Available to hire
Hi, I’m Ryan Tkowski, a marketing professional with a passion for developing effective automation campaigns and driving sales growth. I specialize in creating integrated marketing strategies, managing digital campaigns, and optimizing sales processes to boost qualified leads and revenue. With experience across various sectors, I enjoy leveraging tools like HubSpot, Salesforce, and Google Ads to deliver impactful results.
I take pride in my ability to blend creativity with data-driven insights to build engaging content and innovative marketing funnels. Whether redesigning websites or coordinating corporate events, I approach every project with enthusiasm and a collaborative spirit, always eager to learn and grow alongside my team.
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
English
Fluent
Work Experience
Marketing Coordinator at Asureti
August 1, 2023 - PresentCreated the core marketing strategy, infrastructure, and tangible assets to support sales and business development. Increased SQLs by 80% in two months by running lead generation and nurturing campaigns. Designed copy and graphics for multiple client case studies. Managed and led website redesign using Webflow.
Digital Marketing Manager at Ex Libris
August 1, 2023 - August 2, 2025Managed corporate event campaigns overseeing budget, sponsorship, logistics, internal and external communication, promotion, and lead generation. Repurposed recorded webinars and video content for automated lead nurturing campaigns surpassing SQL goal by 20%. Updated on-page SEO audit of entire website and created automated client lifecycle communication funnels.
Digital Marketing Specialist at prAna
January 31, 2022 - August 2, 2025Designed imagery for social ads that generated over 10,000 clicks monthly. Managed influencer and affiliate programs contributing over $500K in monthly revenue. Utilized A/B testing and multivariate analysis to improve website visitor conversion rates by 18%.
Digital Marketing Manager at Pear Deck
March 1, 2021 - August 2, 2025Built promotional strategies for eight annual conferences increasing usage by 30%. Created segmented communication funnels increasing app users by 15,000. Enhanced Google search rankings and lead generation by 40% by auditing SEO, press releases, and managing PPC and social media campaigns.
Digital Marketing Specialist at American Council on Exercise
March 1, 2019 - August 2, 2025Started and grew influencer and affiliate programs producing over $6 million in annual revenue from partners like Groupon, CNN, Men's and Women's Health, and industry influencers. Used customer data insights to build an abandon cart campaign generating over $300,000 in nine months. Created organic and PPC campaigns including a giveaway capturing over 10,000 SQL leads in 12 days.
Inbound Marketing Specialist at Curaspan - NaviHealth
June 30, 2016 - August 2, 2025Created targeted email campaigns increasing SQLs by 50% in one quarter. Managed company event sponsorship strategies, logistics, promotional items, and communication. Led on-page SEO audit of company website.
Inbound Marketing Specialist at HubSpot
January 31, 2015 - August 2, 2025Served as marketing consultant to small and midsize software and tech companies to develop lead generation campaigns. Helped industrial cleaning manufacturers increase lead capture by 120% and cloud security providers increase site visits by 20% and revenue by 60% within six months. Conducted operational and marketing analysis aligning inbound marketing with company goals.
Marketing Coordinator at Asureti
August 1, 2023 - PresentCreated the core marketing strategy, infrastructure, and tangible assets to support sales and business development. Increased sales-qualified leads (SQLs) by 80% in two months by running lead generation and nurturing campaigns. Designed copy and graphics for multiple client case studies. Managed and led website redesign using Webflow.
Digital Marketing Manager at Ex Libris
August 1, 2023 - August 2, 2025Managed corporate event campaigns by overseeing budget, sponsorship, logistics, internal and external communication, promotion, and lead generation. Repurposed recorded webinars and video content for automated lead nurturing campaigns that exceeded SQL goal by 20%. Updated on-page SEO audit of the entire website. Created and automated client lifecycle communication funnels.
Digital Marketing Specialist at prAna
January 31, 2022 - August 2, 2025Designed imagery for social ads that generated over 10,000 clicks in one month. Managed influencer and affiliate programs that contributed over $500K in monthly revenue. Utilized A/B testing and multivariate analysis to improve the conversion rate of website visitors by 18%.
Digital Marketing Manager at Pear Deck
March 1, 2021 - August 2, 2025Built promotional strategies for eight annual conferences that increased usage rates by 30%. Created segmented communication funnels that increased app users by 15,000. Increased Google search rankings and lead generation by 40% by auditing on-page SEO, creating press releases, and managing PPC and social media campaigns.
