Sarah Aswar

Available to hire

Language

German
Fluent
English
Fluent
Arabic
Fluent

Work Experience

Brand Engagement & Digital Content Manager at The Fashion Empire US
January 1, 2025 - Present
Act as the primary liaison for designers participating in the events, ensuring a seamless experience. Create and implement engaging content strategies to grow and connect with the digital audience. Develop compelling visuals, videos, and captions tailored for each social media platform. Work closely with marketing, event production, and logistics teams to deliver cohesive experiences for partners, designers, and audiences. Analyze and report on the performance of partnerships, designer accounts, and digital campaigns to identify areas for growth.
Project Manager at Mohamed Rachid Foundation
December 31, 2024 - August 3, 2025
Develop detailed project plans, including objectives, timelines, budgets, and resources required. Communicate with stakeholders, including community members, partners, and funders. Ensure their needs and feedback are integrated into project planning and execution. Track project progress and assess outcomes against goals. Implement evaluation strategies to measure impact and effectiveness. Adjust plans as necessary based on findings. Lead and motivate project teams, providing guidance, support, and professional development opportunities. Build and maintain relationships with local communities and other organizations to support project goals and foster collaboration.
Creative Editor at Egyptian Weddings
June 1, 2023 - Present
Demonstrated expertise in using professional editing software such as Adobe Premiere Pro and Canva to craft visually compelling and engaging video content. Conceptualized and executed creative storytelling techniques, including pacing, rhythm, and narrative structure, to captivate audiences and evoke emotional responses. Efficiently edited and delivered wedding films within tight deadlines ensuring a personalized and memorable representation of the events. Fostered engagement and relationship building with social media followers through active community management, responding to comments, messages, and inquiries in a timely and professional manner.
German Language Teacher at Deutsche Shule Der Borromaerinnen
December 31, 2023 - August 3, 2025
Taught a class of 28 students the basics of the German language and developed their skills to communicate fluently using interactive teaching methods. Planned and prepared German language lessons, assignments, and instructional materials. Reviewed courses to ensure accurate and current assessments while maintaining a collaborative environment. Coordinated with other staff and faculty in a cooperative, professional atmosphere.
Wedding Planner at Happy Times Weddings
September 30, 2019 - August 3, 2025
Conducted initial consultations with clients to understand their vision, preferences, and budget for their event while maintaining strong relationships with clients, vendors, and venues to ensure seamless coordination. Sourced and secured reputable vendors, including florists, caterers, photographers, and musicians, that align with the client's style and budget. Overseen all aspects of the wedding day, including setup, coordination of vendors, and management of event flow. Anticipated and proactively addressed potential setbacks during the planning process and during the wedding.
Stylist Assistant at Team of Stylist Mona El Tonsi
December 31, 2019 - August 3, 2025
Assisted in sourcing, selecting, and organizing costumes and accessories for cast members, ensuring they align with character profiles, time periods, and thematic elements of the film. Maintained continuity by documenting wardrobe and prop choices for each scene, ensuring consistency and coherence throughout the filming process. Fostered positive working relationships with cast and directors through clear and effective communication, ensuring smooth coordination and execution of styling tasks on set.
Digital Media Trainee at Forbes Magazine
March 31, 2015 - August 3, 2025
Provided support in the planning, execution, and analysis of digital marketing campaigns, contributing to successful campaign launches and achieving KPIs. Assisted in developing comprehensive advertising proposals and provided support in executing advertising campaigns. Collaborated with internal teams, including marketing, design, and sales, to coordinate digital media efforts.
Digital Media Utilization Intern at Unilever
August 31, 2012 - August 3, 2025
Facilitated the creation of ads for Unilever's Knorr brand by liaising with advertising agencies and overseeing all essential media requirements to guarantee top-notch advertising content quality. Conducted market visits to gather insights on the display of Unilever's diverse product range. Analyzed customer demand for Unilever's products in comparison to competitors. Contributed to the company’s CSR by raising awareness in schools sparking better nutrition and healthier eating habits.
Brand Engagement & Digital Content Manager at The Fashion Empire US
January 1, 2025 - Present
Liaised with designers for events, managed designer accounts, developed social media content strategies, created visuals and captions, and collaborated with marketing, production, and logistics teams; analyzed partnerships and campaigns to identify growth opportunities.
Project Manager at Mohamed Rachid Foundation
December 31, 2024 - September 10, 2025
Developed detailed project plans with objectives, timelines, budgets and resources; communicated with stakeholders, tracked progress, evaluated outcomes, and led project teams; built relationships with local communities and partner organizations.
Creative Editor at Egyptian Weddings
June 1, 2023 - Present
Edited wedding films using Adobe Premiere Pro and Canva; crafted stories through pacing, rhythm and narrative structure; delivered under tight deadlines and managed social media engagement.
German Language Teacher at Deutsche Schule Der Borromaerinnen
December 31, 2023 - September 10, 2025
Taught German to 28 students using interactive methods; planned lessons, assignments and materials; conducted assessments and maintained collaborative environment.
Wedding Planner at Happy Times Weddings
September 30, 2019 - September 10, 2025
Consulted with clients to understand vision and budget; sourced vendors; oversaw wedding day coordination and event flow; addressed potential issues.
Stylist Assistant at Team of Stylist Mona El Tonsi
December 31, 2019 - September 10, 2025
Assisted in sourcing and organizing costumes and accessories; maintained wardrobe continuity and coordinated on set; supported styling tasks on set.
Digital Media Trainee at Forbes Magazine
March 31, 2015 - September 10, 2025
Supported planning, execution, and analysis of digital marketing campaigns; assisted in advertising proposals; coordinated cross-functional digital media efforts.
Digital Media Utilization Intern at Unilever
August 31, 2012 - September 10, 2025
Facilitated ad creation for Knorr with agencies; conducted market visits, analyzed demand and competitive product displays; contributed to CSR initiatives in schools.

Education

B.A Honors Language & Communication – Media & Mass Communication at Arab Academy for Science & Technology and The Autonomous University of Barcelona
January 1, 2015 - December 31, 2015
High School Diploma at Deutsche Schule der Borromäerinnen
January 1, 2015 - December 31, 2015
B.A Honors Language & Communication – Media & Mass Communication at Arab Academy for Science & Technology and The Autonomous University of Barcelona
January 11, 2030 - September 10, 2025
German School Diploma at Deutsche Schule Der Borromäerinnen (German School of Alexandria)
January 11, 2030 - January 1, 2015
Film Diploma Production at Toronto Film School
January 11, 2030 - September 10, 2025

Qualifications

Creative Assistant Director
January 1, 2025 - December 31, 2025
Fashion Retail Fashion Management for Professionals
January 1, 2022 - December 31, 2022
Pattern Making and Designing
January 1, 2022 - December 31, 2022
Designing Illustrations
January 1, 2020 - December 31, 2020
Creative Assistant Director
January 1, 2025 - September 10, 2025
Fashion Retail Fashion Management for Professionals
January 11, 2030 - January 1, 2022
Pattern Making and Designing
January 11, 2030 - January 1, 2022
Designing Illustrations
January 11, 2030 - January 1, 2020

Industry Experience

Media & Entertainment, Education, Non-Profit Organization, Retail, Travel & Hospitality, Professional Services