Available to hire
I’m passionate about creating visually engaging and user-focused content that not only captures attention but also drives real engagement. My goal is to design social media experiences that connect, convert, and leave a lasting impression. I strive to build strong brand presence and increase engagement through creative visuals, short-form videos, and well-researched content strategies.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
Language
English
Fluent
Urdu
Fluent
Work Experience
Social Media Marketing Specialist at Makeup product foundation (Online Brand)
July 1, 2025 - August 4, 2025Created and managed visual content calendars for Instagram and Facebook to establish brand presence. Designed reels, carousels, and stories using Canva and CapCut, aligning with audience trends and brand identity. Increased page engagement by implementing trend-based content and optimizing posting strategies. Wrote high-converting captions and hashtags to boost reach and visibility. Managed social media pages for small businesses focusing on content creation, brand awareness, and growth. Designed promotional visuals and short-form videos resulting in improved engagement. Provided strategy recommendations based on performance insights and competitor analysis.
Freelance Social Media Specialist at Freelance
July 1, 2025 - August 4, 2025Worked remotely to provide social media marketing services including content creation, strategy development, and engagement optimization for various clients.
Social Media Intern
October 1, 2025 - August 4, 2025Created and scheduled engaging content across platforms such as Instagram, Facebook, and TikTok. Contributed to developing content strategies aligned with brand goals and helped manage monthly content calendars. Researched current trends and competitors to optimize post performance. Designed graphics and short-form videos using tools Canva and CapCut.
Social Media Marketing Specialist at Makeup product foundation (Online Brand)
July 1, 2025 - August 4, 2025Created and managed visual content calendars for Instagram and Facebook to establish brand presence. Designed reels, carousels, and stories using Canva and CapCut, aligning with audience trends and brand identity. Increased page engagement by implementing trend-based content and optimizing posting strategy. Wrote high-converting captions and hashtags to boost reach and visibility. Managed social media pages for small businesses, focusing on content creation, brand awareness, and growth. Designed promotional visuals and short-form videos, resulting in improved engagement. Provided strategy recommendations based on performance insights and competitor analysis.
Freelance Social Media Specialist at Freelance
July 1, 2025 - August 4, 2025Served as a freelance social media specialist providing content creation, strategy, and management remotely.
Social Media Intern
October 1, 2025 - August 4, 2025Responsible for creating and scheduling engaging content across platforms such as Instagram, Facebook, and TikTok. Contributed to developing content strategies aligned with brand goals and helped manage monthly calendars. Conducted research on current trends and competitors to optimize post-performance. Designed graphics and short-form videos using Canva and CapCut.
Social Media Marketing Specialist at Makeup product foundation (Online Brand)
July 1, 2025 - August 4, 2025Created and managed visual content calendars for Instagram and Facebook to establish brand presence. Designed reels, carousels, and stories using Canva and CapCut, aligning with audience trends and brand identity. Increased page engagement by implementing trend-based content and optimizing posting strategy. Wrote high-converting captions and hashtags to boost reach and visibility. Designed promotional visuals and short-form videos, improving engagement. Provided strategy recommendations based on performance insights and competitor analysis.
Freelance Social Media Specialist at Freelance
July 1, 2025 - August 4, 2025Managed social media pages for small businesses, focusing on content creation, brand awareness, and growth. Designed promotional visuals and short-form videos. Provided strategy recommendations based on performance and competitor insights.
Social Media Intern
October 1, 2025 - August 4, 2025Responsible for creating and scheduling engaging content across platforms such as Instagram, Facebook, and TikTok. Contributed to developing content strategies aligned with brand goals and managed monthly calendars. Researched current trends and competitors to optimize post-performance. Designed graphics and short-form videos using Canva and CapCut.
Social Media Marketing Specialist at Makeup product foundation (Online Brand)
July 1, 2025 - August 4, 2025Created and managed visual content calendars for Instagram and Facebook to establish brand presence. Designed reels, carousels, and stories using Canva and CapCut, aligning with audience trends and brand identity. Increased page engagement by implementing trend-based content and optimizing posting strategy. Wrote high-converting captions and hashtags to boost reach and visibility. Managed social media pages for small businesses focusing on content creation, brand awareness, and growth. Designed promotional visuals and short-form videos resulting in improved engagement. Provided strategy recommendations based on performance insights and competitor analysis.
Freelance Social Media Specialist at Freelance
July 1, 2025 - August 4, 2025Social Media Intern
October 1, 2025 - August 4, 2025Created and scheduled engaging content across platforms like Instagram, Facebook, and TikTok. Contributed to developing content strategies aligned with brand goals and helped manage monthly calendars. Researched current trends and competitors to optimize post-performance. Designed graphics and short-form videos using Canva and CapCut.
Social Media Marketing Specialist at Makeup product foundation (Online Brand)
July 1, 2025 - August 4, 2025Created and managed visual content calendars for Instagram and Facebook to establish brand presence. Designed reels, carousels, and stories using Canva and CapCut, aligning with audience trends and brand identity. Increased page engagement by implementing trend-based content and optimizing posting strategy. Wrote high-converting captions and hashtags to boost reach and visibility. Managed social media pages for small businesses focusing on content creation, brand awareness, and growth. Designed promotional visuals and short-form videos, improving engagement. Provided strategy recommendations based on performance insights and competitor analysis.
Freelance Social Media Specialist at Freelance
July 1, 2025 - August 4, 2025Provided freelance social media marketing services focusing on content creation, audience engagement, and brand growth. Managed campaigns remotely and optimized social media strategies to enhance reach.
Social Media Intern
October 1, 2025 - August 4, 2025Created and scheduled engaging content across platforms such as Instagram, Facebook, and TikTok. Contributed to developing content strategies aligned with brand goals and helped manage monthly calendars. Researched current trends and competitors to optimize post-performance. Designed graphics and short-form videos using Canva and CapCut.
Education
BS Economics at University of Sargodha
January 1, 2022 - January 1, 2026Engineering at Superior College Sargodha
January 1, 2020 - January 1, 2022Qualifications
Industry Experience
Media & Entertainment, Consumer Goods, Retail, Professional Services, Software & Internet
I am a passionate and creative content creator dedicated to crafting engaging and impactful digital experiences. With a strong eye for detail and a deep understanding of audience behavior, I produce content that is not only visually compelling but also strategically aligned with current trends and brand goals. Whether it’s through video, photography, written storytelling, or social media campaigns, I strive to inspire, inform, and connect with diverse audiences. My work blends authenticity with creativity, allowing me to build meaningful online communities and collaborate with brands to bring ideas to life in fresh and innovative ways.
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