I am a proactive digital marketing and project specialist with over 4 years of experience in performance campaigns, stakeholder communication, and cross-functional team leadership. I have a proven track record of leading digital growth initiatives, building automation systems, and aligning marketing projects with strategic business goals. I excel in high-growth environments, collaborating with leadership to define project direction, delivering results such as significant revenue growth, campaign success, and marketing automation implementations that drive ROI and enhance customer engagement.

Anna Rodionova

I am a proactive digital marketing and project specialist with over 4 years of experience in performance campaigns, stakeholder communication, and cross-functional team leadership. I have a proven track record of leading digital growth initiatives, building automation systems, and aligning marketing projects with strategic business goals. I excel in high-growth environments, collaborating with leadership to define project direction, delivering results such as significant revenue growth, campaign success, and marketing automation implementations that drive ROI and enhance customer engagement.

Available to hire

I am a proactive digital marketing and project specialist with over 4 years of experience in performance campaigns, stakeholder communication, and cross-functional team leadership. I have a proven track record of leading digital growth initiatives, building automation systems, and aligning marketing projects with strategic business goals.

I excel in high-growth environments, collaborating with leadership to define project direction, delivering results such as significant revenue growth, campaign success, and marketing automation implementations that drive ROI and enhance customer engagement.

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Work Experience

Senior Digital Marketing Specialist at 1stop VATIN REAISEC
June 1, 2024 - Present
Owned full digital growth projects from strategy and campaign execution to reporting and automation. Launched a gated VAT guide campaign generating €2.6K in revenue and €27K in deal value, exceeding MQL goals by 195%. Created reporting dashboards in HubSpot, tracking ad performance, lifecycle velocity, and revenue attribution. Led a 6-month website optimization project improving mobile UX and boosting conversion rates by 49.6%. Developed a 5-step welcome email automation driving 2 customers and 600% ROI. Built feedback survey automation and Trustpilot review loop to enhance review generation and sales insights.
Marketing Manager
March 31, 2024 - August 4, 2025
Created marketing dashboards showcasing channel performance and informed budget reallocations. Built and scaled the marketing department, increasing marketing-attributed revenue from 1.5% to 10.04%. Collaborated with leadership on project scoping, prioritization, and budget planning. Led cross-functional initiatives, including a full social media rebrand that resulted in +202% follower growth. Developed an SEO strategy that increased organic rankings by 60% and improved session quality.
Head of Product & Marketing
January 31, 2021 - August 4, 2025
Planned and promoted multi-city seminars, cutting promo time by 50% while maintaining attendance. Analyzed performance data and campaign results to drive continuous improvement. Directed B2B outreach and led a team responsible for product positioning and partner relations. Implemented national strategies, coached local teams, and refined performance metrics.

Education

B.A. in Informatics Engineering at University
January 1, 2018 - January 1, 2022

Qualifications

Creative Performance (Atomic Garden)
January 11, 2030 - August 4, 2025
Google Digital Marketing & E-Commerce Certificate
January 11, 2030 - August 4, 2025
HubSpot Reporting Revenue Operations
January 11, 2030 - August 4, 2025

Industry Experience

Professional Services, Education, Software & Internet