Available to hire
I am a results-driven International Marketing Executive with over 9 years of experience. My background spans across hospitality, tourism, and digital marketing, where I’ve successfully delivered global campaigns and brand strategies. I enjoy leveraging my analytical skills to optimize marketing performance and increase audience engagement on an international scale.
With an MSc in Digital Marketing & Analytics and another in Biotechnology, I thrive in dynamic environments where collaboration and creativity are essential. I am passionate about driving growth through innovative marketing solutions and building strong partnerships to enhance brand visibility.
Work Experience
International Marketing Specialist at Hospitality Group – O’Sheas Corner, The Brass Fox
July 1, 2025 - PresentLed international digital marketing initiatives targeting UK, EU, and US markets to increase destination awareness and overseas tourist engagement. Developed and implemented cohesive brand and product positioning across multiple hospitality venues to strengthen international market appeal. Executed global social media and content marketing campaigns focused on experience-led storytelling and destination promotion. Established and supported international partnerships with tourism and hospitality stakeholders to expand global reach and visibility. Monitored campaign performance using analytics and reporting tools to optimise international marketing strategy and improve ROI.
Shop Assistant at Circle K
October 1, 2022 - March 1, 2025Supported frontline operations while assisting with store layout planning and promotional execution. Identified customer trends to propose localised engagement ideas, strengthening customer-centric problem solving. Balanced operational tasks with customer service delivery, demonstrating multitasking and teamwork.
Marketing Consultant at Sahin Winery
November 1, 2022 - April 1, 2024Delivered end-to-end seasonal digital campaigns using WordPress and Mailchimp. Increased organic website traffic by 14.7% through SEO strategy and content optimisation. Coordinated with cross-functional teams on visual assets, logistics, and performance reporting.
Digital Marketing Intern at Ed’s Business Essentials
June 1, 2023 - August 1, 2023Redesigned key UX elements and implemented lead-capture mechanisms to improve conversions. Created KPI dashboards using HubSpot and Google Analytics. Streamlined SOP documentation for recurring digital marketing tasks.
Client Head & Digital Marketing Strategist at DataScience IRC
August 1, 2021 - September 1, 2022Led cross-functional teams delivering campaigns for global clients including Salesforce and Google. Owned end-to-end project delivery, reporting, and performance optimisation.
Quality Manager at EvolveBPM
December 1, 2020 - August 1, 2021Managed QA processes for marketing campaigns and ensured content compliance. Implemented corrective actions through structured root-cause analysis.
Business Development Manager at BrilTalenta Solutions Pvt Ltd
November 1, 2018 - November 1, 2020Designed pitch decks, led digital outreach strategies, and supported business growth initiatives.
Quality Associate at Datamatics Business Solutions
June 1, 2015 - October 1, 2018Managed QA benchmarks, audits, and compliance documentation for enterprise marketing clients.
Education
MSc in Digital Marketing and Analytics at Dublin Business School
January 1, 2022 - January 1, 2023MSc in Biotechnology at St. Xavier’s College
January 1, 2013 - January 1, 2015BSc in Biotechnology at Dr. G.R.D. College of Science
January 1, 2010 - January 1, 2013Qualifications
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