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I’m Thuy Doan, an apparel product and design leader with 22+ years of experience turning customer needs and market opportunities into commercially viable women’s apparel. I lead the full product development process—from market research and concepting to fabric selection, CADs, technical development, costing, sampling, fittings, revisions, and production handoff—while balancing fit, quality, manufacturability, price point, and speed to market across multiple channels. I’ve partnered closely with sales, merchandising, sourcing, and production teams to build seasonal assortments and private-label programs for retail, wholesale, Amazon, and direct-to-consumer. I also work directly with overseas factories and suppliers on fabric development, trims, color/print, quality standards, and production feasibility, and I develop the technical packs and vendor-ready documentation needed to execute consistently at scale. Thank you for your time and consideration. Best, Thuy Doan…I’m Thuy Doan, an apparel product and design leader with 22+ years of experience turning customer needs and market opportunities into commercially viable women’s apparel. I lead the full product development process—from market research and concepting to fabric selection, CADs, technical development, costing, sampling, fittings, revisions, and production handoff—while balancing fit, quality, manufacturability, price point, and speed to market across multiple channels. I’ve partnered closely with sales, merchandising, sourcing, and production teams to build seasonal assortments and private-label programs for retail, wholesale, Amazon, and direct-to-consumer. I also work directly with overseas factories and suppliers on fabric development, trims, color/print, quality standards, and production feasibility, and I develop the technical packs and vendor-ready documentation needed to execute consistently at scale. Thank you for your time and consideration. Best, Thuy Doan

Thuy Doan

Designer, Product Designer, Graphic Designer, +2

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I’m Thuy Doan, an apparel product and design leader with 22+ years of experience turning customer needs and market opportunities into commercially viable women’s apparel. I lead the full product development process—from market research and concepting to fabric selection, CADs, technical development, costing, sampling, fittings, revisions, and production handoff—while balancing fit, quality, manufacturability, price point, and speed to market across multiple channels. I’ve partnered closely with sales, merchandising, sourcing, and production teams to build seasonal assortments and private-label programs for retail, wholesale, Amazon, and direct-to-consumer. I also work directly with overseas factories and suppliers on fabric development, trims, color/print, quality standards, and production feasibility, and I develop the technical packs and vendor-ready documentation needed to execute consistently at scale. Thank you for your time and consideration. Best, Thuy Doan…I’m Thuy Doan, an apparel product and design leader with 22+ years of experience turning customer needs and market opportunities into commercially viable women’s apparel. I lead the full product development process—from market research and concepting to fabric selection, CADs, technical development, costing, sampling, fittings, revisions, and production handoff—while balancing fit, quality, manufacturability, price point, and speed to market across multiple channels. I’ve partnered closely with sales, merchandising, sourcing, and production teams to build seasonal assortments and private-label programs for retail, wholesale, Amazon, and direct-to-consumer. I also work directly with overseas factories and suppliers on fabric development, trims, color/print, quality standards, and production feasibility, and I develop the technical packs and vendor-ready documentation needed to execute consistently at scale. Thank you for your time and consideration. Best, Thuy Doan

Available to hire

I’m Thuy Doan, an apparel product and design leader with 22+ years of experience turning customer needs and market opportunities into commercially viable women’s apparel. I lead the full product development process—from market research and concepting to fabric selection, CADs, technical development, costing, sampling, fittings, revisions, and production handoff—while balancing fit, quality, manufacturability, price point, and speed to market across multiple channels.

I’ve partnered closely with sales, merchandising, sourcing, and production teams to build seasonal assortments and private-label programs for retail, wholesale, Amazon, and direct-to-consumer. I also work directly with overseas factories and suppliers on fabric development, trims, color/print, quality standards, and production feasibility, and I develop the technical packs and vendor-ready documentation needed to execute consistently at scale.

Thank you for your time and consideration.

Best,
Thuy Doan

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Work Experience

Head Designer at Win Win Products / Lildy

January 1, 2024 - Present

Lead design and product development across CVS stores, branded LilDy collections, wholesale, Amazon, and direct-to-consumer channels. Translate customer needs, market opportunities, and target pricing into commercially viable product, partnering with sales, merchandising, sourcing, and production to develop customer-specific product strategies, seasonal assortments, and new opportunities across women’s apparel categories. Own the development lifecycle from market research and concept through fabric selection, CADs, technical development, costing, sampling, fittings, revisions, and production handoff. Develop private-label products to meet aesthetic, fabrication, fit, quality, price-point, margin, and delivery timing requirements; collaborate with overseas factories on fabric development, construction, sample execution, fit corrections, trims, color, print, quality, and production feasibility. Review prototypes and production samples, lead fittings, and communicate actionable correcti

Senior Designer / Product & Graphic Designer at Prestige Original

January 1, 2020 - January 1, 2024

Led seasonal design and product-development strategy across men’s knit and woven tops, bottoms, jackets, and coordinated collections, balancing customer needs, trend direction, cost, and commercial opportunity. Owned product development from initial concept through fabrication, design, technical development, sample review, fitting, factory communication, and final approval.

Designer at Reformation

January 1, 2016 - January 1, 2020

Partnered with the Creative Director to establish seasonal product direction for contemporary women’s apparel, translating brand identity and consumer trends into commercially relevant collections. Developed products from concept through technical development, including silhouette, fabrication, color, construction, fit, and vendor communication. Conducted competitive-market, fabric, color, graphic, trim, and consumer research to identify emerging trends and product opportunities. Balanced creative direction with fit, quality, manufacturability, cost, and commercial viability. Developed technical flats and construction information necessary to move concepts through sampling and production. Designed and developed denim and casual apparel programs for multiple retail customers, translating customer strategies, price points, and market trends into commercially executable product. Managed product development through fabric and wash development, trims, technical design, sampling, and vendo

Senior Product & Graphic Designer (design/graphic roles as listed)

January 1, 2016 - January 1, 2016

Partnered with merchandising, sales, sourcing, production, and leadership to build customer-specific assortments aligned with price architecture, margin goals, delivery requirements, and market opportunity; increased sales by approximately 20% through customer-focused design strategies. Identified underperforming categories and assortment gaps and repositioned product lines to improve relevance, differentiation, and commercial performance. Managed multiple customer programs simultaneously, establishing seasonal priorities and coordinating development deadlines across internal teams and overseas factories. Worked with international vendors on fabric sourcing, development, construction, costing alternatives, trims, washes, graphics, prints, embroidery, and production execution. Created and approved technical design packages, color standards, fabric direction, fit corrections, and vendor-ready production communication. Led graphic/print/surface-design development, including screen print,

Denim Designer at Sunrise Brands

January 1, 2011 - January 1, 2016

Developed denim and casual-focused apparel design direction, contributing to concepts, fabrication choices, and production-ready design communication (details not further specified in the resume).

Sportswear Designer at Bubblegum USA

January 1, 2008 - January 1, 2011

Developed women’s sportswear and casual apparel concepts, sketches, prints, and color stories based on customer and market trends. Supported sample development, fabric selection, revisions, and production-ready design communication.

Assistant / Associate Designer & Graphic Designer at Glima

January 1, 2005 - January 1, 2007

Supported apparel development from research and concept through CADs, graphics, technical preparation, sampling, and production communication.