VICTORIA CHAFFARDETT

Edited short-form video content for real estate agencies, adapting posts to social media trends to maximize reach and engagement. Created and produced content for brands such as As Gastronómico (2026 “As de Perros” Edition). Optimized deliverables for Instagram Reels and TikTok performance, and collaborated with clients to strengthen brand presence and refine content strategy.

Developed and executed social media strategies aligned with brand goals, producing high-performing short-form video content for Reels and TikTok plus visual assets. Managed social media operations including content scheduling, analytics review, and ongoing optimization. Wrote conversion-driven copy to increase engagement and brand awareness; led community management to improve audience interaction and retention. Planned and optimized paid campaigns using Meta Ads and produced professional photography for digital campaigns and branding.

Wrote and distributed press releases and institutional content. Managed event coverage including photography and content production, and edited/curated visual assets for digital distribution and media. Developed digital communication strategies to support brand positioning, and created social media guidelines and content frameworks for consistent execution.