I’m a Fashion Marketing graduate from Raffles College and Coventry University specializing in PR, digital marketing, and brand storytelling. My background bridges creative strategy and real-time execution—from managing social media and retail campaigns at Finix to writing press releases and running backstage operations for events like EcoFashion Week and Next In Vogue. Certified through Inside LVMH and skilled in Adobe Photoshop, Illustrator, and trend forecasting, I stand out for my 360° perspective on fashion, bringing both strategic communication and high-energy event logistics to the table to build strong brand connections.

I’m a Fashion Marketing graduate from Raffles College and Coventry University specializing in PR, digital marketing, and brand storytelling. My background bridges creative strategy and real-time execution—from managing social media and retail campaigns at Finix to writing press releases and running backstage operations for events like EcoFashion Week and Next In Vogue. Certified through Inside LVMH and skilled in Adobe Photoshop, Illustrator, and trend forecasting, I stand out for my 360° perspective on fashion, bringing both strategic communication and high-energy event logistics to the table to build strong brand connections.

Available to hire

I’m a Fashion Marketing graduate from Raffles College and Coventry University specializing in PR, digital marketing, and brand storytelling. My background bridges creative strategy and real-time execution—from managing social media and retail campaigns at Finix to writing press releases and running backstage operations for events like EcoFashion Week and Next In Vogue. Certified through Inside LVMH and skilled in Adobe Photoshop, Illustrator, and trend forecasting, I stand out for my 360° perspective on fashion, bringing both strategic communication and high-energy event logistics to the table to build strong brand connections.

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Work Experience

Retail Marketing & Operations Intern at Finix
September 1, 2025 - December 31, 2025
Planned and executed marketing campaigns to increase brand visibility and in-store traffic. Managed social media content including copywriting, visuals, and scheduling to improve engagement and consistency. Created EDM campaigns for promotions and customer communications. Supported visual merchandising and enhanced in-store customer experience. Assisted with day-to-day retail operations to gain hands-on brand and consumer insights.
Part-Time Retail Assistant at Skechers Singapore
August 1, 2025 - September 30, 2025
Provided fast-paced customer service and product recommendations. Maintained visual merchandising standards and store organization. Supported inventory management and stock replenishment.
Publicist – Student Fashion Show (Marketing Team) at Raffles College of Higher Education
January 1, 2024 - March 31, 2024
Managed communications between sponsors, stakeholders, and internal teams. Wrote and distributed press releases for event promotion. Contributed to overall event marketing strategy and audience outreach.

Education

Bachelor’s Degree in International Fashion Business at Raffles College of Higher Education (Coventry University)
January 1, 2024 - January 1, 2025
Advanced Diploma in Fashion Marketing & Management at Raffles College of Higher Education
January 1, 2022 - January 1, 2024
Bachelor’s Degree in International Fashion Business at Raffles College of Higher Education (Coventry University)
January 1, 2024 - January 1, 2025
Advanced Diploma in Fashion Marketing & Management at Raffles College of Higher Education
January 1, 2022 - January 1, 2024
Certificate in Inside LVMH at Inside LVMH
January 1, 2024 - January 1, 2024

Qualifications

Inside LV M H Certificate
January 1, 2024 - August 17, 2026
Inside LVMH Certificate
January 1, 2024 - January 1, 2024

Industry Experience

Retail, Education, Media & Entertainment, Consumer Goods