I’m Victoria Castillo Lucas, a marketing specialist who loves storytelling and turns it into high-impact digital campaigns. With hands-on experience across end-to-end content creation, campaign management, and digital strategy, I help build engaging narrative hooks that capture attention and grow genuine community. I’ve worked extensively in publishing and independent author promotion, from auditing manuscripts and mapping themes to planning launches across platforms like Instagram, Threads, and email. I enjoy using data and creative experimentation together—optimizing for engagement and conversions—while also keeping the process collaborative, from influencer selection to final client sign-off.…I’m Victoria Castillo Lucas, a marketing specialist who loves storytelling and turns it into high-impact digital campaigns. With hands-on experience across end-to-end content creation, campaign management, and digital strategy, I help build engaging narrative hooks that capture attention and grow genuine community. I’ve worked extensively in publishing and independent author promotion, from auditing manuscripts and mapping themes to planning launches across platforms like Instagram, Threads, and email. I enjoy using data and creative experimentation together—optimizing for engagement and conversions—while also keeping the process collaborative, from influencer selection to final client sign-off.WWWW…