Hi, I'm Paul, a results-driven professional passionate about business strategy, marketing, and creative solutions. I've honed my skills in social media marketing, digital branding, and graphic design, helping clients boost their online presence and achieve significant growth. I enjoy combining data analysis and creativity to craft impactful campaigns and digital experiences. When I'm not working, you'll find me immersed in photography, digital illustration, or staying active through running and strength training.

PAUL S. | 成家迪

Hi, I'm Paul, a results-driven professional passionate about business strategy, marketing, and creative solutions. I've honed my skills in social media marketing, digital branding, and graphic design, helping clients boost their online presence and achieve significant growth. I enjoy combining data analysis and creativity to craft impactful campaigns and digital experiences. When I'm not working, you'll find me immersed in photography, digital illustration, or staying active through running and strength training.

Available to hire

Hi, I’m Paul, a results-driven professional passionate about business strategy, marketing, and creative solutions. I’ve honed my skills in social media marketing, digital branding, and graphic design, helping clients boost their online presence and achieve significant growth.

I enjoy combining data analysis and creativity to craft impactful campaigns and digital experiences. When I’m not working, you’ll find me immersed in photography, digital illustration, or staying active through running and strength training.

See more

Language

English
Fluent

Work Experience

Social Media Marketing Consultant & Strategist at The Social Uncle
September 1, 2024 - Present
Developed and expanded a digital marketing agency specializing in social media strategy, content creation, and web development. Acquired and managed a portfolio of clients, delivering tailored marketing solutions that increased brand engagement and lead generation. Designed and launched high-impact websites to enhance client visibility and digital presence. Managed a team of designers and content creators, leading branding projects and performance marketing initiatives. Achieved 100% client growth through strategic outreach and results-driven campaigns.
Partnerships Officer at The Zubin Foundation
August 31, 2024 - August 2, 2025
Led graphic design, photography, and social media content creation, increasing social media reach and engagement by over 152%. Developed high-profile marketing publications, including The Diversity List 2024 and government-sponsored campaigns. Managed The Zubin Foundation’s website and digital presence, ensuring up-to-date content and optimized outreach. Planned and executed fundraising and awareness-building events, including The Diversity List 2024.
Creative Designer & Digital Marketing Lead at Nerd The Label
December 31, 2023 - August 2, 2025
Managed and scaled a successful unisex apparel brand, generating five-figure HKD revenue in 11 months. Designed and launched 20+ original apparel designs using Adobe Photoshop and Illustrator. Expanded global market reach, securing sales in Hong Kong, China, the Philippines, Canada, UAE, and the UK. Implemented digital marketing strategies that resulted in a 2100% revenue increase and 400% boost in website traffic.
Part-Time Graphic Designer at The Lion Rock Press
June 30, 2023 - August 2, 2025
Designed and optimized print-ready greeting cards, providing creative input and design improvements to ensure high-quality output in a fast-paced production environment.

Education

Add your educational history here.

Qualifications

META Social Media Marketing Professional Certificate
January 1, 2023 - December 31, 2023
META Certified Digital Marketing Associate
December 1, 2022 - December 31, 2023
Diploma in Computer Graphics
May 1, 2022 - May 31, 2023

Industry Experience

Media & Entertainment, Retail, Non-Profit Organization, Professional Services, Software & Internet