects with advertising concessionaires.

Social Media Manager at Skuola.net

January 1, 2017 - August 1, 2025

Produced editorial and social media content for a student-focused online community. Planned and scheduled content publishing across platforms. Managed audience engagement and conducted basic performance analysis. Participated in digital marketing projects in collaboration with the advertising sales department.

Digital & Social Media | Marketing Specialist at RDS, Radio Dimensione Suono

January 1, 2017 - Present

Developed and managed social strategies for Instagram, TikTok, YouTube, and LinkedIn. Coordinated editorial coverage of in-studio guests (singers, actors) and related video production. Supervised junior team members in content production and workflow coordination. Created digital and branded formats for advertising and media partnerships. Managed media plans and content strategies for major events such as Sanremo and RDS Summer Festival. Liaised with agencies and clients to manage briefs, timelines, and creative approvals. Oversaw KPI-driven growth for editorial formats.

Digital & Social Media | Marketing Specialist at RDS, Radio Dimensione Suono

January 1, 2017 - Present

Managed content and social strategies for Instagram, TikTok, YouTube, and LinkedIn for the company. Created digital and commercial content formats for media partnerships and advertising. Produced content for major events such as Sanremo and the RDS Summer Festival. Managed interfaces with agencies, collected briefs, timelines, and validated creativity. Supervised and mentored junior staff on editorial and branded projects. Implemented KPIs to optimize social channel growth and demonstrated operational competency in content management, analysis, and creation tools.