I'm a multidisciplinary Industrial and Graphic Designer with over 15 years of experience in branding, visual communication, and product design.
I’m a multidisciplinary Industrial and Graphic Designer with over 15 years of experience in branding, visual communication, and product design. I’ve led design projects for diverse entities, from corporations to public institutions, bringing creativity and strategic thinking to every project I undertake.
My recent work at the Knowledge Economy division of the Ministry of Production (La Pampa) has allowed me to combine my creative expertise with project management and innovation strategy, driving forward initiatives that support the development of public policies.
The visual and conceptual approach draws a direct analogy to gourmet products, evoking sensations of authenticity, quality, and a deep connection with nature. Each product line is distinguished by carefully selected natural ingredients such as yerba mate, chamomile, lemon verbena, honey, chocolate, vanilla, and berries, all sourced from different regions of Argentina. Every line is thoughtfully linked to a specific region:
he idea is to represent the concept of care in obtaining and using water from the Colorado River through lines that symbolize the movement of the river, production, irrigation and its management. The drop of water as a central and figurative element of the set refers to its importance in the production systems of the banks of the Colorado River. Accompanying this central drop are lines that resemble the idea of irrigation and the movement of the river and the synthesis of the sprout, symbolizing the productive systems of the riverbank. All these elements are contained in a circle that symbolizes the care and management of the river water in the area. #logo #graphicdesigner #branding
he brand identity was defined with the aim of highlighting the terroir, the landscape, and its elements where the vineyard is located. For this reason, the logo was designed in a seal format, using figurative elements and emphasizing the concept of craftsmanship. The labels feature regional birds found in the vineyard. #logo #graphicdesigner #illustrator #designer #branding
Contest Mascot for Aracucania games: Firt prize. The main idea is to create a mascot that is a hybrid between the yellow cardinal and the gray fox. Both species are endangered in the area where the games are held. Visually, the mascot is intended to highlight the cardinal's distinctive feathery markings, as well as its color. At the same time, the mascot sports a tail typical of a gray fox.
New cabins in Costa Rica needed a clean logo that also symbolizes nature, beach and calm
Contributed to the development of science, technology, and innovation programs while supporting the design and implementation of public policies related to innovation. Participated in project formulation, monitoring, and evaluation of government initiatives.
Since 2019, I have been working in the area of Knowledge Economy of the Ministry of Production where we develop state programs and assist in the design of public policies.
Worked with companies, public institutions, and small businesses delivering creative and design solutions in branding, logos, editorial design, illustrations, and product development.
Industrial Designer
Hybrid
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