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I'm a SEO and digital-marketing specialist with 5+ years driving organic growth for global brands and high-growth e-commerce. I've delivered outsized, data-backed results — including 665% organic-traffic growth and 534% search-impression growth in 12 months — while keeping paid spend to a minimum. I'm bilingual in English and Mandarin, and I focus on prompt design and AI-content quality, AEO/GEO, and ensuring accuracy, intent-match, clarity, and brand safety in marketing and SEO output. My work spans technical/on-page SEO, content strategy, and marketing operations (HubSpot, Klaviyo, Zapier). I produce gold-standard content, evaluate AI-generated outputs for accuracy and safety, and design scalable processes for growth and conversion across global brands and fast-moving e-commerce.…I'm a SEO and digital-marketing specialist with 5+ years driving organic growth for global brands and high-growth e-commerce. I've delivered outsized, data-backed results — including 665% organic-traffic growth and 534% search-impression growth in 12 months — while keeping paid spend to a minimum. I'm bilingual in English and Mandarin, and I focus on prompt design and AI-content quality, AEO/GEO, and ensuring accuracy, intent-match, clarity, and brand safety in marketing and SEO output. My work spans technical/on-page SEO, content strategy, and marketing operations (HubSpot, Klaviyo, Zapier). I produce gold-standard content, evaluate AI-generated outputs for accuracy and safety, and design scalable processes for growth and conversion across global brands and fast-moving e-commerce.

Vica Pan

SEO Expert, Marketing Strategist, Content Creator, +2

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I'm a SEO and digital-marketing specialist with 5+ years driving organic growth for global brands and high-growth e-commerce. I've delivered outsized, data-backed results — including 665% organic-traffic growth and 534% search-impression growth in 12 months — while keeping paid spend to a minimum. I'm bilingual in English and Mandarin, and I focus on prompt design and AI-content quality, AEO/GEO, and ensuring accuracy, intent-match, clarity, and brand safety in marketing and SEO output. My work spans technical/on-page SEO, content strategy, and marketing operations (HubSpot, Klaviyo, Zapier). I produce gold-standard content, evaluate AI-generated outputs for accuracy and safety, and design scalable processes for growth and conversion across global brands and fast-moving e-commerce.…I'm a SEO and digital-marketing specialist with 5+ years driving organic growth for global brands and high-growth e-commerce. I've delivered outsized, data-backed results — including 665% organic-traffic growth and 534% search-impression growth in 12 months — while keeping paid spend to a minimum. I'm bilingual in English and Mandarin, and I focus on prompt design and AI-content quality, AEO/GEO, and ensuring accuracy, intent-match, clarity, and brand safety in marketing and SEO output. My work spans technical/on-page SEO, content strategy, and marketing operations (HubSpot, Klaviyo, Zapier). I produce gold-standard content, evaluate AI-generated outputs for accuracy and safety, and design scalable processes for growth and conversion across global brands and fast-moving e-commerce.

Available to hire

I’m a SEO and digital-marketing specialist with 5+ years driving organic growth for global brands and high-growth e-commerce. I’ve delivered outsized, data-backed results — including 665% organic-traffic growth and 534% search-impression growth in 12 months — while keeping paid spend to a minimum. I’m bilingual in English and Mandarin, and I focus on prompt design and AI-content quality, AEO/GEO, and ensuring accuracy, intent-match, clarity, and brand safety in marketing and SEO output.

My work spans technical/on-page SEO, content strategy, and marketing operations (HubSpot, Klaviyo, Zapier). I produce gold-standard content, evaluate AI-generated outputs for accuracy and safety, and design scalable processes for growth and conversion across global brands and fast-moving e-commerce.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Language

Chinese

Fluent

English

Advanced

Work Experience

SEO Specialist at Vita Green

November 1, 2023 - Present

Scaled monthly organic traffic 665% (3,250→24,889) and monthly search impressions 534% (62,671→397,752) within 12 months, reaching 3.58M annual impressions. Secured top rankings for high-value health-supplement keywords; improved average search position to 7.4 (mobile 5.3) with a 5.5% CTR. Led a mobile-first SEO strategy with 83.5% of traffic from mobile devices. Owned end-to-end SEO — technical/on-page optimization, keyword research, and content optimization for featured snippets and voice search, with regular performance reporting and strategy.

Freelance Strategist — SEO & RevOps at Hububble (HubSpot Solutions Partner)

September 1, 2022 - Present

Lead client SEO and RevOps strategy on HubSpot: long-term roadmaps, marketing automation, and documented playbooks aligned to revenue goals. Act as primary client contact; implement, troubleshoot, and train teams on HubSpot Marketing Hub and CRM. Author thought-leadership content (articles, guides, videos, social) that supports client growth and search visibility.

Marketing Management Trainee at FY Biotech

October 1, 2021 - February 1, 2023

Grew e-commerce revenue 53% in 2022. Lifted SEO search impressions 1,023% in two months (770→8,650) and 9,925% across 2022; grew search clicks 167% in two months and 2,690% across the year; improved average rank from 27.9 to 17.3. Built marketing automation with Klaviyo, Zapier, and Automate.io: +162% leads (35→92), +40% email open rate (37%→74%), and +3.9% CTR. Ran influencer marketing and social content; operated Shopify e-commerce.

Digital Marketing Associate Strategist at Chin Nan Precision Electronics

October 1, 2020 - October 1, 2021

Grew users 67% and page views 31% in six months with no paid ads; raised monthly inbound leads from 10 to 25 and EDM open rate from 20% to 40%. Introduced and ran the HubSpot stack (marketing, sales, service, CRM); built lifecycle-stage campaigns from buyer-persona and journey analysis.

Public Diplomacy Intern at American Institute in Taiwan (AIT)

January 1, 2020 - January 1, 2020

Produced 15 videos and 6 designs and ran two social-media campaigns.

Digital Marketing Consultant at Kawa Steel

January 1, 2020 - January 1, 2020

Grew monthly revenue from NT$0.7M to NT$2.0M with no paid ads via social and content; produced bilingual catalog content and a customer-service automation workflow.