Digital Marketing Specialist at American Council on Exercise
March 1, 2019 - August 2, 2025Started and grew influencer and affiliate programs to over 40 high-level partners such as Groupon, CNN, Men’s and Women's Health, and fitness and wellness influencers that produced over $6 million in annual revenue. Utilized customer data insights to build an abandon cart campaign that brought in over $300,000 in nine months. Created organic and PPC campaigns including a giveaway that captured over 10,000 SQL leads in 12 days.
Inbound Marketing Specialist at Curaspan - NaviHealth
June 30, 2016 - August 2, 2025Created a targeted email campaign that increased SQLs by 50% in one quarter. Managed company event sponsorship strategies, logistics, promotional items, and communication. Led on-page SEO audit of the company website.
Inbound Marketing Specialist at HubSpot
January 31, 2015 - August 2, 2025Served as a marketing consultant to small to midsize software and technology companies to develop lead generation campaigns. Helped industrial cleaning manufacturers increase inbound lead capture by 120% in the first six months. Helped cloud security providers increase site visits by 20% and revenue by 60% in the first six months. Performed operational and marketing analysis to establish how inbound marketing aligns with company goals.
Marketing Coordinator at Asureti
August 1, 2023 - PresentCreated the core marketing strategy, infrastructure, and tangible assets to support sales and business development. Increased SQLs by 80% in two months by running lead generation and nurturing campaigns. Designed copy and graphics for multiple client case studies. Managed and led website redesign using Webflow.
Digital Marketing Manager at Ex Libris
August 1, 2023 - August 2, 2025Managed corporate event campaigns by overseeing budget, sponsorship, logistics, internal and external communication, promotion, and lead generation. Repurposed recorded webinars and video content for automated lead nurturing campaigns that exceeded SQL goal by 20%. Updated on-page SEO audit of the entire website. Created and automated client lifecycle communication funnels.
Digital Marketing Specialist at prAna
January 31, 2022 - August 2, 2025Designed imagery for social ads that generated over 10,000 clicks in one month. Managed influencer and affiliate programs that contributed over $500K in monthly revenue. Utilized A/B testing and multivariate analysis to improve the conversion rate of website visitors by 18%.
Digital Marketing Manager at Pear Deck
March 1, 2021 - August 2, 2025Built promotional strategies for eight annual conferences that increased usage rates by 30%. Created segmented communication funnels that increased app users by 15,000. Increased Google search rankings and lead generation by 40% by auditing on-page SEO, creating press releases, and managing PPC and social media campaigns.
Digital Marketing Specialist at American Council on Exercise
March 1, 2019 - August 2, 2025Started and grew influencer and affiliate programs to over 40 high-level partners such as Groupon, CNN, Men’s and Women's Health, and fitness and wellness influencers that produced over $6 million in annual revenue. Utilized customer data insights to build an abandon cart campaign that brought in over $300,000 in nine months. Created organic and PPC campaigns, including a giveaway that captured over 10,000 SQL leads in 12 days.
Inbound Marketing Specialist at Curaspan - NaviHealth
June 30, 2016 - August 2, 2025Created a targeted email campaign that increased SQLs by 50% in one quarter. Managed company event sponsorship strategies, logistics, promotional items, and communication. Led on-page SEO audit of the company website.
Inbound Marketing Specialist at HubSpot
January 31, 2015 - August 2, 2025Served as a marketing consultant to small to midsize software and technology companies to develop lead generation campaigns. Helped industrial cleaning manufacturers increase inbound lead capture by 120% in the first six months. Helped cloud security providers increase site visits by 20% and revenue by 60% in the first six months. Performed operational and marketing analysis to establish how inbound marketing aligns with company goals.
Education
Bachelor’s Degree at University of New Hampshire Whittemore School of Business and Economics
January 1, 2008 - December 31, 2012Bachelor’s Degree at University of New Hampshire Whittemore School of Business and Economics
January 1, 2008 - December 31, 2011Bachelor’s Degree at University of New Hampshire Whittemore School of Business and Economics
January 1, 2008 - December 31, 2012Qualifications
Industry Experience
Software & Internet, Education, Consumer Goods, Healthcare, Professional Services, Retail, Media & Entertainment
Skills
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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