VB

Valentina Blanco

Available to hire

I’m Valentina Blanco, a digital marketing and social content professional based in Madrid.

About

I’m Valentina Blanco, a digital marketing and social content professional based in Madrid. I create Instagram content from concept to publication—researching trends, developing hooks and scripts, filming, editing, and then reporting on performance to keep improving results.

I’m especially comfortable with short-form video and social storytelling (including Reels and other formats), plus audience and competitor research to strengthen brand communication. I’ve also built creator outreach programs from scratch—managing briefs, deliverables, and collaborations—and I enjoy working independently while collaborating across teams.

  • 3 years' experience
  • Joined October 2026

Languages

  • Spanish; CastilianFluent
  • EnglishAdvanced

Industry experience

  • Media & Entertainment
  • Professional Services
  • Retail
  • Consumer Goods

Work experience· 4 roles

Digital Marketing, Content & Influencer Assistant · HoplyNov 2025 – Apr 2026 · 6 mos

Created social content for Instagram, TikTok and LinkedIn from trend research to hooks, scripts, and publishing support. Produced short-form videos and visual assets using Canva and CapCut, adapting formats and messaging to target audiences. Monitored social media performance and engagement, contributing to 14.8% Instagram follower growth. Built a creator outreach program from scratch by contacting 200+ creators and securing 16 collaborations; managed briefs and deliverables.

Brand Marketing & Content Assistant · Insight Media Consulting GroupMar 2025 – Jul 2025 · 5 mos

Developed Instagram content and visual storytelling for a premium lifestyle brand, aligning assets with brand guidelines. Researched competitor content, audience interests, and market trends; supported content planning, website copy, and newsletters. Tracked content performance and prepared reports to identify improvements to communication and messaging.

Marketing & Brand Activation Analyst · Spectrum Brands (Remington / HPC)Dec 2022 – Dec 2023 · 1 yr 1 mo

Coordinated brand campaigns, promotional content and product launches across digital, retail, and event channels. Worked with approximately 20 content creators for product seeding and campaigns; coordinated media contacts and event participation. Managed marketing budgets, suppliers, and campaign logistics with commercial and marketing teams.

Co-founder & Content Marketing Lead · MarketingPUJMay 2021 – Oct 2022 · 1 yr 6 mos

Education· 8

MSc Digital Marketing · Universidad Complutense de Madrid2025 – 2026
Master’s in Communication Management & New Technologies (Diploma) · ESIC University2024 – 2025
Diploma in Fashion Marketing & Communication · Universidad LCI Veritas2024
BA Business Administration · Pontificia Universidad Javeriana2019 – 2023

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