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Results-driven Digital Marketing Leader with 12+ years of experience scaling high-growth campaigns and leading cross-functional teams across search engine marketing, social media advertising, and demand-side platforms (DSPs). Proven expertise in data management platforms (DMPs), audience segmentation, and performance optimization that consistently exceeds KPIs. Strong track record of building strategic partnerships with affiliates and publishers while implementing data-driven targeting strategies that drive measurable growth in competitive markets.…Results-driven Digital Marketing Leader with 12+ years of experience scaling high-growth campaigns and leading cross-functional teams across search engine marketing, social media advertising, and demand-side platforms (DSPs). Proven expertise in data management platforms (DMPs), audience segmentation, and performance optimization that consistently exceeds KPIs. Strong track record of building strategic partnerships with affiliates and publishers while implementing data-driven targeting strategies that drive measurable growth in competitive markets.

Victor Teixeira Bendas

Digital Marketer, Growth Marketer, Marketing Strategist, +2

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Results-driven Digital Marketing Leader with 12+ years of experience scaling high-growth campaigns and leading cross-functional teams across search engine marketing, social media advertising, and demand-side platforms (DSPs). Proven expertise in data management platforms (DMPs), audience segmentation, and performance optimization that consistently exceeds KPIs. Strong track record of building strategic partnerships with affiliates and publishers while implementing data-driven targeting strategies that drive measurable growth in competitive markets.…Results-driven Digital Marketing Leader with 12+ years of experience scaling high-growth campaigns and leading cross-functional teams across search engine marketing, social media advertising, and demand-side platforms (DSPs). Proven expertise in data management platforms (DMPs), audience segmentation, and performance optimization that consistently exceeds KPIs. Strong track record of building strategic partnerships with affiliates and publishers while implementing data-driven targeting strategies that drive measurable growth in competitive markets.

Available to hire

Results-driven Digital Marketing Leader with 12+ years of experience scaling high-growth
campaigns and leading cross-functional teams across search engine marketing, social media
advertising, and demand-side platforms (DSPs). Proven expertise in data management platforms
(DMPs), audience segmentation, and performance optimization that consistently exceeds KPIs.
Strong track record of building strategic partnerships with affiliates and publishers while
implementing data-driven targeting strategies that drive measurable growth in competitive markets.

Skills

Experience Level

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Expert

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Intermediate

Language

Portuguese

Fluent

English

Fluent

Spanish; Castilian

Advanced

German

Intermediate

Work Experience

Senior Digital Marketing Manager at Accenture (Pinterest)

January 1, 2025 - January 1, 2025

Led digital marketing for Pinterest across EMEA; managed 2,500+ SMB advertisers; annual budget across 15+ markets; implemented automation reducing manual reporting by 60% and saving 240+ hours monthly; built 12 real-time Tableau dashboards enabling 35% faster decision-making; collaborated with product, sales and engineering on 6 major SaaS feature launches; consistently surpassed quarterly revenue targets and contributed to 28% advertiser retention growth.

Performance Marketing Specialist at Tinuiti

July 1, 2021 - July 1, 2021

Managed paid media campaigns across Meta, Google, and LinkedIn for 45+ US/international clients with combined spend of $850K/month; achieved 42% CPA reduction and 38% CVR uplift; developed training programs increasing team productivity by 52% and reducing onboarding time from 6 weeks to 3 weeks; led affiliate partnerships driving $2.1M attributed revenue; built custom attribution models improving campaign measurement accuracy by 45%.

Campaign Specialist at Atento (Facebook)

December 1, 2015 - December 1, 2015

Designed onboarding and onboarding/onboarding strategies for 1,200+ new Facebook advertisers across São Paulo and Rio de Janeiro; achieved 78% first-month retention; developed sales strategies driving 45% revenue growth and 60% advertiser base expansion within 18 months; created standardized processes reducing new client setup time by 40% and improved campaign launch success to 92%; implemented performance tracking raising team KPI attainment to 89%.