Available to hire
Hi, I’m Verónica Rodríguez. I’ve spent the last six years helping brands tell their stories and connect with their communities in a way that feels real, engaging, and unforgettable. I believe social media isn’t just about content—it’s about building communities, sparking emotions, and leaving a mark. I bring together creativity, psychology, and strategy to craft campaigns that grow brands and nurture loyal fans.
I love challenges, fast-moving environments, and any opportunity to innovate, improve, and learn. Digital world isn’t just a passion—it’s the perfect playground to blend creativity, precision, and performance while driving impact for communities, teams, and partners. I’m constantly learning, certifying new skills, expanding languages, and pursuing creative interests, and I’m excited to bring dynamism to every project.
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
Language
Spanish; Castilian
Fluent
English
Advanced
Italian
Advanced
Catalan; Valencian
Intermediate
Work Experience
Social Media Advisor at Villarreal CF (Football Club) / Centenary Book Launch
January 1, 2023 - December 31, 2024Contributed to social media insight-focused strategy across Instagram and Twitter/X for a sports publication launch. Supported innovative content creation and fan engagement efforts in a competitive sports marketing environment. Achieved measurable results: +23% Instagram engagement, +15K followers, +46% Twitter/X engagement within 6 months.
Social Media Manager at Villarreal CF (Football Club)
January 1, 2023 - December 31, 2024Contributed to social media insight-focused strategy across Instagram and X for a sports publication launch. Supported innovative content creation and fan engagement in a fast-paced sports marketing environment. Quality control, publishing schedules, and stakeholder management.
Freelance Digital Marketing / Social Media Content Proficiency at Monday Creations
January 1, 2018 - December 31, 2021Supported rebranding efforts and managed social and digital presence with a consistent posting cadence. Assisted in photography, design, and content strategy, and content management for high-impact campaigns.
Social Media Advisor at Villarreal CF
January 1, 2023 - December 31, 2024Contributed to social media insight-focused strategy across Instagram and Twitter/X for sports publications launch. Supported innovative content creation and fan engagement efforts in a competitive sports marketing environment. Quality control, publishing times and stakeholder management. Impact: Achieved Top 10 ranking among Amazon's best-selling football books.
Social Media Advisor at Centenary Book Launch / Villarreal CF
January 1, 2023 - January 1, 2024Contributed to social media insight-focused strategy across Instagram and Twitter/X for a sports publication launch. Supported innovative content creation and fan engagement efforts in a competitive sports marketing environment.
Social Media Manager at Kinafoto Valencia
January 1, 2022 - January 1, 2024Led end-to-end social media strategy in a fast-paced environment, achieving a 38% increase in lead generation and triple engagement rates. Implemented insight-driven content strategy and audience identification.
Social Media Assistant at Monday Creations
January 1, 2018 - January 1, 2021Supported rebranding efforts and managed social and digital presence with consistent posting cadence. Assisted in photography, design, and content strategy, contributing to high-impact campaigns.
Education
Master's Degree in Marketing & Digital Marketing at The Power Business School
January 1, 2021 - January 1, 2022Project Management Certification at Harvard ManageMentor
January 1, 2022 - March 29, 2026Persuasive Communication Certification at HarvardX (Harvard University)
January 1, 2022 - January 1, 2023Digital Marketing Strategy Specialization at Harvard University - Harvard Business School (HBS)
January 1, 2024 - January 1, 2025Professional Master's Degree in Marketing & Digital Marketing at The Power Business School
January 1, 2021 - January 1, 2022Project Management Certification at Harvard ManageMentor
January 1, 2022 - December 31, 2022Persuasive Communication Certification at Harvard University (HarvardX)
January 1, 2025 - December 31, 2025Digital Marketing Strategy Specialization at Harvard University (HB S)
January 1, 2024 - January 1, 2025Project Management Certification at Harvard ManageMentor
January 1, 2022 - April 1, 2026Persuasive Communication Certification at Harvard University (HarvardX)
January 1, 2022 - April 1, 2026Digital Marketing Strategy Specialization at Harvard University (HB S)
January 1, 2024 - January 1, 2025Master's Degree in Marketing & Digital Communication at The Power Business School
January 1, 2021 - January 1, 2022Qualifications
Harvard ManageMentor - Project Management Certification
January 1, 2022 - March 29, 2026Persuasive Communication Certification - HarvardX
January 1, 2022 - January 1, 2023Digital Marketing Strategy Specialization - Harvard University (HB S)
January 1, 2024 - January 1, 2025Project Management Certification
January 1, 2022 - December 31, 2022Persuasive Communication Certification
January 1, 2025 - December 31, 2025Digital Marketing Strategy Specialization
January 1, 2024 - January 1, 2025Master's Degree in Marketing & Digital Communication
January 1, 2021 - December 31, 2023Master’s Degree in Marketing & Digital Communication
January 1, 2021 - December 31, 2023Project Management Certification
January 1, 2022 - April 1, 2026Persuasive Communication Certification
January 1, 2022 - April 1, 2026Digital Marketing Strategy Specialization
January 1, 2024 - January 1, 2025Project Management Certification
January 1, 2022 - April 1, 2026Persuasive Communication Certification
January 1, 2022 - April 1, 2026Digital Marketing Strategy Specialization
January 1, 2024 - April 1, 2026Industry Experience
Media & Entertainment, Professional Services, Software & Internet, Education, Travel & Hospitality
Experience Level
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Expert
Intermediate
Intermediate
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