I have a diverse background in digital marketing and public relations, where I excel in managing online presence and developing communication strategies. I believe in the power of storytelling and data-driven decision making to impact audiences positively. My journey started in online journalism, transitioning to digital marketing roles where I've been fortunate to work with startups and established companies alike, driving campaigns that resonate with users.

Sajad Rafoofipoor

I have a diverse background in digital marketing and public relations, where I excel in managing online presence and developing communication strategies. I believe in the power of storytelling and data-driven decision making to impact audiences positively. My journey started in online journalism, transitioning to digital marketing roles where I've been fortunate to work with startups and established companies alike, driving campaigns that resonate with users.

Available to hire

I have a diverse background in digital marketing and public relations, where I excel in managing online presence and developing communication strategies. I believe in the power of storytelling and data-driven decision making to impact audiences positively.
My journey started in online journalism, transitioning to digital marketing roles where I’ve been fortunate to work with startups and established companies alike, driving campaigns that resonate with users.

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Experience Level

Intermediate
Intermediate
Intermediate
Intermediate

Work Experience

PR online at NeshanMaps
May 1, 2020 - Present
As the PR online manager at Neshan, I reported directly to the Senior Marketing Manager and managed the content team. My main responsibilities included executing campaigns related to analytical reports on traffic conditions and road trips, as well as reports on the number of people visiting important centers during the COVID-19 pandemic. I expanded Neshan's social media networks to over 100,000 loyal Instagram followers and increased social media engagement rates by 30%. I also developed a comprehensive content strategy aligned with Neshan's brand values and objectives.
Digital Marketing Manager at Erythron Exchange
June 1, 2023 - Present
Managed digital marketing activities starting June 2023. Role includes continuing responsibilities through December 2024.
Digital Marketing Manager at Reply.co
September 30, 2022 - August 3, 2025
Managed Instagram direct management services useful for online stores and brands, ensuring account security and customer management under a customer club name. Facilitated influencer marketing and published analytical reports to increase brand awareness until Instagram restrictions limited company activity in September 2022.
Digital Marketing Manager at Lahze Group
March 31, 2022 - August 3, 2025
Led a team of two, reported to Marketing Director, and developed digital marketing strategies including social media management, content creation, influencer marketing campaigns, and performance analysis. Transformed Lahze into a well-known brand in Mashhad, enhancing online engagement, brand awareness, and influencer partnerships to increase sales and revenue.
Social Media Consultant at Badesaba.app
September 30, 2021 - August 3, 2025
Provided social media consulting services for eight months.
Editor In Chief at Khabarfoori
May 31, 2019 - August 3, 2025
Co-founded Akhbarefori and helped establish one of the largest Telegram news channels in Iran with over 100 large channels, a website, and an application. Role included editor-in-chief, advertising manager, product manager, and local media manager. Managed a team of over 30 employees and gained deep understanding of audience tastes, growth methods on Telegram and other social networks, and digital marketing techniques.
Content Manager at Farahang
December 31, 2017 - August 3, 2025
Managed content and PR activities, playing a role in advertising efforts for Padideh Group. Shifted focus to digital marketing for other clients after challenges faced by Padideh Group and Farahang Advertising Agency.
Journalist at click.ir
December 31, 2016 - August 3, 2025
Held roles as copywriter, journalist, and service secretary.
IT Service Secretary at Akharinkhabar
May 31, 2015 - August 3, 2025
Technology and science service, journalist, copywriter.
Editor in Chief online media at Tennisor magazine
February 28, 2015 - August 3, 2025
Editor, copywriter, SEO growth manager, and content manager.
Media Manager at mayadin.mashhad.ir
March 31, 2013 - August 3, 2025
PR expert, media management, journalist.
Journalist at Shahrara newspaper
June 30, 2010 - August 3, 2025
Writer and reporter on the 'Shahrvand' page focused on the city of Mashhad.
Journalist at Byte newspaper
December 31, 2008 - August 3, 2025
Writer and journalist.
PR Online Manager at NeshanMaps
May 1, 2020 - July 1, 2024
As the PR Online manager at Neshan, a startup that provides digital maps and location-based services, I managed responsibilities including external communications and executed various campaigns related to traffic conditions and road trips. I guided the company’s public engagement during the COVID-19 pandemic.
Digital Marketing Manager at Lahze Group
November 1, 2020 - March 1, 2022
I led a small team in the development of marketing strategies, including managing influencer marketing campaigns and performance metrics to drive user engagement.
Social Media Consultant at Badesab.app
February 1, 2021 - September 1, 2021
As a consultant, I helped develop social media strategies to enhance brand presence and foster community engagement.
Editor In Chief at Khabarfori
June 1, 2018 - January 1, 2020
In this position, I oversaw content development and managed the editorial direction of this major Telegram news channel.

Education

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Qualifications

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Industry Experience

Media & Entertainment, Retail, Real Estate & Construction, Software & Internet, Professional Services