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Creative technology and innovation leader with 16 years across digital, marketing, and emerging tech. At Ogilvy I lead the Creative Technology (Innovation) business in my market — part of Ogilvy's global Creative Technologies practice, which merges human storytelling with AI and digital tools. I'm the first point of contact for clients, translating their needs into solutions across generative AI, data-driven digital experience, and AI-led creative. The blend I bring: technically hands-on (AI, web, Shopify), creative in how I solve problems, strategy-first in approach, and business-led in how I measure success. A genuine AI specialist who builds with AI, not just briefs it, and a Certified Shopify Partner with deep eCommerce, performance, and SEO experience. Recently settled in Adelaide, I'm seeking a senior role where that mix of technology, creativity, and commercial thinking drives real growth.…Creative technology and innovation leader with 16 years across digital, marketing, and emerging tech. At Ogilvy I lead the Creative Technology (Innovation) business in my market — part of Ogilvy's global Creative Technologies practice, which merges human storytelling with AI and digital tools. I'm the first point of contact for clients, translating their needs into solutions across generative AI, data-driven digital experience, and AI-led creative. The blend I bring: technically hands-on (AI, web, Shopify), creative in how I solve problems, strategy-first in approach, and business-led in how I measure success. A genuine AI specialist who builds with AI, not just briefs it, and a Certified Shopify Partner with deep eCommerce, performance, and SEO experience. Recently settled in Adelaide, I'm seeking a senior role where that mix of technology, creativity, and commercial thinking drives real growth.

Varun Shenoy

Digital Marketer, Marketing Consultant, SEO Expert, +5

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Creative technology and innovation leader with 16 years across digital, marketing, and emerging tech. At Ogilvy I lead the Creative Technology (Innovation) business in my market — part of Ogilvy's global Creative Technologies practice, which merges human storytelling with AI and digital tools. I'm the first point of contact for clients, translating their needs into solutions across generative AI, data-driven digital experience, and AI-led creative. The blend I bring: technically hands-on (AI, web, Shopify), creative in how I solve problems, strategy-first in approach, and business-led in how I measure success. A genuine AI specialist who builds with AI, not just briefs it, and a Certified Shopify Partner with deep eCommerce, performance, and SEO experience. Recently settled in Adelaide, I'm seeking a senior role where that mix of technology, creativity, and commercial thinking drives real growth.…Creative technology and innovation leader with 16 years across digital, marketing, and emerging tech. At Ogilvy I lead the Creative Technology (Innovation) business in my market — part of Ogilvy's global Creative Technologies practice, which merges human storytelling with AI and digital tools. I'm the first point of contact for clients, translating their needs into solutions across generative AI, data-driven digital experience, and AI-led creative. The blend I bring: technically hands-on (AI, web, Shopify), creative in how I solve problems, strategy-first in approach, and business-led in how I measure success. A genuine AI specialist who builds with AI, not just briefs it, and a Certified Shopify Partner with deep eCommerce, performance, and SEO experience. Recently settled in Adelaide, I'm seeking a senior role where that mix of technology, creativity, and commercial thinking drives real growth.

Available to hire

Creative technology and innovation leader with 16 years across digital, marketing, and emerging tech. At Ogilvy I lead the Creative Technology (Innovation) business in my market — part of Ogilvy’s global Creative Technologies practice, which merges human storytelling with AI and digital tools. I’m the first point of contact for clients, translating their needs into solutions across generative AI, data-driven digital experience, and AI-led creative. The blend I bring: technically hands-on (AI, web, Shopify), creative in how I solve problems, strategy-first in approach, and business-led in how I measure success.

A genuine AI specialist who builds with AI, not just briefs it, and a Certified Shopify Partner with deep eCommerce, performance, and SEO experience. Recently settled in Adelaide, I’m seeking a senior role where that mix of technology, creativity, and commercial thinking drives real growth.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Language

English

Fluent

Hindi

Advanced

Work Experience

Vice President – Growth, AI Content & Digital Strategy at Ogilvy - APAC

March 1, 2026 - Present

Built AI-powered growth marketing ecosystems integrating content, media, and data; developed GenAI content pipelines to increase content velocity and scalability; implemented real-time marketing systems powered by AI-driven insights and automation; delivered full-funnel growth strategies driving engagement, acquisition, and ROI; led digital transformation initiatives for enterprise brands including Amazon, Coca-Cola, and Google.

Vice President – Content & Digital at Ogilvy & Mather

January 1, 2025 - Present

Lead content vision and editorial strategy across multiple business units for global and Indian brands. Built AI-enabled content operating models, reducing content turnaround by 30% and increasing scalability. Partnered with senior leadership to develop integrated storytelling frameworks and social ecosystems.

