Elena Penkova

Available to hire

Language

Macedonian
Fluent
English
Fluent
Serbian
Advanced
German
Beginner

Work Experience

Senior Coordinator at Semrush
October 1, 2024 - June 30, 2025
Developed content strategy across LinkedIn and digital channels; boosted LinkedIn engagement by 60% through tailored content and audience strategy; achieved 30%+ newsletter open rate via Substack and ConvertKit; improved website UX through content optimization and technical fixes; created visual content and campaigns using Canva; contributed to global marketing programs; based in Vienna with strong international remote-work experience across SaaS, education, and freelance environments.
Community Site Manager Intern at Green Cloud Nine
August 1, 2024 - February 28, 2025
Created full-funnel marketing content for email, social media, and landing pages; increased LinkedIn engagement by 20% through targeted content strategies; implemented organic SEO strategies improving search visibility and ranking; conducted keyword research and competitive analysis; supported Meta Ads campaigns for sustainability awareness.
Semrush Ambassador at Semrush
February 1, 2025 - Present
Manage operations for a global ambassador community of 200+ members; coordinate Rush Hour live customer events; plan weekly content, announcements, and community engagement initiatives; organize online events including roundtables and AMAs; support onboarding, application review, and program development.
Semrush Ambassador at Semrush
January 1, 2026 - Present
Manage operations for a global ambassador community of 200+ members; coordinate Rush Hour live customer events; plan weekly content, announcements, and engagement initiatives; organize online events; support onboarding, application review, and program development.
Front Desk Officer at University American College Skopje
June 1, 2016 - July 31, 2016
Managed front desk communications with students, professors, parents, and prospective students; handled incoming calls, inquiries, and meeting scheduling requests; presented university programs to prospective students and supported admissions; assisted the administrative team with invoice processing and record-keeping support.
Undergraduate Coordinator at University American College Skopje
August 1, 2016 - February 28, 2022
Managed academic operations for School of Architecture & Design and School of Business Administration and Management.

Education

Digital Marketing at Qin Shift Academy
October 1, 2023 - May 31, 2024
MSc Finance and Banking at University American College Skopje
September 1, 2016 - December 31, 2018
BA Finance and Banking at University American College Skopje
September 1, 2013 - May 31, 2016
Girls in Marketing Internship Program at Girls in Marketing
January 1, 2024 - December 31, 2024
Growth Hacking with Digital Marketing at Udemy
January 1, 2023 - December 31, 2023
Advanced MS Excel at Seavus
January 1, 2023 - December 31, 2023

Qualifications

SEO Certifications
January 11, 2030 - May 11, 2026
SEO Certifications
January 11, 2030 - May 11, 2026
Delta Mu Delta Pi Alpha Chapter - International Business Honor Society
January 11, 2030 - May 11, 2026

Industry Experience

Software & Internet, Education, Professional Services, Media & Entertainment, Other