WALEED IQBAL

I’m a data-driven digital marketing and analytics professional who specializes in managing cross-channel campaigns, performance advertising, and marketing analytics. I design and optimize multi-platform campaigns across Meta Ads, Google Demand Gen, and Snapchat Ads to drive leads and ROI for automotive brands and large events. I also build and monitor data dashboards using Google Analytics and Looker Studio to track impressions, engagement, leads, and conversions.

I’m hands-on with data storytelling and collaboration, coordinating with creative teams and campaign managers to ensure consistent strategy and execution. My experience includes supporting global promotions like the Muscat Nights Festival, where I worked with live streaming and media teams to boost audience engagement and real-time digital coverage.