I'm Cornelia Ziegler, a digital marketing leader blending analytical rigor with creative execution to drive breakthrough commercial strategies and revenue growth. My work spans data-driven marketing strategy, partnership development and high-impact event campaigns across hospitality and consumer brands. Currently advancing a UK Level 7 qualification in Digital Marketing Strategy & Analytics at LSE to further sharpen how I translate complex data into cohesive, market-optimizing plans. In addition to analytics, I bring hands-on experience in luxury hospitality and end-to-end business & event management, collaborating with cross-functional teams to deliver measurable results and meaningful client experiences.

Cornelia Ziegler

I'm Cornelia Ziegler, a digital marketing leader blending analytical rigor with creative execution to drive breakthrough commercial strategies and revenue growth. My work spans data-driven marketing strategy, partnership development and high-impact event campaigns across hospitality and consumer brands. Currently advancing a UK Level 7 qualification in Digital Marketing Strategy & Analytics at LSE to further sharpen how I translate complex data into cohesive, market-optimizing plans. In addition to analytics, I bring hands-on experience in luxury hospitality and end-to-end business & event management, collaborating with cross-functional teams to deliver measurable results and meaningful client experiences.

Available to hire

I’m Cornelia Ziegler, a digital marketing leader blending analytical rigor with creative execution to drive breakthrough commercial strategies and revenue growth. My work spans data-driven marketing strategy, partnership development and high-impact event campaigns across hospitality and consumer brands. Currently advancing a UK Level 7 qualification in Digital Marketing Strategy & Analytics at LSE to further sharpen how I translate complex data into cohesive, market-optimizing plans.

In addition to analytics, I bring hands-on experience in luxury hospitality and end-to-end business & event management, collaborating with cross-functional teams to deliver measurable results and meaningful client experiences.

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Language

German
Fluent
German
Fluent
English
Fluent
French
Fluent
Spanish; Castilian
Beginner

Work Experience

Business Development Manager at Saigon Group GmbH
April 1, 2025 - August 4, 2025
Led digital marketing and analytics efforts across four restaurant brands, utilizing data analytics and AI tools to significantly increase engagement and performance. Adapted digital strategies flexibly to brand needs, managed executive meetings and internal systems with advanced technological skills, and handled 360° HR responsibilities for over 100 employees. Successfully quintupled catering revenue through analytical and customer-focused initiatives while building strong stakeholder relationships with executive influence.
PA to VP Medical Switzerland, Engineering & Life Sciences at The Adecco Group
August 1, 2022 - August 4, 2025
Delivered project management and business development for cross-functional projects including xPert and LinkedIn integration. Planned and executed annual marketing content and coordinated events with creativity and a results-driven focus. Managed full HR cycle and financial reporting, actively sourced candidates, and demonstrated a strong customer-service orientation.
Sales, Marketing & Events Consultant Retail at The Adecco Group
July 1, 2015 - August 4, 2025
Served as key account for L'Oréal developing a team of 30 employees through targeted coaching and talent management. Initiated and managed the partnership between Adecco and Zürich Film Festival (ZFF), successfully leading 80 events in 11 days. Awarded for best client base increase, demonstrating strong commercial agility and service orientation.
Project Manager at Zürich Film Festival
September 30, 2014 - August 4, 2025
Coordinated 300 volunteers and 30 staff members for festival operations, overseeing PR content and event logistics with leadership, initiative, empathy, and analytical adaptability.
Sales & Event Manager at Salto Natale Entertainment AG
October 1, 2013 - August 4, 2025
Managed large-scale events and ticketing operations for over 650,000 visitors, ensuring high-quality service and efficient processes while cultivating strong client relationships through active listening and creative solution delivery.
Front Office Manager at Seminar- & Wellnesshotel Stoos
May 1, 2007 - August 4, 2025
Oversaw front office operations and guest services, maintaining seamless communication and excellent customer satisfaction in a dynamic hospitality environment.
HR Operations at Saigon Group GmbH
December 1, 2022 - April 1, 2025
Managed HR operations for 100+ employees across Zurich-based group of five Vietnamese restaurants; built efficient processes and supported high-volume event management and client relationship development.
Marketing & Event Partnership Manager at Adecco Group
August 1, 2015 - August 1, 2022
Led marketing strategy, events and long-term sponsorships; managed high-volume events and built client relationships to drive revenue; developed sponsorship and marketing agreements.
Ticketing & Event Management Lead at Salt o Natale Entertainment AG
July 1, 2007 - October 1, 2013
Directed ticketing & event management and coordinated partnerships and sponsorships; led creative campaigns for large-scale event programs and partnerships, delivering events with strong client reach.
Front Office / Customer Service at L’Oréal HQ
August 1, 2002 - December 1, 2002
Temporary customer service assignment supporting global HQ operations and guest services.
Front Office Manager at Hotel Santispark, Abtwil
August 1, 1994 - October 1, 1997
Front office management, guest services, and operations coordination across properties; involved in training and guest experience enhancement.

Education

Level 7 Qualification in Digital Marketing Strategy & Analytics at London School of Economics & Political Science
April 1, 2025 - January 1, 2026
Digital Marketing Expert at Digital Marketing Institute, Ireland
November 1, 2020 - November 1, 2021
Program on Digital Marketing Strategies at Northwestern Kellogg, USA
June 1, 2020 - June 1, 2020
Dipl. Hotelière/Restauratrice HF at Schweizerische Hotelfachschule LU
December 1, 2000 - December 1, 2004
Hotel Säntispark Apprenticeship at KV-Business School St. Gallen / Hotel Säntispark, Abtwil
August 1, 1994 - August 1, 1997
UK Level 7 qualification in Digital Marketing Strategy & Analytics at London School of Economics (LSE)
April 1, 2025 - January 1, 2026
Course-based project in Digital Marketing Strategy & Analytics at London School of Economics (LSE)
October 1, 2025 - November 1, 2025
UK Level 7 Qualification in Digital Marketing Strategy & Analytics at London School of Economics (LSE)
October 1, 2025 - November 1, 2025

Qualifications

Six Sigma Yellow Belt Certified
August 1, 2018 - August 4, 2025
Six Sigma Yellow Belt
August 1, 2018 - December 2, 2025
Six Sigma Yellow Belt
January 11, 2030 - January 19, 2026

Industry Experience

Travel & Hospitality, Healthcare, Life Sciences, Professional Services, Retail, Media & Entertainment, Education, Other