Digital, eCommerce & AI-Search Consultant at Home Accents Canada

December 1, 2024 - March 1, 2026

Led Shopify product mapping and content structuring for AI-driven search and shopping (ChatGPT, Perplexity, AI Overviews); increased traffic by 40%. Advised on eCommerce growth, technical SEO, and generative-engine optimization (GEO/AEO) across online and in-store retail.

Vice President – Head Digital Content & Growth at Ogilvy - APAC

June 1, 2024 - March 1, 2026

Led AI-driven content marketing and demand generation strategies; reduced content production time by 30% using AI automation frameworks; built real-time engagement systems during ICC World Cup campaigns (ThumsUp); managed P&L and revenue growth across enterprise accounts; drove customer acquisition and engagement through omnichannel campaigns.

VP, Innovation Technology / Head of Digital / Client Services Director at Ogilvy

June 1, 2023 - Present

Lead the Creative Technology (Innovation) business, translating client needs into AI-driven digital experiences and AI-led creative. Manage digital, performance, social, and AI-powered work for Coca-Cola, Pernod Ricard, Cadbury, BMW, BP, KFC, Mondelez, and IHG. Originated the Seagram's Xclamation Mixers launch concept for Pernod Ricard; set up the ThumsUp Believer Bot AI social war room for the ICC World Cup 2023 (Coca-Cola). Led website, UX, and AI-powered digital work for IHG Hotels and Resorts; built AI-powered content/workflow automation reducing production turnaround ~30%; led the WPP AI Champions program.

Client Services Director – Head Digital & Growth at Ogilvy - APAC

June 1, 2023 - June 1, 2024

Managed growth marketing strategy, paid media, and analytics delivery; led cross-channel campaigns focused on user acquisition and conversion optimization; improved client retention and revenue expansion.

Client Services Director & Head of Content & Digital (North India) at Ogilvy & Mather

June 1, 2023 - December 31, 2024

Led North India digital and content mandate, managing large cross-functional teams. Delivered content-first, AI-enabled campaigns for leading FMCG, QSR, auto, and government brands. Managed the ThumsUp Believer Bot War Room for ICC World Cup 2023 using sentiment-led real-time content workflows.

Marketing Manager, Growth & Performance at BlueStacks / now .gg

November 1, 2020 - June 1, 2023

Global performance marketing lead across US, SEA, and LATAM TAM; managed media spend up to USD 500K per month; improved ROAS and reduced CAC through continuous optimization and creative testing, tracked via GA4 and Looker.

Global Marketing Manager – Growth & Performance Marketing at BlueStacks / now.gg

November 1, 2020 - June 1, 2023

Managed $500K+/month performance marketing budgets across Google, Meta, YouTube; led global user acquisition strategies across US, SEA, LATAM; improved ROAS and reduced CAC through continuous optimization; built dashboards tracking LTV, retention, and acquisition metrics; launched growth campaigns for SaaS and cloud gaming products.

Marketing Manager – Content & Growth at BlueStacks / now.gg

November 1, 2020 - June 30, 2023

Led global content strategy and social storytelling, scaling engagement by 3X. Played a central role in the launches of BlueStacks 5, BlueStacks X, and now.gg cloud gaming ecosystems. Managed $500K+ monthly budgets.

Growth Marketing Consultant at Dala Decor

November 1, 2018 - August 1, 2025

Scaled annual revenue to USD 4.2M with 4x traffic and 2.5x conversion growth via paid media, SEO, CRO, and Klaviyo/HubSpot lifecycle programs.

Digital Marketing Consultant – Content & Brand at Faustine Furniture

August 1, 2016 - August 31, 2020

Built content-led growth and digital ecosystems driving 2X traffic and 3.5X Custom Furniture Orders. Established thought-leadership and social content frameworks.

Digital Marketing Consultant – Content & Brand at Dala Décor

August 1, 2016 - August 31, 2020

Designed, developed, and launched the Dala Décor eCommerce website, enabling scalable digital commerce infrastructure. Built content-led growth ecosystems that drove 4X traffic growth.

Head of Digital & Content at Visualizers

August 1, 2013 - August 31, 2016

Led digital and content strategy across 100+ global brand engagements, delivering significant revenue growth through integrated marketing strategies.

Head of Marketing at Visualizers India

June 1, 2013 - August 1, 2020

Delivered end-to-end Shopify and DTC builds as a Certified Shopify Partner; led paid media, social, SEO, CRO for US, Canada, UAE, and Hong Kong clients.

Digital Marketing Specialist – Content & SEO at IFFORT / Itemperance Consulting

April 1, 2012 - May 31, 2013

Built SEO-driven editorial and distribution programs for brands including Google and Lonely Planet India.