I am a Digital Marketing Expert with strong skills in Facebook, Instagram, Google, and TikTok media buying. I have extensive experience in implementing performance conversion campaigns, driven by data-driven decision-making and continuous optimization. I have a proven track record of managing large ad budgets, increasing ROI, and boosting sales through effective digital marketing strategies. I am passionate about collaborating creatively with video editors and graphic designers for AB testing and strategy optimization, including leveraging AI tools like ChatGPT, DeepSeek, and Claude to enhance campaign performance. I thrive in remote work environments and enjoy training teams and presenting strategic recommendations to clients.…

Sebastian Salazar

I am a Digital Marketing Expert with strong skills in Facebook, Instagram, Google, and TikTok media buying. I have extensive experience in implementing performance conversion campaigns, driven by data-driven decision-making and continuous optimization. I have a proven track record of managing large ad budgets, increasing ROI, and boosting sales through effective digital marketing strategies. I am passionate about collaborating creatively with video editors and graphic designers for AB testing and strategy optimization, including leveraging AI tools like ChatGPT, DeepSeek, and Claude to enhance campaign performance. I thrive in remote work environments and enjoy training teams and presenting strategic recommendations to clients.…

Available to hire

I am a Digital Marketing Expert with strong skills in Facebook, Instagram, Google, and TikTok media buying. I have extensive experience in implementing performance conversion campaigns, driven by data-driven decision-making and continuous optimization. I have a proven track record of managing large ad budgets, increasing ROI, and boosting sales through effective digital marketing strategies.

I am passionate about collaborating creatively with video editors and graphic designers for AB testing and strategy optimization, including leveraging AI tools like ChatGPT, DeepSeek, and Claude to enhance campaign performance. I thrive in remote work environments and enjoy training teams and presenting strategic recommendations to clients.

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Language

Spanish; Castilian
Fluent
English
Advanced

Work Experience

Head of Social Media at IslandIA
May 1, 2024 - August 4, 2025
Led the creation and implementation of social media strategies for clients. Managed data analysis for strategy execution using Google Sheets and Metricool. Oversaw team management and provided training for team members. Regularly conducted client calls to present reports and strategic recommendations.
Media Buyer at NexyMedia
May 1, 2024 - Present
Implemented performance conversion campaigns for Traffic Arbitrage across Instagram, Facebook, and TikTok with monthly budgets of $40k. Achieved an average ROI of 30% across campaigns. Conducted data analysis using Meta Ads Reports and Google Sheets to inform strategy and decision-making. Collaborated creatively with video editors and graphic designers for AB testing and optimization. Promoted development on AI tools such as ChatGPT, DeepSeek, and Claude for strategy optimization.
Social Paid Ads Manager at Algofy
January 31, 2023 - August 4, 2025
Managed performance conversion campaigns targeting leads and purchases for US clients with budgets ranging from $3k to $5.5k. Performed data analysis using Google Sheets and Supermetrics to optimize campaigns. Coordinated customer relationship management focusing on key KPIs for successful strategies.
Marketplace Key Account Manager at Wondee Global Brands
February 28, 2022 - August 4, 2025
Managed product catalogs and SEO strategies for Amazon, DOTT, and Ankor store. Implemented Amazon Advertising campaigns with a monthly budget over €2k. Achieved a 95% growth in B2C sales on Amazon during 2020-2021.

Education

Bachelor's Degree in Communications at Universidad Iberoamericana, Ciudad de México
January 1, 2012 - January 1, 2016
Master in Digital Marketing at ESIC, Sevilla
January 1, 2020 - January 1, 2021

Qualifications

Add your qualifications or awards here.

Industry Experience

Retail, Media & Entertainment, Software & Internet, Professional Services, Education, Non-Profit Organization