Vasil Terziev

Available to hire

Graphic & Brand Identity Designer specializing in premium visual identities, logo systems, brand guidelines, packaging, and marketing materials.

About

Graphic & Brand Identity Designer specializing in premium visual identities, logo systems, brand guidelines, packaging, and marketing materials. I transform ideas into clean, timeless, and commercially effective brand experiences through strong typography, layout, and visual storytelling.

I focus on delivering production-ready design assets with consistency and detail, using Adobe Illustrator, Photoshop, InDesign, and Figma, and integrating modern AI tools to speed up workflows while maintaining professional quality for both print and digital.

  • Joined June 2026

Industry experience

  • Media & Entertainment
  • Professional Services
  • Consumer Goods
  • Retail

Projects · 6

LUNÉA is a luxury skincare brand identity project created with a focus on elegance, minimalism, and timeless design. The project includes logo design, visual identity, typography, color palette, packaging concepts, premium mockups, and brand presentation. Every detail was carefully refined to create a sophisticated and cohesive visual experience that reflects the essence of a modern luxury skincare brand.

View the full project on Behance:

SOLÈRE is a premium brand identity project developed with a focus on minimalism, elegance, and modern visual storytelling. The project includes logo design, visual identity, typography, color palette, brand applications, packaging direction, and presentation design. Every element was carefully refined to create a cohesive and sophisticated brand experience suitable for luxury and lifestyle markets.

View the full project on Behance:

A premium, minimalist brand identity and visual manual developed for AURA, a high-end clean beauty and luxury skincare brand. This project showcases a complete identity system, including precise typographical hierarchy, a sophisticated organic color palette, and elegant packaging layouts. Refined using Adobe Illustrator and Photoshop to ensure a sleek, high-end digital presence and production-ready packaging guidelines.

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A sleek, contemporary, and minimalist visual identity designed for the premium brand DIVINE CRUNCH. This project showcases a distinctive and eye-catching design language, combining cohesive and versatile visual assets developed for modern brand platforms. Crafted using Adobe Illustrator for precise vector layout creation and Adobe Photoshop for refined, brand-centric image editing.

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A modern, high-conversion UI/UX website design concept developed for a premium BBQ restaurant. This project showcases comprehensive user interface layouts, including custom Menu, About Us, and Contact pages. Designed using Figma and Adobe Photoshop for seamless layout structure, visual storytelling, pixel-perfect image editing, and an appetizing, user-friendly digital experience.

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Official corporate brand manual and visual identity system developed for NEXA, a futuristic software engineering company. This project highlights a high-contrast cyberpunk aesthetic, custom 3D geometric logomark, and strict unified typography rules tailored for advanced digital platforms and user interfaces.

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Work experience· 4 roles

Freelance Graphic & Presentation Designer · Self-EmployedJun 2024 – Jun 2026 · 2 yrs 1 mo

Designing clean, minimalist visual assets, presentation decks, and branding materials for various local and international clients as an independent freelancer.

Brand Identity Designer · FreelanceJul 2022 – Present · 4 yrs 5 mos

Designed complete brand identity systems including logos, typography, color palettes, brand guidelines, and visual assets. Produced premium marketing materials, presentation decks, packaging concepts, and digital content for international clients. Created print-ready and web-ready artwork using Adobe Illustrator, Photoshop, InDesign, and Figma, while developing scalable visual systems to ensure consistency across digital and print platforms. Integrated AI-powered creative tools to accelerate concept development while maintaining professional design quality.

Brand Identity Designer · Freelance (Remote)Jul 2022 – Present · 4 yrs 5 mos

Designed complete brand identity systems including logos, typography, color palettes, brand guidelines, and supporting visual assets. Created premium marketing materials, presentation decks, packaging concepts, and digital content for international clients. Produced print-ready and web-ready artwork using Adobe Illustrator, Photoshop, InDesign, and Figma, and developed scalable visual systems to ensure consistency across digital and print platforms. Integrated AI-powered tools to accelerate concept development while maintaining professional design quality.

Lead Brand Identity Designer · Freelance Design Studio (Remote)Jul 2022 – Present · 4 yrs 5 mos

Education· 5

Professional Program in Graphic Design · SoftUni (Software University)2022 – 2025
Professional Program in Graphic Design · SoftUni (Software University)2030 – 2026
Professional Program in Graphic Design · SoftUni (Software University)2030 – 2026
Professional Program in Graphic Design · Software University (SoftUni)2030 – 2026

Certifications and awards

Professional Certificate in Graphic Design2022 – 2024
Professional Program in Graphic Design2030 – 2026
Professional Program in Graphic Design (SoftUni)2030 – 2026

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