Nataly Periel
Hi, I’m Nataly Periel, a results-driven digital marketer and data analyst with over 15 years of experience helping businesses grow through data-driven marketing.
About
Hi, I’m Nataly Periel, a results-driven digital marketer and data analyst with over 15 years of experience helping businesses grow through data-driven marketing. I’m a digital marketing polyglot with deep expertise in end-to-end campaign management, data collection, and advanced analytics.
In my work, I combine creative marketing with rigorous analysis, leading multi-channel campaigns across Meta, Google, LinkedIn, TikTok and more. I thrive on solving challenging problems, collaborating with cross-functional teams, and delivering practical, business-focused results.
- 5 years' experience
- Joined October 2025
Languages
- UkrainianFluent
- RussianAdvanced
- EnglishFluent
- DutchAdvanced
Industry experience
- Media & Entertainment
- Software & Internet
- Professional Services
- Other
Work experience· 13 roles
Responsible for tracking, analyzing, and optimizing digital marketing performance across web and mobile applications. Utilized Mixpanel and AppsFlyer for user behavior, attribution, and engagement insights to enhance conversion and retention. Managed paid social campaigns across multiple platforms and aligned web app integration with marketing tools for seamless data flow.
Specialize in implementing e-commerce tracking through GTM and data layers, ensuring accurate tracking and smooth integration. Handle the setup of Meta pixels, manage technical details, and troubleshoot any issues with incorrect event tracking. Offer expert advice on GDPR compliance and user privacy, ensuring proper customer data handling.
Specialized in ecommerce tracking through GTM and data layers to ensure accurate tracking and smooth integration. Set up Meta pixels, managed technical details, and troubleshot issues with incorrect event tracking. Advised on GDPR compliance and user privacy to ensure proper customer data handling.
Education
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