I’m a results-driven social media manager and content strategist with experience helping brands grow their online presence through creative, intentional storytelling. I’ve worked in hospitality, wellness, and lifestyle spaces, creating content that not only looks good but connects with the right audience and drives engagement. My background includes managing content calendars, developing campaigns, writing copy, coordinating shoots, and staying ahead of trends to keep brands relevant. What makes me stand out is my mix of creativity and strategy—I understand aesthetics, but I also focus on what performs. I’m highly organized, adaptable, and passionate about helping brands build communities and turn attention into real results.

Maria Alejandra Sturla

I’m a results-driven social media manager and content strategist with experience helping brands grow their online presence through creative, intentional storytelling. I’ve worked in hospitality, wellness, and lifestyle spaces, creating content that not only looks good but connects with the right audience and drives engagement. My background includes managing content calendars, developing campaigns, writing copy, coordinating shoots, and staying ahead of trends to keep brands relevant. What makes me stand out is my mix of creativity and strategy—I understand aesthetics, but I also focus on what performs. I’m highly organized, adaptable, and passionate about helping brands build communities and turn attention into real results.

Available to hire

I’m a results-driven social media manager and content strategist with experience helping brands grow their online presence through creative, intentional storytelling. I’ve worked in hospitality, wellness, and lifestyle spaces, creating content that not only looks good but connects with the right audience and drives engagement. My background includes managing content calendars, developing campaigns, writing copy, coordinating shoots, and staying ahead of trends to keep brands relevant. What makes me stand out is my mix of creativity and strategy—I understand aesthetics, but I also focus on what performs. I’m highly organized, adaptable, and passionate about helping brands build communities and turn attention into real results.

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Language

Spanish; Castilian
Fluent
English
Fluent
Italian
Intermediate

Work Experience

Coordinadora Senior de Mercadeo Digital at Grupo Puntacana
February 1, 2023 - Present
Coordination de proveedores en marketplace, incremento de proveedores activos y engagement; actualizar y crear perfiles de proveedores; lluvia de ideas para mejoras, coordinación de campañas digitales, SEO/SEM, elaboración de informes y OKRs, gestión de contenidos y redes, y supervisión de proyectos OKR.

Education

Licenciatura en Mercadeo (Magna Cum Laude) - Concentración en Marketing Digital at UNIBE (Universidad Iberoamericana)
January 1, 2017 - January 1, 2020
Diploma/Certificate in Marketing Digital at Istituto Marangoni Milano
June 1, 2021 - June 1, 2022

Qualifications

Licenciatura en Mercadeo (Magna Cum Laude) - Concentración en Marketing Digital
January 1, 2017 - January 1, 2020

Industry Experience

Media & Entertainment, Software & Internet, Retail, Professional Services, Education