Marketing and brand strategist with 9 years of experience across digital marketing, campaign management, brand positioning, and cross-functional coordination. Experienced in developing multichannel campaigns, managing creative production, and building consistent brand experiences across digital and offline touchpoints. Comfortable working in fast-paced environments, coordinating with creative teams and external stakeholders, and translating strategic vision into high-quality marketing execution.

Valentine

PRO

Marketing and brand strategist with 9 years of experience across digital marketing, campaign management, brand positioning, and cross-functional coordination. Experienced in developing multichannel campaigns, managing creative production, and building consistent brand experiences across digital and offline touchpoints. Comfortable working in fast-paced environments, coordinating with creative teams and external stakeholders, and translating strategic vision into high-quality marketing execution.

Available to hire

Marketing and brand strategist with 9 years of experience across digital marketing, campaign
management, brand positioning, and cross-functional coordination. Experienced in developing multichannel
campaigns, managing creative production, and building consistent brand experiences across
digital and offline touchpoints. Comfortable working in fast-paced environments, coordinating with
creative teams and external stakeholders, and translating strategic vision into high-quality marketing
execution.

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Experience Level

Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Intermediate
Intermediate
Intermediate
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Language

English
Fluent
French
Fluent
Spanish; Castilian
Intermediate

Work Experience

Digital marketing strategist at Independant
September 2, 2025 - Present
. Leading the digital transformation of a multi-brand portfolio, redefining marketing strategy and communication across three distinct audiences . Developing cross-channel campaigns and brand storytelling strategies to strengthen visibility, audience engagement, and long-term growth . Coordinating creative teams to ensure consistent campaign execution . Monitoring campaign performance and audience insights to support optimisation and strategic decision-making
Account manager at Independant
October 21, 2024 - July 7, 2025
. Managed creator partnerships and digital collaborations across TikTok, Reddit, and niche platforms, supporting consistent audience growth (+20% MoM) . Developed and executed digital outreach and content positioning strategies, increasing inbound engagement by 35% . Monitored campaign and engagement KPIs to optimise performance, activation, and retention rates . Coordinated with internal teams to align content execution with brand objectives, trends, & campaign priorities
Brand consultant at Independant
May 5, 2021 - December 29, 2023
. Supported lifestyle and consumer brands in developing marketing, content, and communication strategies to strengthen brand positioning and audience engagement . Conducted market research to inform messaging, campaign direction, and creative concepts . Coordinated content rollouts and digital campaigns across social and online platforms while ensuring brand consistency . Managed marketing budgets and collaborated with creative teams and external partners to deliver high-quality campaign assets and branded content
Project Manager at Groupe Moving
December 2, 2019 - February 26, 2021
. Led the development of an e-commerce platform for 200+ franchisees, centralising 1500+ SKUs to improve operational efficiency and user experience . Coordinated between stakeholders, developers, and creative teams to translate business needs into functional specifications and project deliverables . Managed post-launch support and user onboarding, resolving 100+ requests and improving platform adoption and client satisfaction
advertising manager at Decibel
February 16, 2016 - December 27, 2019
. Designed / optimised 15+ ad campaigns with budgets up to 150K €, achieving an average ROAS of 3x . Led 20+ market and competitor analysis, fueling data-driven brand positioning and DNA development . Build social media strategies across multiple platforms, increasing audience engagement by 40% YoY

Education

Bachelor Brand strategy at Sup de pub - Paris
September 15, 2014 - June 5, 2015
Master marketing & media at Sup de Pub - Paris
September 14, 2015 - February 12, 2016
Master planning strategic & brand content at Sup de pub - Paris
March 1, 2016 - August 12, 2016

Qualifications

Add your qualifications or awards here.

Industry Experience

Real Estate & Construction, Professional Services, Software & Internet, Consumer Goods